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We analyzed 7 of the fastest-growing personal finance apps of all time to figure out the secrets to their success — here’s what we learned

CB Insights

An explosion of new consumer finance brands is transforming how people save, spend, and manage their money. Mint was dominating the mobile financial management space, with a stronger brand and new resources from the Intuit acquisition. Alabama — #2 in Credit Karma searches. In aggregate, they command $1.3 Acorns, at $4.50

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