PYMNTS

AUGUST 31, 2016

How consumers interact and respond to celebrities pitching branded products in China is very different than the way consumers in the U.S. do, but a new study takes a look at how brands are using popular Chinese celebrities as influencers to reach potential customers. A celebrity in China will have relationships with 10 to 20 brands.

Branding 100

Branding Study social media Millennials 100

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JULY 25, 2016

The number of payment cards in circulation around the world increased by 8 percent to 13 billion in 2015, with the Middle East, Africa and Asia-Pacific seeing the fastest growth. trillion spent in 2015, with 37 percent market share. As of the end of 2015, there were 5.3

Marketing 100

Marketing Cards Study Mobile 100

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MAY 4, 2017

Brands (YUM) beat out earnings and revenue estimates for Q1, though numbers were still down year-on-year. Following the release of the company’s earnings report on Wednesday market open, YUM shares spiked nearly 3.67 Following the release of the company’s earnings report on Wednesday market open, YUM shares spiked nearly 3.67

Branding 100

Branding Strategy Operations Marketing 100

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JULY 13, 2018

Celebrity brand endorsement is nothing new. The first recorded case of it dates back to the 1760s when Josiah Wedgwood and Sons, producers of pottery and chinaware, marketed their wares with endorsements from Britain’s royal family, hoping to show off the company’s inherent value and the high quality of their products.

Branding 101

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PYMNTS

DECEMBER 20, 2017

This makes for a strong brand image that’ll remain on their minds. Twitter-based customer service increased 250% from 2015 to 2017. Your brand should exist everywhere your audience does and engage them wherever they’re comfortable. What does this mean for how you communicate with customers?

Branding 142

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FEBRUARY 23, 2016

According to Marketing magazine’s 2016 Consumer Superbrands survey , British Airways managed to hold its top spot among the most favored (or favoured) brands among consumers in the British Isles. However, 2016’s third-place winner, LEGO, is a newcomer to the podium, having spent 2015 at No.

Branding 100

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PYMNTS

FEBRUARY 25, 2016

Does this online brand have a chance at overtaking Victoria’s Secret? In 2015, the company brought in an estimated $43 million, making Victoria’s Secret’s 62 percent market share seem catchable. s Top 5,000 list in 2015 overall and took the number two ranking for top retail brands. Experts are starting to say yes.

Branding 100

Branding New York City Retail Online 100

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JULY 26, 2016

If you’re a retailer or a brand, it seems as though eCommerce and the rise of smartphones and mobile shopping have made your customers more cost-savvy and price-aware than ever before. Well, the rise of eCommerce and mobile shopping doesn’t have to mean doom and gloom for luxury brands or retailers. luxury consumer.

Branding 100

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PYMNTS

MARCH 1, 2017

To succeed in retail (and retail marketing), merchants and advertisers need to keep up with what shoppers want, how they buy, and where. You need to be able to market with relevance,” Hale said. TouchCR fills these needs, Hale said, noting that TouchCR works best for mid-market, consumer-facing companies.

Marketing 100

Marketing Data Innovation Retail 100

PYMNTS

JANUARY 20, 2021

Plus, Jennifer Lopez is depending on Flowcode for marketing of her new JLo Beauty brand. CVC currently has control of famous brands like Swiss watch company Breitling SA, while it owns European beauty firm Douglas GmbH. The celebrity recently made a deal to utizile the company’s system to market her new skincare line.

Retail 239

Retail Google Capital Branding 239

PYMNTS

NOVEMBER 11, 2016

That’s why marketers will be leveraging mobile in their holiday shopping strategies this year, with new and creative strategies that focus more on omnichannel solutions and less on generic mobile coupons. EMarketer also found that nearly two-thirds of millennial internet users searched social networks for coupons in the third quarter of 2015.

Mobile 188

Mobile Marketing Survey Marketing Strategies 188

PYMNTS

JULY 18, 2016

This newfound cost consciousness is reshaping the retail industry in everything from spurring the rise of fast fashion at the expense of mall “anchor stores,” to the increasing popularity of off-brands or store brands in the supermarket, to the shift in the apparel business, to off-price retail outlets over full-priced department stores.

Branding 100

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JULY 22, 2016

No, the only way you can get your hands on these “exclusive” bad boys is if you follow Warby Parker on Snapchat , where the brand shared a Snapchat story with its followers containing a URL taking users to a page where they could purchase the super-limited edition frames, according to TechCrunch. This is a Snapchat exclusive, after all.)”.

Branding 100

Branding social media Video Retail 100

PYMNTS

NOVEMBER 5, 2019

Realizing the market didn’t have what they were looking for, they started building it themselves in the form of a web-based custom suit brand — a name that 12 years later isn’t quite a household name, but is close enough to be counted among the new web’s apparel success stories.

How To 101

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PYMNTS

JUNE 22, 2019

It seems every firm is trying to find a way into the expansive — and ever-growing — “health and wellness” market. percent between 2015 and 2017, according to the Global Wellness Institute. In the last few years, wellness has become a dominant lifestyle value that is profoundly changing consumer behavior and changing the markets.”.

Innovation 153

Innovation Marketing San Francisco New York 153

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JANUARY 29, 2020

After almost six decades as chief executive, L Brands CEO Leslie Wexner is reportedly in talks to leave his position as head of his retail empire. Shares of L Brands Inc., the parent company of Victoria’s Secret , fell 29 percent in 2019 and were not part of an expansive stock market rally.

Branding 130

Branding Retail Report National 130

Celent Banking

MARCH 16, 2015

This last week the American Banker Retail Banking Conference 2015 was going on in Austin, TX. The conference was well attended, with broad representation from all institution sizes and markets. Presentations focused on targeted marketing for “moneyhawks” , new P2P models (e.g. One spoke of the need to market correctly.

Conference 100

Conference Retail Community Community Bank 100

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AUGUST 17, 2016

Pixlee , a San Francisco-based startup, allows retailers or brands to market directly to customers by using their own photos through curating them from social media or having the customer directly submit them for use, which the company says leads to a more authentic and engaging shopping experience for consumers.

San Francisco 100

San Francisco Retail social media Marketing 100

Gonzobanker

DECEMBER 22, 2015

Well, what do we say about 2015? And, give or take a stumble or two, we snuck through it and did a reasonable job on 2015 objectives, in our humble opinion. So, it seems we’re good with only one outstanding item—digest the 2015 GonzoBanker Awards! 2015 Executive Call-out. Community bank marketing resources.

Community Bank 60

Community Bank Apple Community Technology 60

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APRIL 25, 2016

“Department stores used to be a great catchall for different brands, but today many of the brands have stores of their own, and shoppers can also find them online,” said DJ Busch, a senior Green Street analyst. Department store sales average $165 per square foot in 2015, a 24 percent drop over 2006. Sears is not alone.

Branding 100

Branding Retail Online Marketing 100

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MARCH 28, 2017

percent annual consumption rate increase over the last six years, India’s liquor market size has become the third largest in the world. Out of India’s overall retail $35 billion market on a yearly basis, the fact that liquor sales has reached $22 billion is astounding. With a steady increase of 8.9

Marketing 100

Marketing Innovation Retail Regulation 100

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NOVEMBER 4, 2016

And then there’s the challenge of how to use marketing research to reach the right consumer in the right channel and the right time with the right message. The Colorado-headquartered marketing research business was founded in 1971 by the current president and chairman Phil Wiland, who launched and sold consumer catalog and online brands.

Data 100

Data Marketing Colorado Retail 100

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DECEMBER 17, 2020

Brands that will be featured include Champion, Jordache, Kendall + Kylie and Walmart private label brands, including Free Assembly, Scoop and Sofia Jeans. Livestreaming for marketers is no longer a novelty — live video is changing the way brands interact with their audiences,” New York based video platform Vimeo said.

Trends 203

Trends Video social media Los Angeles 203

Banking 2020

DECEMBER 22, 2014

Which brings us to retail banking in 2015. One issue covered in the Financial Brand that’s potentially fascinating is the idea of using analytics to drive greater personalization in every aspect of customer interaction. Staying above the fray simply doesn’t work. Think of it as consumerization with context.

Retail 88

Retail Guidelines Mobile Big Data 88

PYMNTS

JULY 7, 2016

The company, which Deloitte said was the fastest-growing tech startup in the world from 2011 to 2015, expects a bump in its British business as a result of the historic vote to compel the U.K. We have a really strong brand name for them to other countries in the EU where bids are made in euros. Sellers in the U.K. Sellers in the U.K.

Marketing 100

Marketing Training Capital Branding 100

CB Insights

OCTOBER 25, 2018

Over the past few years, they’ve lost significant market share to Chobani, Halo Top, and other rising startups. Since 2015, food behemoths have launched venture funds, partnered with incubator programs, or invested directly in startups. The post New Brands Or New Technologies? Big food companies are feeling the pressure.

Branding 48

Branding Technology Company Marketing 48

PYMNTS

JANUARY 27, 2021

We chose to enter the market at a time when few were willing to take the chance, and even fewer were succeeding. Hsieh wrote at that time that the volatility in the stock market had shares trading down with rival companies, so he thought it best not to go forward.

Marketing 182

Marketing Capital Branding Company 182

The Financial Brand

DECEMBER 2, 2014

For the third straight year, I am collaborating with The Financial Brand to produce a series of reports on the state of bank and credit union marketing for 2015. Snarketing'

Survey 12

Survey Branding Marketing Trends 12

PYMNTS

JULY 29, 2020

Belk, which Sycamore acquired in 2015, and JCPenney have grappled with decreasing sales as they face rivalry from eCommerce merchants and newer brands. The Sycamore roadmap entails having 250 JCPenney retail locations take on the Belk branding in some markets.

Report 158

Report Retail New York Branding 158

Gonzobanker

FEBRUARY 25, 2015

So let’s take a look at what the Big 4 core vendors (FIS, Fiserv, Jack Henry and D+H) are doing and have to bring to the table in 2015 (other than a sweetheart deal). In 2015 will Fiserv be able to continue DNA’s strong market momentum outside of its own core base? Would you think Fiserv just: Developed a brand new product?,

Phoenix 60

Phoenix System Marketing Strategy 60

PYMNTS

OCTOBER 7, 2019

Miami-based NYMBUS announced the licensing of NCR’s D3 Digital Banking platform (D3) to give financial institutions the opportunity to quickly offer customers new brands, the FinTech announced in a press release on Monday (Oct. NYMBUS, a provider of cloud-based core technology for financial institutions, was founded by Scott Killoh in 2015.

Miami 109

Miami Digital Banking Branding Meeting 109

PYMNTS

FEBRUARY 7, 2020

Robinhood , the investment app that upended its market by elimination of commissions on stock trades is bringing its brand of disruption to the United Kingdom. The broad consumer appeal of free trading compelled the 2015 launch of Robinhood. As they grow and that comes to an end, they will just become another brokerage.”.

United States 150

United States FDIC Millennials cryptocurrency 150

PYMNTS

APRIL 5, 2016

According to “ Commercial Cards in Europe 2015 ,” an examination of the continent’s corporate card space, just 4 percent of payment cards in Europe are commercial cards. and France represent the largest markets for corporate card products. The report also pointed to other trends in the commercial card segment for Europe.

Cards 100

Cards Marketing Trends Regulation 100

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NOVEMBER 7, 2019

Peck started at Gap almost 15 years ago and was named CEO in 2015. Gap, once a juggernaut in the ’90s, has lost value as consumers switch to brands like Zara and H&M. However, the company is seeing its value diminish throughout all of its brands. We know these brands are capable of delivering.”. billion in 2015.

Branding 100

Branding Company Marketing Report 100

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JANUARY 22, 2018

Switzerland-based luxury goods holding company Richemont — which entered into an agreement with Italy’s Yoox Group to merge the company with Net-a-Porter in an all-share deal in 2015 — is seeking nearly 50 percent of the company at €38 per share. This means investing even more in product, technology, logistics, people and marketing.”.

Leadership 115

Leadership Online Branding Retail 115

PYMNTS

NOVEMBER 20, 2019

Food brands are making coffee more accessible by packing the energy-boosting ingredient into snack bars sold by one-time purchase and subscription. And in seasonal commerce, Santa has evolved as more holiday shopping goes digital, although privacy laws threatened a Christmas tradition at a market in Bavaria. All this, Today in Data.

Innovation 108

Innovation Retail Data Branding 108

PYMNTS

JANUARY 17, 2019

Earlier this week, Hong Kong-listed luxury cosmetics firm L’Occitane International SA announced its intended $900 million acquisition of British beauty and skincare brand Elemis. The deal is the latest in a spate of acquisitions of high-end skincare brands. There are also the efforts of mass market retailers. billion). .

Branding 123

Branding Regional Retail New York 123