Direct To Consumer: Big Brands Vs. Small Brands
PYMNTS
JUNE 29, 2017
In other words, what will make retailers more money – selling in brick and mortar, selling online or a combination of the two. Though the amount of online retailers is astounding, many consumers still prefer to shop in-store. In this piece, we’ll review some of the larger and smaller brands that have taken this concept and run with it.
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