Remove Analysis Remove Community Remove Marketing Automation Remove Strategy
article thumbnail

How The API Revolution Fuels Corporates’ SaaS Fatigue

PYMNTS

Today, the average small business spends more than $15,000 on SaaS every month, according to the company’s Q3 2017 analysis. Ariel Diaz, founder and CEO of Blissfully , told PYMNTS the chaos breeds fatigue for the SMB community. The company dubbed this trend “SaaS Chaos,” but FinTech innovation slows down for no one.

Tools 135
article thumbnail

Finovate Debuts: Onovative’s CoreIQ Brings Automated Marketing Technology to Banks

Fintech Labs Insights

CoreIQ is a marketing automation system developed by Onovative that speeds onboarding and broadens cross-selling opportunities for community banks and credit unions. Campaigns can be easily tagged for reference and analysis, separating “offers” from “courtesy follow-ups” and “debt collections.”