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Why Amazon Created A Separate Brand For Designer Fashion

PYMNTS

Whether that comes in the form of video, live chats or being on a first-name basis with a personal retail adviser, it’s all about personalization and the relationship. . You really have a myriad of options, whether you're engaging with somebody on Instagram, [shopping with] a new brand or a B2C brand.

Branding 328
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Barneys, Pier 1 And Other Iconic-But-Bankrupt Retailers Are Coming Back To Life 

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Plenty of famous retail chains have collapsed both before and during a pandemic that has slammed brick-and-mortar stores, but some iconic names like Pier 1 , Barneys New York and others are coming back – at least in some fashion. The launch of Barneys at Saks is a seminal moment to reignite the brand for the future.”.

Retail 246
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How Video Games Are Helping Retailers Grow And Innovate

PYMNTS

Video games are helping to drive retail innovation and growth, and that includes the hot area of subscription commerce. The move is one of several that Tilly’s has been pursuing recently to draw additional foot traffic in an era when, like many youth-focused retailers, it is seeing its sales constantly shifting online.

Video 248
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Walgreens Partners With Alibaba To Offer Beauty Brands On Tmall Global

PYMNTS

Walgreens Boots Alliance and Alibaba Group Holding have announced the launch of a Boots flagship store on Tmall Global , Alibaba’s B2C platform for international brands and retailers. The partnership will offer Boots beauty brands to more than half a billion consumers in China, including No7, Soap & Glory and Boots Cucumber.

Branding 175
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Amazon Turns To Manufacturers For ‘Exclusive’ Brands

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Amazon is taking a new approach to its brands, extending beyond its AmazonBasics and other private-label lines: The retailer is rolling out brands that are exclusive to the site, but are not actually owned by the company. At the same time, Perrigo also owns a brand called GoodSense.

Branding 166
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Retailers Add Adaptive Apparel To Their Brand Offerings

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To make the clothing industry more inclusive of children with disabilities, major fashion brands are debuting adaptive clothing lines. Tommy Hilfiger, Target and Zappos have all launched these types of lines in recent years, while Kohl’s is the latest retailer to do so, CNBC reported.

Branding 139
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Chatbot Tracker: Implementing Chatbots in 2017

PYMNTS

Heading into the new year, most everyone, retailers included, is looking within to enhance our lives and businesses from knowledge already ascertained and move that understanding forward. In the retail space, experts say the chatbot may be one of the best things a merchant can add in 2017.

Branding 159