Mobile: Why Smartphone Banking Usage Rates Have Stalled
Fintech Labs Insights
MARCH 30, 2015
Note: The online survey was fielded in December of each year. But I''m convinced that part of the problem is a flawed mobile banking UI/UX. It turns out that the company that has boasted the most online banking users in America for going on 20 years neglected to create an intuitive start page for mobile banking. Education helps.
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