2011 Branding Leadership 
PYMNTS
JULY 13, 2018
Celebrity brand endorsement is nothing new. In their hundreds of years of existence, the celebrity endorsement has become an increasingly prominent part of branding — so prominent, in fact, that by the end of the 20th century, they weren’t just endorsing products. 1 on its list of the top 10 emerging restaurant brands of 2018.
PYMNTS
FEBRUARY 14, 2018
After turning Taco Bell into a lifestyle brand and introducing breakfast at the quick service restaurant (QSR), CEO Brian Niccol is heading to Chipotle Mexican Grill. Niccol, who came to Taco Bell in 2011, became CEO in 2015 after holding the position of president. He brought mobile ordering and payments to Taco Bell’s 7,000 U.S.
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PYMNTS
OCTOBER 19, 2017
The startup was founded in 2011, but it was not until 2015 that it began working on its end-to-end third-party payments platform that is gaining traction today. Now, he believes the company has arrived and is ready to offer services on the level of brands like WePay, Stripe and Braintree. EST on Thursday, Oct.
CB Insights
OCTOBER 23, 2018
In this analysis, we’ll explore the immediate and long-term challenges facing the CPG industry, as well as the business strategies that CPG brands are using to adapt. Pinnacle Foods, which owns Vlasic pickles and other brands, has been targeted by activist investor Jana Partners. Short-term challenges. Medium-term challenges.
PYMNTS
JANUARY 6, 2017
Koupon is a mobile offer platform and redemption network, powering offers for over 43,000 retailers and the world’s largest CPG brands. Its reach, patented offer delivery and security technology, Koupon helps brands and retailers drive sales by targeting consumers and delivering offers when consumers are ready to buy.
Jeff For Banks
MARCH 27, 2015
Nearly four years ago, I tested the higher interest on deposits claim in a guest post with the exact title on The Financial Brand , an industry publication geared towards marketing executives at banks and credit unions. In 2011, banks paid higher interest on their interest bearing deposits than credit unions throughout the measurement period.
PYMNTS
MAY 22, 2017
As the company received continued investor traction and early customer adoption, Neo Technology moved its corporate headquarters to Silicon Valley in 2011 to better serve its growing base of users and customers in the United States. EE: Neo Technology was officially founded in 2007 by CEO Emil Eifrem and CTO Johan Svensson.
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