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Which Bank Brands Were All the Buzz in 2018?

Bank Innovation

JPMorgan Chase had the highest "buzz ranking" among banks in 2018, according to YouGov's Brand Index, an annual poll measuring which brands are considered the best by consumers. The Buzz […].

Branding 199
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Online Ad Biz Neared $50B In Early 2018

PYMNTS

A new report from Interactive Advertising Bureau ( IAB ) shows that the online advertising business continues to grow at double-digit rates. This landmark figure cements digital advertising — whether display, search or mobile video — as one of the most powerful mechanisms of all time for brands to build relationships with consumers.

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Big Brands Are Cutting Ties With Amazon

PYMNTS

IKEA has announced it is cutting ties with Amazon, a move that other brands like Nike, Birkenstock and PopSockets have also done recently. However, according to a report by CNBC , the move could backfire, as Amazon completely dominates the online shopping market, with 38 percent under its control. for smart lighting in 2018.

Branding 186
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Things worth reading: 1st March 2018

Chris Skinner

Treasury Killed A Latvian Bank BBVA to pledge $100bn of finance into green energy projects New York regulator asks Deutsche, other banks about Kushner loans: source Bank of America hiring brand safety officer to ‘clean up’ online ads Lloyds pursued HBOS … The post Things worth reading: 1st March 2018 appeared first on Chris Skinner's (..)

New York 190
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Luxury Brands Work With Chinese eCommerce Sites, Shun Amazon

PYMNTS

Luxury brands are selling more and more on Chinese eCommerce sites like JD.com and Alibaba, while still keeping their distance from Amazon, according to a report in The Wall Street Journal. The idea of being listed along with batteries and windshield wiper fluid is not one that attracts luxury brands, the Journal reported.

Branding 184
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Athleisure, Fast Fashion And Gap’s ‘Cross-Channel, Cross-Brand’ 2018

PYMNTS

might simply be the latest mall brand caught in the retail whirlpool — things are beginning to turn around. Banana Republic , by comparison, was up 1 percent year over year, while growth at its namesake Gap brand remained flat. With, of course, a few qualifications. During its earnings report last Thursday (March 1), Gap Inc.

Branding 123
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Customer Experience Surpasses Brand, Price

PYMNTS

This is the year that customer experience surpasses brand and price as the most important factor in retail. Half of the categories covered showed no change, but online retail outperformed specialty retail, health and beauty, supermarkets and discount stores. Online retail increased by 1.3 percent, reaching a score of 77.3