Perficient

JANUARY 12, 2021

My first project as an intern was writing an article about employee wellness for Perficient Pulse, the internal magazine shared with colleagues across the globe. It was my first piece of writing for Perficient, so adjusting to their brand standards was a big learning curve in terms of style, consistency, and language.

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South State Correspondent

APRIL 1, 2025

This transformation promises to bring a plethora of benefits and global brands are now gearing up. In this article, we will explore how banks can leverage RCS, the potential risks and rewards involved and provide an analysis between RCS and SMS. Banks are now putting RCS on their marketing and product development road map.

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Bank Innovation

DECEMBER 28, 2017

Read Article. According to research from Walker, by the year 2020 client experience will overtake price and product as the key brand differentiator for business-to-business clients. Read Article. Read Article. Employer Branding: 10 Tips for Attracting and Retaining Top Talent. Read Article. Read Article.

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South State Correspondent

DECEMBER 21, 2015

To understand the point of this article, you are going to have to go out and purchase the two t-shirts in the picture. Both have the following selling points: “100% cotton,” “Ribbed crew neck,” and, get this for clarity – “short sleeves.” The one on the right will set you back about $3.16

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Perficient

NOVEMBER 3, 2020

Social influencers could promote brands through their channels and direct users to “swipe up” or click a link in their bio to purchase. By giving a channel for this social proof use case, Instagram allows customers to interact and purchase brands that their favorite influencers represent.

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Perficient

SEPTEMBER 9, 2020

Some measures you may want to consider are: Awareness and Consideration: Understand how content impacts brand awareness and perception. Measures may include brand mentions, inbound links, ranking keyword universe, and visits. Article Page: example.com/content-hub/category/keyword-rich-page-title. What They’re Saying.

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PYMNTS

NOVEMBER 13, 2018

Participation from the entire Alibaba ecosystem enabled our brand and merchant partners to engage with consumers like never before. More than 40 percent of consumers made purchases from international brands. Around 240 brands exceeded 100 million RMB in GMV, including large multinationals such as Apple, Nike and L’Oréal.

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Perficient

AUGUST 7, 2020

With this add-on, you’ll be able to insert your company’s branding to meetings so you can give the meeting experience a more “professional” look and feel. Custom branded meeting lobby. After that time, the limit will decrease back to its original 10,000 Live Event limit. Customize Meetings.

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The Financial Brand

OCTOBER 14, 2024

This article Chase Amps Up Its Community Banking Push. Can Other Brands Compete? appeared first on The Financial Brand. This article Chase Amps Up Its Community Banking Push. Can Other Brands Compete? appeared first on The Financial Brand. appeared first on The Financial Brand.

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PYMNTS

OCTOBER 14, 2019

As Barneys New York wades through bankruptcy, Saks Fifth Avenue and Authentic Brands have partnered to bid almost $270 million to buy the luxury specialty retailer, a source told The Wall Street Journal on Monday (Oct. That bid is about $220 million, the article said. The bankruptcy auction will take place no later than Oct.

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Abrigo

MARCH 10, 2025

This article covers these key topics: Genuine oversight of the CECL model Q factor support Attention to disclosures and stress testing Preparing CECL models for a merger What CECL topics are auditors and examiners focusing on? Brand recommended planning early for how acquired portfolios will be segmented and folded into the CECL framework.

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South State Correspondent

OCTOBER 20, 2015

Yesterdays’ article on branding loans generated many comments. The most common question we received is to give finite examples of how to create a unique product in the marketplace to garner above average pricing.

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Chris Skinner

JULY 10, 2017

I remember flying into Singapore’s brand spanking new Changi Airport in 1987 and my disappointment at being greeted by McDonald’s. Now, we are all being advertised the same brands everywhere, and little girls want to grow up to join Little Mix and little boys Lionel Messi. In fact, we have all been homogenised.

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South State Correspondent

FEBRUARY 4, 2025

In this article, we highlight some Gen AI strategy insights for community banks and provide tools to help bankers advance their programs. Governance and Data A Gen AI strategy is like any other strategy with the exception that it is a brand-new field.

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Perficient

JULY 1, 2020

This works great for pages with a simple layout that need to be replicated on another brand, microsite or version of your site, like a blog post, article or even a product page. Any changes you make to the original will ripple outward and be applied to the clone.

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PYMNTS

NOVEMBER 15, 2019

In 2014, it was hard to pick up any article about retail and not end up reading an obituary for the mall. It’s a retail center “designed around solving to provide everything that brands said they wanted and needed out of a physical store.” But the location at which the customer buys is not as important to the brand.

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PYMNTS

APRIL 15, 2020

That competition has also extended to high-end furniture market, which is starting to show some new activity with Crate & Barrell, CB2, West Elm and now a direct-to-consumer (D2C) Canadian brand called Article gaining momentum. Article has now lifted off from its Vancouver base and has taken its unique business model to the U.S.,

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South State Correspondent

JANUARY 25, 2021

Content is the missing piece of growth acceleration and helps not only acquire new customers but slows turn while helping build a brand. In this article, we look at the formula for using content, some examples, and a game plan for blowing past your competition. . The Concept

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South State Correspondent

OCTOBER 16, 2024

In this article, we look at profitability and some simple ways that banks can boost customer profitability by using the debit card. Because of this, by promoting your card, your bank is promoting its brand and creating a more important customer. Debit Card Profitability We will start with debit card profitability.

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South State Correspondent

FEBRUARY 13, 2023

In this article, we expand on the lessons we learned from artificial intelligence regarding raising deposits and explore how we can better use the Formula, and its lessons, to optimize deposit gathering. However, another lesson from machine learning is to build in an adjustment factor for your brand.

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Insights on Business

APRIL 6, 2017

As Jim Marous notes in his article, Top 10 Retail Banking Trends and Predictions for 2017 , “APIs were not even listed as a 2016 trend, but was #4 in 2017.”. While looking at the predictions for the FinTech area for 2017, I started noticing that APIs were showing up again and again.

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Abrigo

FEBRUARY 12, 2025

This article covers these key topics: The evolution of AI Lending: A legacy of data-driven innovation Generative AI in lending: The next frontier Abrigo's approach to AI Parallel journeys of AI, banking technology Artificial intelligence (AI) is often heralded as a revolutionary force in todays world, but its story stretches back decades.

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South State Correspondent

MAY 1, 2024

Honkook Kim and his Gentle Monster Brand is a perfect example. This article highlights Gentle Monster’s five-step process that might change how you look at the future. While many brands direct message celebrities wanting exposure and get ignored, Gentle Monster went after centers of influence (COIs) as a side door.

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The Financial Brand

NOVEMBER 10, 2024

This article Banks Embrace AI: NVIDIA Survey Reveals Rapid Shift to Implementation appeared first on The Financial Brand. This article Banks Embrace AI: NVIDIA Survey Reveals Rapid Shift to Implementation appeared first on The Financial Brand.

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Perficient

JANUARY 16, 2023

As shown in numerous online articles published by Perficient , distributed ledgers such as blockchain define the technology and openness of the database, not the financial product or service being offered. In future articles, we’ll look at embedded finance from a banking, payments, lending, and insurance offerings perspective. .

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PYMNTS

OCTOBER 26, 2020

Japanese soccer star Keisuke Honda has launched a new cryptocurrency in partnership with Rally as part of the Creator Coin initiative, a Medium article says. Creator Coin is intended to offer custom-branded cryptocurrencies for content creators and personalities.

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Bitcoin cryptocurrency blockchain Video 169

The Financial Brand

DECEMBER 29, 2024

This article How Banks Can Fend Off Increasingly Sophisticated AI-powered Payment Attacks appeared first on The Financial Brand. This article How Banks Can Fend Off Increasingly Sophisticated AI-powered Payment Attacks appeared first on The Financial Brand.

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Perficient

JANUARY 25, 2021

In this article, I want to focus in on the specific implications for hospitals and integrated delivery networks. MY PREDICTION: Hospitals will defund traditional media outlets due to a mix of budget pressures and experience with demand-generation activities, moving away from brand as the primary target for marketing spend.

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Alex Jimenez

DECEMBER 17, 2024

Throughout the year, I wrote several articles that examined several facets of what is going on in the industry. This theme resonates throughout my other pieces, like 7 Lessons Fintechs Can Learn From Banks and What Banks Have Learned From Fintechs in The Financial Brand. Whats Next?

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PYMNTS

MAY 28, 2019

At the beginning of April, the Restaurant Brands International chain said it was testing the vegetarian-friendly Whopper version. And, prior to the end of the month, the brand said it would roll out the burger later in the year nationwide. City locations brought in 16.75

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South State Correspondent

FEBRUARY 23, 2022

In this article, we look at the elements of excellent bank product design and provide some hacks on how to improve your current product offerings. These emotional attributes can usually stem from a bank’s brand. Tesla is another shining example of how a brand imparts this halo of emotional connection to its product.

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The Financial Brand

DECEMBER 1, 2024

This article How Banking Leaders Can Enhance Risk and Compliance With AI appeared first on The Financial Brand. This article How Banking Leaders Can Enhance Risk and Compliance With AI appeared first on The Financial Brand.

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The Financial Brand

DECEMBER 10, 2024

This article Wealth Management Is Transforming. appeared first on The Financial Brand. This article Wealth Management Is Transforming. This article Wealth Management Is Transforming. appeared first on The Financial Brand. Which Banks and Challengers Will Come Out on Top?

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Accenture: Banking

OCTOBER 9, 2019

Source: Accenture analysis of data from issuer press releases, industry articles and quarterly SEC filings. Source: Accenture analysis of data from issuer press releases and industry articles. Of the recent retail program launches, however, an increasing proportion now include a co-branded card product in the portfolio (Figure 3).

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Cards Analysis Retail Apple 150

The Financial Brand

OCTOBER 29, 2024

This article 5 Things Banking Marketers Should Consider Before Responding to Fed Rate Cuts appeared first on The Financial Brand. This article 5 Things Banking Marketers Should Consider Before Responding to Fed Rate Cuts appeared first on The Financial Brand. As Fed rate cuts begin, banks face a slew of risks.

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The Financial Brand

DECEMBER 3, 2024

This article Why Banks Need Flexible Tech Architecture — and How to Build It appeared first on The Financial Brand. This article Why Banks Need Flexible Tech Architecture — and How to Build It appeared first on The Financial Brand.

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PYMNTS

FEBRUARY 27, 2019

Online luxury marketplace 1stdibs stands as an example of that kind of content, along with providing — as do some other companies — a demonstration of the appeal of both digital and physical forms of content to tie consumers to a brand or ecosystem. In a discussion with PYMNTS on Wednesday (Feb. Speaking to Audiences.

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