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Why Augmented Reality is Crucial to Improving the Ecommerce Customer Experience

Perficient

To provide these elevated customer experiences, businesses should consider the opportunity to implement Augmented Reality (AR) into the commerce experience. Forrester noted that 53% of the US retail industry planned investment in AR in 2020 because they know it assists consumers in making purchase decisions.

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Video: Retailers dive into technology at Interactive Customer Experience Summit

Payments Dive

The Interactive Customer Experience (ICX) Summit featured almost three days of education, networking and tours.

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As branches close, mobile video chat spikes 

Bank Innovation

As customers practice social distancing and financial institutions close branches, banks and credit unions are increasingly helping consumers via video chats. “We We can do anything over video that a branch can do except handle cash and coin,” said Tracey Miller, senior vice president of operations at Pioneer Federal Credit Union.

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Commerce Uses Visuals To Improve Customer Experiences

PYMNTS

Don’t look now, but retailers and commerce are getting more visual with reality. the company that owns popular social media video platform Snapchat, to provide 5G content for users, including enhanced augmented reality (AR) experiences. Recently, Verizon announced that it’s partnering with Snap Inc.,

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Weekly Wrap: Visa acquires Plaid and retailers embrace fintech

Bank Innovation

Welcome to the latest episode of our Weekly Wrap video series, for the week ending Friday, January 17, 2019.

Retail 243
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How DTC Merchants Are Learning To Curate The Digital-First Customer Experience

PYMNTS

But the pandemic-inspired shift to digital commerce has raised consumer expectations for seamless simplicity in multichannel journeys and pressured retailers slower to enter the world of omnichannel to work double-time to catch up. . Any retailer who wants the sale will need enough speed to bounce along with them. .

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How Academy Bank is using video to improve service efficiency

Bank Innovation

When customers walk into one of Academy Bank’s new branches, a banker will guide them to a screen where they can video chat with a specialist at Academy’s headquarters in Kansas City.

Video 170