Insights on Business

JUNE 14, 2017

The worldwide banking industry experienced profound challenges during the Great Recession of 2008-2009. Millennials are a fastidious breed. They are tech savvy, mobile and social. More than ever – millennials seek customized experiences without a corresponding increase in prices. All is not doom and gloom.

Marketing 156

Marketing social media Millennials Customer Experience 156

PYMNTS

OCTOBER 5, 2018

The brand largely focuses on (and sells to) younger shoppers — particularly millennials and Gen Z. The part of its business — and the use of its proprietary technology — the firm is most known for is in how it leverages its army of more than 2,500 social media influencers who drive the firm’s marketing efforts. “We

social media 135

social media Branding Course United States 135

PYMNTS

OCTOBER 10, 2018

Charnas, based on a tip from her sister, decided to start a fashion blog in 2009. Today, throwing digital marketing dollars at influencers seems like such a common and obvious move for a brand trying to tap into millennial consumers that it’s barely a news event at this point. The relationship did not last.

Branding 184

Branding social media Marketing Millennials 184

Independent Banker

OCTOBER 29, 2014

Out of Mom and Dad’s basement, millennials are primed to become your next best customers. Bauhs is on the tail end of the “millennial” generation, which is commonly defined as those born between 1980 and 2000. This is really the moment for community banks to show that they’re a fit for millennials. By Ed Avis.

Millennials 110

Millennials Community Bank social media Community 110

Independent Banker

NOVEMBER 13, 2014

Out of Mom and Dad’s basement, millennials are primed to become your next best customers. Bauhs is on the tail end of the “millennial” generation, which is commonly defined as those born between 1980 and 2000. This is really the moment for community banks to show that they’re a fit for millennials. By Ed Avis.

Millennials 87

Millennials Community Bank social media Community 87

PYMNTS

JANUARY 31, 2018

Traditional paper coupons — and digital coupons alike — are popular with consumers, even millennials (who don’t shop and just eat avocado toast ). Fifty percent of millennials opened and read emails from retailers and gave the greatest amount of attention to direct mail and print advertising. Perhaps more social media.

Retail 112

Retail Millennials social media Strategy 112

CB Insights

OCTOBER 10, 2017

Ninety-two million millennials will soon be in what Goldman Sachs calls their “prime spending years.” Bankrate found 83% of millennials don’t think they’ll ever retire: they simply “don’t think they’ll have the money” to do so.). In aggregate, they command $1.3 trillion in annual spending.

Tools 78

Tools Millennials US Mobile 78