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Embedded Finance: Bolstering Brand Experiences

Perficient

When a non-financial firm offers embedded banking, they offer a branded checking account to hold funds and make payments for the betterment of the company and its clients or workers. In this blog, we will look at how a non-banking company can offer bank-like perks to its clients and workers. Consider the evolution of eBay.

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Customer Experience – How Service Focused Banks Measure Their Performance

South State Correspondent

It is no surprise that these banks not only have higher customer experience performance but have a higher return on equity numbers. A better customer experience means less churn, a longer account life, more repurchases, more cross-sell, lower operating cost, greater trust, and more forgiveness.

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Brand Differentiation – How One Bank Is Producing 132% Profit Growth

South State Correspondent

If your bank struggles to create a clear value proposition and brand differentiation, then we have a case study for you. Their secret – fanatical customer service. Instead of marketing, the Bank strategically focuses on two areas – product development and customer service. and became the most valuable bank in Latin America.

Branding 221
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Rethinking the Customer Experience: Themes from the 2017 Model Bank Submissions

Celent Banking

This is the third article in a weekly series highlighting trends and themes from Celent’s Model Bank submission process. Articles from this week on will explore some of the broader themes within each category. Customer experience initiatives are typically the most numerous.

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Getting Started On Embedded Finance

Perficient

Put simply, embedded finance is the placing of a financial product in a nonfinancial customer experience, journey, or platform. . Embedded finance provides consumers options to increase convenience and savings, such as zero-interest point-of-sale loans, or rewards for using a brand’s e-commerce app.

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Insights and understanding – the key to customer experience?

NCR

Customer experience and the relationships consumers have with their banks have never been more important. They also offer a genuine alternative to established financial institutions, which must respond by showing they are not being left behind in the customer experience stakes. Image credit: iStock/Jirsak.

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Financial Brand Forum 2018: 7 Takeaways in 7 Minutes

Gonzobanker

Financial Brand Forum , an exponentially growing event now in its fifth year – targeted at the morphing worlds of financial marketing, sales and service – is a well-oiled machine with several coats of highly buffed wax. The post Financial Brand Forum 2018: 7 Takeaways in 7 Minutes appeared first on Gonzobanker. Digital First Now!

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