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According to the BDO Retail Compass Survey of CMOs, nearly 60 percent of marketers plan to leverage mobile in their marketingstrategies this holiday season. Although less than 10 percent of marketers say they plan to focus on generic mobile coupons, retailers will be offering bargain hunters other ways to get a deal.
And while a BDO survey from October found that nearly 60 percent of marketers plan to leverage mobile in their marketingstrategies this holiday season, the same survey also shows that just 12 percent of retail marketers in the U.S. plan to use flash sales and daily deals as a mobile marketing tactic this holiday season.
William Mills Agency and Beyond the Arc will be live blogging at FinovateSpring 2016. Sergii Danilenko (Head of Marketing). 01:20 pm William Mills, CEO of William Mills Agency, and Stephen Ramirez, CEO of Beyond the Arc, discuss highlights from FinovateSpring 2016 Day 1. Tim Dubes (VP, Marketing). Maria Gurina (Bus.
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And to make sure that everyone starts off 2016, Part II on the same footing, we thought we would bring you a few of the top trending stories, as well as hot data/research topics, that will give you a head start on that all-important planning for 2016 and beyond. Store Front Business Index: Main Street USA, A-OK? Financial Inclusion.
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