The Senior Executive’s Guide to Site Migrations – Step 1 of 4: Plan
Perficient
MARCH 2, 2021
And that’s actually when it’s the best time to lay down big improvements really in the foundation for SEO, conversion rate optimization (or CRO), and analytics. We’ve also seen this with user experience where if you get that part wrong, you may have to rebuild the entire site and the architecture to try to get it right.
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