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Gig workers will make up a full half of the American workforce by 2028, responsible for creating online content, designing webpages and conducting local food or historical tours, as well as ferrying passengers for rideshares or renting out their homes on homesharing platforms. This growing segment of workers took home $1.4
billion by 2028 and millennial women are leading the charge, according to Brittany Johnson, CEO and co-founder of online subscription-based clothing service FashionPass. It’s almost become the norm for women in their twenties and thirties [to buy clothes online] because it’s how they grew up,” she said.
Older customers might prefer human interaction and want nothing to do with automated help , while millennials or Gen Z might want to solve their issues through chat windows powered by AI. billion by 2028. Accepting payments online is a very complex topic, but there are certain risks that apply more to travel,” he noted.
Over 65% of consumers are willing to pay more for sustainable products, with 42% of millennials and 37% of Gen Z saying they want to know what goes into products and how they’re made before buying them. The secondhand economy is projected to reach $64B by 2028, according to CB Insights’ market sizing tool. Source: ThredUp.
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