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Morgan Stanley Supercharged Its Customer Journey. Learn How at Adobe Summit 2024!

Perficient

Adobe Summit 2024 is right around the corner, and we’re excited to sit down with the executive director of marketing applications at Morgan Stanley Dorothy Joseph on March 27 at 11:30 A.M PST at The Grand Lux Café in The Palazzo. You must register to attend. Secure your spot now!

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Perficient Included In Forrester’s Modern Application Development Services Landscape, Q3 2024

Perficient

Forrester released its Modern Application Development Services Landscape, Q3 2024 report to help businesses understand the value they can expect from modern application development (MAD) service providers and explore potential partners. However, relying solely on in-house development capabilities is not always feasible for many organizations.

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Nationwide to Talk Personalization, Data, and AI at Dreamforce 2024

Perficient

This leading financial services and insurance provider will be at Dreamforce this year sharing how it leverages Salesforce Marketing Cloud , an AI-powered digital marketing platform, to turn customer data into actionable insights that drive significant business outcomes. One such brand is Nationwide. Can’t Make it to Dreamforce?

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Reinvent lending offerings and business models to stay ahead

Accenture

In our discussions with banking executives, a common theme is how the lending market is changing and constantly giving rise to threats and opportunities, as covered in our Commercial Banking Top Trends for 2024. Confronting these changes is essential, but it also requires banks to be willing to reinvent to stay ahead.

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2024 Lending Outlook: Innovations and Evolutions in the Financial Sector

As we step into 2024, the lending landscape evolves rapidly with technology, regulations, and market dynamics driving change. This article delves into key predictions and trends shaping the 2024 lending industry.

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Loan Hedging for Community Banks in 2024

South State Correspondent

The market expects the current inverted yield curve to remain through much of 2024 (based on long-term interest rates and the expected rate cuts in 2024). This article will discuss how national, regional, and community banks may use loan hedging programs in 2024 to face earnings challenges.

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BIS: 20 Pct Of Population Will Access CBDCs By 2024

PYMNTS

The study found that central banks collectively representing a fifth of the global population will likely issue a general-purpose CBDC by 2024, according to BIS. Emerging markets and developing economies are strong boosters of cryptocurrency as they are looking for ways to expand financial inclusion, BIS said.

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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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Confronting the Change Challenge

However, without change, growth and learning are difficult not to mention keeping up with the market and staying competitive. Register now for November 14th, 2024 at 11:00 am PT, 2:00 pm ET, 7:00 pm BST to reserve your spot! Change is difficult, whether in our private or work life. Field of Study: Personal Development.

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Top 3 Banking Secrets to Stay Relevant with Gen Z Consumers

Speaker: Brian Muse-McKenney, Chief Revenue Officer & Matt Simester, Cards and Payments Expert

Economics and Returns 📈 Adapt to shifting market conditions with flexible, cost-effective technology and operating models to consistently achieve desired economic benchmarks and returns. 📆 August 22nd, 2024 at 9:30am PDT, 12:30pm EDT, 5:30pm BST faster than their competitors. Save your seat today!