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Here are 8 trends we’re currently tracking into 2021: TREND 1: The evolution of healthcare will be characterized by a reengineering of clinical care and operations around digital health and pervasive real-time use of data and advanced analytics.? Explore our thought leadership and connect with us to learn more today.
Brian Flanagan, Perficient’s Digital Experience Strategist was selected by the Society of Digital Agencies (SoDA) to contribute towards the recently released 2021 SoDA Report, Digital First, Digital Fast. SoDA is an extremely selective association of respected digital agency leaders and technology disruptors.
To avoid a fall, first take stock of your firm’s customer experience and digital maturity. This includes knowing how your peers and senior leadership perceive said maturity. To promote this kind of alignment, we work with leadership teams to define a vision for digital. Perficient: DigitalStrategy Experts.
As a result, financial brands realize the need to create a unified customer experience across all customer touchpoints, whether digital or physical, and be available to their customers any time of day, rather than only during weekday business hours. Automation is one of the essential parts of any digitalstrategy.
With a greater emphasis on leadership and strategic tracks in marketing content, and the flexible format of a virtual conference (content is available to attendees through December 31), marketers were given the best of both worlds. ” Investing in developing your marketing team’s skills will be essential in 2021.
The company also lacked a cohesive vision that promoted collaboration between digital and the traditional corporate structure.” ” This company had an online presence generating data, but lacked leadership or a vision around how that online presence should work or how that data could truly benefit its core business.
As we start to emerge from the pandemic in 2021, what should customer experience practitioners focus on to begin to ramp back up? “Without strong CX leadership to champion the company’s initiatives and set cross-departmental goals, CX efforts typically stagnate, devolve, and disintegrate. Expectations vs Reality.
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