Can Subscription Commerce Revive Floundering Movie Theaters?
PYMNTS
OCTOBER 9, 2017
First founded in 2011, MoviePass now operates under the leadership of Mitch Lowe, who co-founded Netflix and previously served as president of Redbox. It’s valuable data for even social media platforms like Facebook and Google that lack in-depth insights into how movie ads on their platform are translating into sales.
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