Remove Big Data Remove Customer Experience Remove Marketing
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Perficient Included in IDC Market Glance: Lending Digital Transformation Strategies

Perficient

A Pathway to Improved Loss Rates and Happier Customers. IDC recently included Perficient in the “Loan Collections-Recovery” category of its “ Market Glance: Worldwide Consumer & Small Businesses Lending Digital Transformation Strategies, Q2 2022 (Doc # US49009422, April 2022).” Developing sophisticated routes of communication (i.e.,

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Triggering (Actionable) Big Data Insight, Always In Motion

PYMNTS

DataTorrent ’s Jeff Bettencourt, SVP of marketing and business development, said traditional attitudes surrounding information are such that firms collect data, store it in a central location and then “extensively poke at that data to get the information you want,” which is, in turn, used by management to help make business decisions.

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How Can Real-Time Decisions Improve the Customer Experience?

PYMNTS

But what if the way companies are going about big data and analytics is wrong? With so much data available, is your organization harnessing it in the most efficient way in order to truly reap all the benefits of big data including driving innovation and improving the customer experience?

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Giving Big Data Decision-Making A Real-Time Touch

PYMNTS

Big data, big data, big data. We all know the term, understand its significance and have seen plenty of examples across the industry of how businesses are utilizing massive amounts of data (and the applied analytics needed to make sense of it all) as a competitive edge in the market.

Big Data 110
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Using big data to improve the customer experience

Bobsguide

Enticing new customers and understanding existing ones in order to encourage brand loyalty is essential in every sector, and has arguably never been more important than it is today. Consumers are saturated with marketing when it comes to products and services of all types, and the financial services.

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5 things banks need to do to boost customer experience

NCR

With the landscape shifting rapidly for the financial services industry – thanks to the rise of digital and changing consumer expectations – being able to provide a strong customer experience (CX) can be a key differentiator that helps banks stand out in a crowded and increasingly competitive market.

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Big Data For Business Takes A Page Out Of Google Search’s Book

PYMNTS

Ajeet Singh, CEO and co-founder of data analytics firm ThoughtSpot , says that can be what it feels like for a company that has implemented sophisticated data and business intelligence technology — usability can be a massive hurdle to overcome, severely limiting that technology’s effectiveness.

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