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The Taste Of New Mexico In A Subscription Box

PYMNTS

Entrepreneurs are sometimes inspired to create companies based on a place where they have strong ties: Eric Smith was born as well as raised in New Mexico and co-founded Nuevo Food Box , which offers a subscription box of food highlighting the flavors of the state. They met in the state, but they had to move away for work (and life).

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The Stats of Summer

PYMNTS

A few years ago, The New York Times took a shot at the quantification of fun with an article that does the rounds on social media every summer in late June despite the fact that it is now four years old. We like trackers here at PYMNTS , and fun is one of those things that is notoriously hard to quantify.

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We analyzed 7 of the fastest-growing personal finance apps of all time to figure out the secrets to their success — here’s what we learned

CB Insights

Then, they spent an equal amount of time working on distributing that content both through social media (Reddit, personal finance forums) and through SEO (which wound up driving about 20% of Mint’s overall traffic). New Mexico — #16 in Credit Karma searches. Texas — #13 in Credit Karma searches.

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