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Best New Financial Apps 2016, The List

Bank Innovation

Robinhood: On Target Launched in December 2014, Robinhood is a zero-fee stock trading app that quickly gained popularity among financially ambitious millennials. Robinhood was paid the enormous compliment of having “cracked the millennial code” by none other than Jay Sidhu, CEO of Customers Bank and founder of BankMobile.

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Can Millennials Revive Call Center Commerce?

PYMNTS

Millennials have long borne the blame for a variety of problems in commerce, including the decline in popularity of diamonds and certain fast casual restaurants. Millennials could be helping to bring new life to call center commerce. Millennials are increasingly seeking access to luxury goods — including relatively affordable items.

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What Post-Millennials Like

PYMNTS

Just as marketers started to get the hang of this newfangled “millennial” crowd, the next generation comes along to shake things up with different values, preferences and spending patterns. Some call them Generation Z, some call them post-millennials. But the real surprise here comes from post-millennial media viewing numbers.

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Baby Boomers Vs. Millennials: Eerily Similar?

PYMNTS

While most millennials were brought up in the age of the computer, baby boomers can remember a time when they weren’t surrounded by technology. It’s a peculiar dichotomy to compare millennials to their parents’ generation, the baby boomers. percent, millennials (who are in part to blame for this) aren’t the main contributing factor.

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Why bank branches—and human contact—are not going away any time soon

Accenture

Given that this trend is coinciding in with an ongoing shift by younger consumers towards more innovative channels—the likes of wearables, social media and instant messaging—it’s possible that the continued strong usage of branches is a transitory effect. But our study gives no indication of that.

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Millennial Entrepreneurs’ Optimism Is Booming — Here’s Their Top Concern

PYMNTS

As millennials continue to grow their presence in the small business (SMB) community, the dynamics of SMB finance are also changing. According to some experts , millennial small business owners no longer accept mediocre or sub-par services from their financial providers. million millennials now make up more than a quarter of the U.S.

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Marketers Focus On Mobile Shopping For The Holidays

PYMNTS

Mobile coupons are still popular, especially among millennials. According the to 2016 Purse String Survey done by Valassis earlier this year, more than 70 percent of consumers say they have looked for coupons or offers while in-store via their mobile device. For millennials, that number is 90 percent.

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