Remove 2019 Remove Branding Remove Customer Experience
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Why Augmented Reality is Crucial to Improving the Ecommerce Customer Experience

Perficient

With the expanded success of ecommerce in the last twelve months, brands have more opportunities than ever to engage in digital channels with their consumers and stand out from the competition. In 2019, Gartner projected that over 100 million customers would be shopping with AR in 2020. Giving the Consumer Control.

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Sensory Branding: Right Scent, Right Time?

PYMNTS

Sensory branding is having a moment. These are some admittedly “out there” examples of sensory branding, which is popular lately for several reasons. Supplementing the “sight” of marketing and branding with a taste or a sound creates an entirely new set of tools to attract consumers. And sensory branding isn’t limited to sound.

Branding 202
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BI Ignite 2019: Tackling Payments Innovation and Rebuilding Trust [Video]

Bank Innovation

Ignite Ideas talks at the Bank Innovation Ignite 2019 conference in Seattle last month tackled issues of financial inclusion, designing products that enhance the customer experience, revamping payments, and rebuilding trust in banking.

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Inspire Bets $11.3B That Its Brands Can Run On Dunkin’

PYMNTS

Private equity-backed Inspire Brands will be buying Dunkin' Donuts and bringing it private for a whopping $11.3 Dunkin’ Brands CEO Dave Hoffmann noted the acquisition was a testament to the progress Dunkin’s had made and maintained during the global pandemic leaving the brand “stronger than ever.”. “We Inspire’s Many Brands .

Branding 183
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Weekly Wrap: N26 grows US customer base, Venmo embeds with brands

Bank Innovation

Welcome to the latest episode of our Weekly Wrap video series, for the week ending Friday, January 31, 2019. In this episode, editors discuss the following news developments: Venmo’s path to profitability; Berlin-based digital bank N26’s U.S. expansion; and Why a digital bank in Texas is awarding miles instead of interest.

Branding 243
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Weekly Wrap: Brex ramps up brand strategy, while Chase focuses on data security

Bank Innovation

Welcome to the latest episode of our weekly wrap video series, for the week ending Friday, December 13, 2019.

Strategy 243
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Addressing the Need for Personalization in the Financial Services Industry

Perficient

Your brand is the beacon of authenticity for a personal experience. What does your brand portray to the market? In the financial services industry, security, stability, and protection are foundational brand values from which to deliver customer experiences. Elements of Delivering a Personalized Experience.

Industry 294