Millennials Will Lead The Voice Commerce Revolution
PYMNTS
OCTOBER 19, 2020
That’s especially true for bridge millennials, those 32- to 42-year-olds, entering the prime time of their spending years. The study estimates that 23 million consumers used voice assistants to make purchases — a 45 percent increase since 2018 and an 8 percent gain since 2019. Why The Surge In Popularity? connected devices.
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