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B2B Venture Capital: Corporate Social Media, Marijuana Procurement, and Big Data

PYMNTS

This week, the two countries were the only markets that landed on the B2B venture capital board, with funding landing at SaaS, Big Data and procurement startups across a range of industries, from corporate social media management to marijuana procurement. B2B FinTechs in the U.S. Software-As-A-Service (SaaS).

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5 Lessons We Learned Using AI for Bank Email Marketing

South State Correspondent

Email is one of the most effective bank marketing channels available. Other banks, like ourselves previously, pour over countless amounts of data to optimize open rates, clicks, and conversions. Using AI for bank email marketing can get you a 2% to 13%+ lift, or improvement, depending on the technique. The T-Shirt Problem.

Marketing 195
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Sifting Through The Million Ways Big Data Empowers Procurement

PYMNTS

The data about suppliers and supply chains now at companies’ fingertips can help mitigate those risks and boost profits, said Jaggaer’s Zia Zahiri, chief technology officer (CTO), and Raj Aggarwal, product marketing manager for eProcurement and accounts payable. Big Data, the executives said, is an inescapable reality for many. “If

Big Data 119
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Engage your market by leveraging technology

Abrigo

Offers of insight and ways to generate business growth and increase effectiveness have flooded the market. Access to data is one such way that firms can process information and react at a speed that at one time felt impossible. Often times, technology seems too big to implement or hard to understand. Cloud accessibility.

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WeTrade Platform's Nasdaq Transfer From OTC Could Raise $121 Million

PYMNTS

Currently listed on the OTC under the symbol WETG, the membership-based eCommerce platform WeTrade has a market cap of $1.7 Funds raised from the Nasdaq listing will be earmarked for research and development, marketing, staffing and investments. The company’s cloud intelligence division, YCloud, recently expanded into those markets. “We

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Investing Intelligently: Applications of AI, ML & Big Data in Investment Management

Let's Talk Payments

With growing applications of NLP in investment management, and coupled with ML techniques and data from non-traditional sources such as social media posts to identify trends have helped Investment managers to better predict the impact on companies in specific and market at large.

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Watson Marketing Delivers a Competitive Edge that Financial Institutions can Bank On

Insights on Business

IBM has developed Watson Marketing capabilities to help banks discover insights beyond the abilities of conventional computing. Like diamonds masked by coal dust, banks possess insights rendered invisible by the sheer size and unwieldiness of massive amounts of unstructured data.

Marketing 156