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How to Increase Debit Card Profitability

South State Correspondent

While there are many overlooked products in banking, the debit card is perhaps the greatest. The product generates significant fees and helps drive deposit balances, yet debit cards rarely get a mention in strategy, marketing, or customer profitability circles. Debit Card Profitability We will start with debit card profitability.

Cards 195
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Best Practices for Implementing Oracle Fusion ERP Analytics

Perficient

Oracle Fusion Enterprise Resource Planning (ERP) Analytics is a module of Oracle Fusion Analytics Warehouse (FAW). FAW was formerly known as ‘Oracle Analytics for Applications’ (OAX). Oracle Fusion ERP Analytics – this refers specifically to the module of FAW that pertains to Oracle Cloud ERP.

Analytics 309
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Unveiling the Future: 5 Key Trends Shaping Financial Services in 2025

Perficient

Leveraging advanced data analytics , AI, and machine learning can provide real-time insights into customer preferences, behaviors, and financial needs, creating highly individualized experiences that improve engagement and loyalty. We are trusted by leading technology partners and mentioned by analysts.

Trends 221
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Oversight Broadens Spend Analytics To Fleet Cards

PYMNTS

Spend management firm Oversight Systems is rolling out a new module designed to analyze spend on fleet cards. 19) that its Fleet module is now available to users of its artificial intelligence (AI) analytics platform that automates fleet card transaction analysis. The company said in an announcement on Thursday (Sept.

Analytics 158
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Connecting Loyalty, Analytics, and Personalization in the Payments Industry

Perficient

For example, if I trade my credit card points for cash, the organization knows that I might have some immediate needs that money can help solve. While a Chicago Bears credit card likely means I will not be buying an Aaron Rogers jersey, an Ann Taylor Loft card might indicate I like stylish but machine-washable clothes.

Analytics 309
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Deep Dive: Digital-First Banks Harness The Power Of Data Analytics

PYMNTS

One of the most powerful tools in the financial sector is data analytics. Big Data analytics reached a market valuation of $29.87 Data analytics can give banks valuable insights into their customers’ financial lives and help them offer tailored financial products. What is Data Analytics? Data Analytics Behind the Scenes.

Analytics 237
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Visa taps AI analytics partner to add merchant services

Payments Dive

The card network giant has signed a new multi-year agreement with the marketing research firm Analytic Partners to deliver advertising insights to merchant clients.

Analytics 195