Brand Differentiation – How One Bank Is Producing 132% Profit Growth
South State Correspondent
MARCH 23, 2022
Thus, where most banks would focus on a referral program, Nubank ranked the quality of the referee and allocated more capital into acquiring the customer they referred. Xpeers are customer support help reachable by phone, chat, social media, or email. Step 4: Reallocate Advertising Dollars into Customer Service.
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