Perficient

SEPTEMBER 9, 2020

People have been talking about content marketing for years. The effects of good content marketing can be long-lasting, offering ongoing engagement while other tactics capitalize on shorter-term opportunities. Content marketing is a marathon, not a sprint. Understanding the market and competition is a good place to start.

Google 429

Google social media Branding Marketing 429

Abrigo

JULY 7, 2015

Offers of insight and ways to generate business growth and increase effectiveness have flooded the market. Today, technology trends like Big Data are colliding in ways that drive productivity and progress toward a future of potential competitive advantages in the accounting market. Cloud accessibility. is a confusing term.

Technology 150

Technology Marketing social media Big Data 150

South State Correspondent

OCTOBER 16, 2024

The product generates significant fees and helps drive deposit balances, yet debit cards rarely get a mention in strategy, marketing, or customer profitability circles. In addition, the debit card manager would work with retail, small business, marketing, and the branch network to bridge across silos.

Cards 195

Cards How To Fraud ATM 195

PYMNTS

JANUARY 20, 2021

Currently listed on the OTC under the symbol WETG, the membership-based eCommerce platform WeTrade has a market cap of $1.7 Funds raised from the Nasdaq listing will be earmarked for research and development, marketing, staffing and investments. The company’s cloud intelligence division, YCloud, recently expanded into those markets. “We

social media 208

social media Big Data Video Analytics 208

BankUnderground

MARCH 6, 2025

Michal Stelmach , James Kensett and Philip Schnattinger Economists frequently use the vacancies to unemployment (V/U) ratio to measure labour market tightness. Analysis of the labour market during the current inflationary period often assumes the V/U ratio is constant and compares this measure with a supposed pre-2019 equilibrium.

Marketing 81

Marketing US Data Online 81

Abrigo

DECEMBER 17, 2019

Both established markets and emerging vendors on the Dark Web have been actively promoting fresh inventory and steep discounts for holiday sales, including Black Friday and Cyber Monday. Another popular category in the underground is account markets. Such analysis can help answer questions such as: Are we being targeted?

Fraud 307

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Perficient

JULY 10, 2023

Financial services institutions are especially vulnerable to these risks because of the emphasis many of their marketing and business models place on public trust and customer relationships. Uses social media and analytics to assess market sentiment and generate prescriptive insights on threats to brand reputation.

social media 170

social media Risk Management Analysis Industry 170

Perficient

DECEMBER 8, 2020

These companies are experimenting aggressively with personalized search experiences, attribute-based contact routing, custom call scripting, and social media text analysis to know when and what to communicate to consumers, predict actions, optimize offers, and identify when they are ready to buy.

Analytics 309

Analytics Leadership social media Data 309

Jeff For Banks

JUNE 25, 2014

Lance Kessler introduced a new subject to the ABA School of Bank Marketing Management (SBMM) this week. Marketing Leadership. A few months ago, he asked me and two other marketing experts to be on a panel for the class. I rejected the moniker "marketing expert". Key takeaways for marketing leadership: 1.

Leadership 138

Leadership Marketing Management social media 138

Perficient

JULY 31, 2020

Gartner says that in order for companies to innovate “their way beyond the post-COVID-19 world, data and analytics leaders require an ever-increasing velocity and scale of analysis in terms of processing and access to succeed in the face of unprecedented market shifts.”

Data 354

Data Analytics Strategy social media 354

Perficient

MAY 30, 2024

Comey as well as topical discussions spanning regulatory risk, market abuse, and leveraging technology in automation (RPA), data analytics and ML/AI. Sessions include a keynote interview with former FBI director James B.

Compliance 221

Compliance Industry New York social media 221

Perficient

DECEMBER 8, 2020

An analysis of how the two algorithms differ. Excess monetization would lead to a poor user experience and an erosion of market share over time. Ultimately, the relevance and quality score algorithms create as many “satisfied page views” as possible and help preserve Google’s market share in the face of strong competitive forces.

Video 520

Video Google Study Examples 520

PYMNTS

AUGUST 9, 2019

Direct sales company Younique, which has been pivotal in its approach to social media marketing, has launched an augmented reality (AR) makeup trying-on tool, according to a release. . The tool uses facial analysis and bridges the gap, the company said, between online and in-person shopping.

social media 136

social media Tools Branding Analysis 136

PYMNTS

MARCH 13, 2017

According to Office Depot senior director of contract marketing, Christine Nessen, “SMBs should strongly consider transitioning to tax software.”. 24 percent of SMEs don’t use social media for their businesses , found the latest analysis from B2B ratings and reviews company Clutch. More than half use Twitter, too.

Financial Technology 127

Financial Technology Technology social media Taxes 127

PYMNTS

FEBRUARY 13, 2020

A study of Russian disinformation in Germany’s 2017 election and an analysis of Facebook’s influence on Taiwanese civic participation were two projects approved for grants. The urgency of this research cannot be overstated,” King and Persily said on Social Science One’s website last April. “The

Data 160

Data social media Study Analysis 160

Abrigo

MARCH 6, 2017

The ABA has a new report out on how banks are using social media, and much of the report focuses on using Twitter, Facebook, LinkedIn and the like to boost customer service, make connections in the community and recruit staff. It often Tweets columns tied to breaking news and statistics.

social media 150

social media Lending Community Community Bank 150

Accenture: Banking

OCTOBER 3, 2017

The drive towards open banking gives them a direct line into a potentially lucrative market. And, crucially, it’s a market where they’re well placed to deliver the flexible, personalized experiences consumers demand. Trust in online platforms and social-media companies as providers of payments services is low. So why not?

social media 156

social media Millennials Online Fraud 156

PYMNTS

OCTOBER 9, 2019

Social media is taking a lot of fire these days, whether the issue is “fake news” or data privacy or just the time-wasting tendencies of many users. But social media is also driving retail innovation, and those trends are going to help shape commerce in the all-important fourth quarter and beyond into the 2020s.

social media 118

social media Retail Tools Examples 118

The Financial Brand

JUNE 3, 2021

Three tips will assist banks and credit unions to reach new consumer audiences and increase efficiency of their social marketing spend. The post How Financial Marketers Can Create Breakthrough Social Media Results appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

social media 40

social media Marketing Banking Trends Analysis 40

PYMNTS

FEBRUARY 28, 2020

Someday this will be a marketing case study. You’re blowing up on social media for all the wrong reasons. And to top it off, you have a major product extension on the books with millions in media behind it. Apparently Constellation Brands will continue with its Corona marketing campaign as planned.

Case Study 211

Case Study Branding Study social media 211

PYMNTS

JUNE 2, 2016

Dormify, a dorm decor startup, seems to have cracked the email marketing code for millennials and Gen Z buyers. The New York-based e-tailer has seen a 92-percent increase in revenue from email marketing and has doubled its web conversion rate. This has allowed it to bring in automation to the process. ” .

Millennials 100

Millennials Marketing social media Strategy 100

PYMNTS

AUGUST 13, 2019

For fans of retail or marketing history — or just fans of how people communicated in the past — reading old magazine and newspaper advertisement from, say, before the 1960s can be fun and illuminating. Above all, in-store AR adds a visual context to the purchasing experience,” the analysis states. “A

Retail 169

Retail social media Video Mobile 169

South State Correspondent

APRIL 3, 2023

Recent bank failures hurting public perceptions, the current market trends of higher rates, Quantitative Tightening, digital banking, social media, and a flight to safety have increased the difference between model and observed liability durations. Banks often conduct a decay analysis to validate deposit assumptions.

social media 195

social media Community Bank Analysis Training 195

PYMNTS

MARCH 28, 2018

Social media marketing company BleuPage is broadening its B2B services with the launch of a business management tool designed for the “solopreneur.”. According to HSBC analysis released last year, entrepreneurs value the ability to network and form strategic business partnerships.

Management 129

Management social media Tools Training 129

Gonzobanker

AUGUST 17, 2022

Thankfully, there was still a smartphone and social media to commiserate. Digital banking provider Alkami acquired data analysis and marketing campaign management provider Segmint Digital banking and payments provider Bottomline was acquired by Thoma Bravo for $2.6B.

Fintech 198

Fintech Lending Software Compliance 198

PYMNTS

MARCH 29, 2019

Research and analysis firm Bernstein said Starbucks’ changes to its rewards program could alienate some of its customers, according to a report by CNBC. We want to make the program more appealing to more people,” said Matthew Ryan, chief marketing officer at Starbucks. “We We want members more engaged out of the gate.”.

social media 134

social media Analysis Marketing Report 134

Abrigo

MAY 24, 2016

Growing numbers of accountants are now employing user-friendly technologies to solve everyday challenges, including social media management, building more effective websites, automating analysis and even strengthening client relationships. file sharing) and externally (marketing and websites).

Technology 150

Technology social media Software Management 150

The Financial Brand

SEPTEMBER 14, 2021

Splitting social outreach from marketing was step one. The second was hiring media professionals who know how to tell a story — every day. The post How PenFed Generates Real ROI With Social Media appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

social media 34

social media Banking Trends Analysis Trends 34

PYMNTS

OCTOBER 25, 2016

Retailers should take initiative in communicating with shoppers — especially younger ones — by email rather than social media channels, a new report by Bluecore found. And, said half of those surveyed, smart devices are the conduits for reading those emails.

Retail 100

Retail Study social media Millennials 100

PYMNTS

SEPTEMBER 13, 2017

According to the eProcurement firm, the technologies will result in enhanced search experiences and enhanced integration with online and social media product reviews. Zakta’s technology includes visual search and discovery, natural language processing, data mining and other capabilities.

social media 130

social media User Experience Analysis Technology 130

South State Correspondent

JANUARY 3, 2024

Tom Morris has distilled the best advice from history’s great thinkers and layered his analysis to develop a simple, seven-part framework to lead any banker to success. Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant (Newly Updated) by W.

Leadership 370

Leadership Management Strategy How To 370

BankUnderground

SEPTEMBER 27, 2023

Itua Etiobhio, Riyad Khan and Steve Blaxland The volume of information available to supervisors from public sources has grown enormously over the past few years, including unstructured text data from traditional news outlets, news aggregators, and social media. The test was carried out in hindsight.

Data 126

Data Analysis social media Examples 126

CFPB Monitor

FEBRUARY 11, 2021

The publication of Mr. Uejio’s statement to CEEA follows the publication of his statements to the Bureau’s Division of Supervision, Enforcement, and Fair Lending and Division of Research, Markets, and Regulations. Expand the Bureau’s social media presence.

Company 148

Company Report social media Community 148

PYMNTS

MAY 4, 2018

Analysis is based off of YouGov survey results of 1,000 small business respondents. Small businesses also recorded an increase in use of third-party social media platforms for marketing purposes. and Enterprise Nation. According to the report, individual business performance was up 1 point; U.K.

social media 115

social media Survey National Analysis 115

PYMNTS

JULY 27, 2018

Securities and Exchange Commission earlier this week stood by its move to stop a bitcoin exchange-traded fund, citing “unpersuasive” arguments as to how the ETF would be protected from any market manipulation. Nor was the SEC convinced investors would be protected from manipulation in the underlying asset class.

Bitcoin 104

Bitcoin social media Regulation cryptocurrency 104

PYMNTS

SEPTEMBER 9, 2019

According to Bank of America analysis as reported by CNBC, the two apps combined have seen their mobile downloads decline by 13 percent year-over-year and were down 3 percent in Q3 when compared to the same time period in 2018. . Some worrying news for Facebook came out today (Sept. And then there are the antitrust investigations in the U.S.

social media 108

social media Data Washington Security 108

Independent Banker

OCTOBER 28, 2014

McMullen says community banks should be regularly gathering loan cost data on servicing, marketing and the application process, as well as the costs to manage delinquent borrowers. He also believes community banks should collect social media data, including favorable and negative postings, to help manage their brands. “In

Data 88

Data social media Community Bank Community 88