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Online Ad Biz Neared $50B In Early 2018

PYMNTS

A new report from Interactive Advertising Bureau ( IAB ) shows that the online advertising business continues to grow at double-digit rates. And for the first half of 2018, social media revenue (which is considered advertising delivered on social platforms, including social networking and social gaming websites and apps) generated $13.1

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Yelp Wins Court Ruling About Negative Online Reviews

PYMNTS

A recent California Supreme Court decision that essentially allows a negative Yelp post to stand about a lawyer could help determine how online reviews are treated in the future. The Hassell Law Group represented Ava Bird in a 2012 personal injury case for three months. A colleague disagreed.

Online 104
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Direct Sales Co Younique Launches Virtual Makeup App

PYMNTS

Direct sales company Younique, which has been pivotal in its approach to social media marketing, has launched an augmented reality (AR) makeup trying-on tool, according to a release. . The tool uses facial analysis and bridges the gap, the company said, between online and in-person shopping.

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Big Tech Compliance Tracker: France Fines Amazon And Google $164 Million; Australia Warns Facebook And Google To Pay News Firms 

PYMNTS

Australian Treasurer Josh Frydenberg put forward the News Media and Digital Platforms Mandatory Bargaining Code and unveiled the particulars of his roadmap for Australia to become the first nation to make online platforms pay media for news. The legislation does not specify the manner in which a payment would be handled.

Google 132
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Apple Hires Facebook Critic As Part Of Privacy Team

PYMNTS

According to Financial Times , Parakilas monitored privacy and policy compliance of software developers for Facebook for 18 months before he left in October of 2012. Back then, he had warned executives at the social media company of the potentially damaging impact of Facebook’s data sharing policies.

Apple 122
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Pixlee Lets Retailers Market Using Real Customers’ Photos

PYMNTS

Pixlee , a San Francisco-based startup, allows retailers or brands to market directly to customers by using their own photos through curating them from social media or having the customer directly submit them for use, which the company says leads to a more authentic and engaging shopping experience for consumers.

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Blue Apron Turns 7 As Meal Kit Industry Grows Up

PYMNTS

Call Blue Apron what you will: a struggling retailer, a comeback kid, a prime example of hype in the online world, a respectable survivor. Back to 2012. According to Blue Apron’s own website and other reports , the story begins way back in the halcyon days of 2012. Social Media’s Role.

Industry 110