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The Rise Of The Auto-Refill Economy

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Using those models, the trailing 12-month, non-adjusted, online retail sales numbers show an increase of 31.4 Marketplaces and brands now make it easy now to auto-refill everything from paper towels to pet food, skin crèmes to salty snacks, bottled water to baby wipes. CPG Goes Online — And To Auto-Refill.

Retail 335
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Online Bank Aspiration To Give Cashback For Socially Responsible Shopping

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Online bank Aspiration, which has a socially conscious mission, recently announced it would give customers 3 to 5 percent back on purchases from socially conscious brands, according to a report by Bloomberg. Andrei Cherny, who co-founded the company in 2015, was a former speechwriter for Al Gore and Bill Clinton.

Online 135
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Direct To Consumer: Big Brands Vs. Small Brands

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In other words, what will make retailers more money – selling in brick and mortar, selling online or a combination of the two. Though the amount of online retailers is astounding, many consumers still prefer to shop in-store. In this piece, we’ll review some of the larger and smaller brands that have taken this concept and run with it.

Branding 109
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Delivery Time And Brand Packaging Can Secure Customer Loyalty

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A study by Dotcom Distribution, a logistics and fulfillment firm, found that close to 90 percent of online shoppers consider delivery times central to their decision to shop with an eCommerce brand in the future. In 2015, 60 percent claimed that brand packaging affected their perceptions versus 68 percent in 2016.

Branding 100
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Using Communication To Make Your Brand Unforgettable in 2018

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This makes for a strong brand image that’ll remain on their minds. Twitter-based customer service increased 250% from 2015 to 2017. Your brand should exist everywhere your audience does and engage them wherever they’re comfortable. What does this mean for how you communicate with customers? All that’s left is to carry it out.

Branding 142
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Building An Online Brand, In Real Life (#IRL)

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Since its founding in 2015, Qüero has turned to brick-and-mortar pop-up shops to do just that — and now, the company is hoping advanced technology can allow it to reach customers in new ways. And, rather than spending on overhead costs like stores and inventory, the company launched online, selling directly to consumers.

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Today In Retail: Birkenstock Might Sell To CVC; Cognira Releases AI Suite For Retail

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Plus, Jennifer Lopez is depending on Flowcode for marketing of her new JLo Beauty brand. CVC currently has control of famous brands like Swiss watch company Breitling SA, while it owns European beauty firm Douglas GmbH. Birkenstock Discusses Potential Sale With CVC Capital Partners. billion) via a deal with the inclusion of debt.

Retail 239