William Mills

APRIL 26, 2017

William Mills Agency will be live blogging at FinovateSpring 2017. William Mills III, Chief Executive Officer of William Mills Agency is live blogging today at FinovateSpring 2017. He has more than 30 years of experience in financial technology and is a recognized leader in financial and technology marketing. Stay tuned!

social media 68

social media Customer Experience Marketing Strategies Strategy 68

Abrigo

OCTOBER 4, 2016

As discussed in a previous blog post, Part 1, one such metric is the loan application conversion rate, which measures the efficiency of the lending funnel. The good news is that, even for institutions that have limited resources to focus on marketing, there are some easy ways to get started that can quickly impact loan application rates.

Resources 236

Resources Marketing Strategies Strategy Community 236

William Mills

SEPTEMBER 11, 2017

William Mills Agency will be live blogging at FinovateFall 2017. I’ll be live blogging solo today so please forgive any typos. This is my 7th year of live blogging these events and this is my 21st Finovate. William Mills III, Chief Executive Officer of William Mills Agency is live blogging today at FinovateFall 2017.

Marketing Strategies 63

Marketing Strategies Community Bank Strategy Financial Technology 63

Perficient

JANUARY 8, 2025

Thought Leadership Directly Aids Sales By Lead Nurturing: Blogs, webinars, and reports give your prospects reasons to stick around and reasons to buy… eventually. Mastercards sales of related tools and products? Through the roof. Who doesnt love a partner who really gets their pain points?

Leadership 221

Leadership Trends Industry Strategy 221

William Mills

SEPTEMBER 25, 2018

William Mills III, Chief Executive Officer of William Mills Agency is live blogging today at FinovateSpring 2018. He has more than 34 years of experience in financial technology and is a recognized leader in financial and technology marketing. You can contact him via email at william@williammills.com or on Twitter @williamemills.

Mobile 79

Mobile Customer Experience Lending Analytics 79

Perficient

OCTOBER 8, 2020

This is the first blog in a three-part series where I’ll be discussing my time as an intern at Perficient. Stay tuned for the next blog where I will be going more in-depth about how I was able to improve my writing over the past ten weeks. READY TO GROW YOUR CAREER?

Marketing 322

Marketing Comparison Community Training 322

William Mills

APRIL 27, 2017

William Mills Agency will be live blogging at FinovateSpring 2017. William Mills III, Chief Executive Officer of William Mills Agency is live blogging today at FinovateSpring 2017. He has more than 30 years of experience in financial technology and is a recognized leader in financial and technology marketing.

San Francisco 69

San Francisco social media Customer Experience San Jose 69

Perficient

DECEMBER 8, 2020

Consider writing a blog post and embedding the video in it. Promote the blog post using these steps (or do each of these steps individually): Organic social promotion. Reinforce those signals by promoting it in your blog post, social media, and elsewhere. Don’t shortchange this part—getting your view count up is critical.

Video 520

Video Google Study Examples 520

William Mills

SEPTEMBER 12, 2017

William Mills Agency will be live blogging at FinovateFall 2017. William Mills III, Chief Executive Officer of William Mills Agency is live blogging today at FinovateFall 2017. He has more than 34 years of experience in financial technology and is a recognized leader in financial and technology marketing. MalauzaiMonkeys.

Samsung 70

Samsung Mobile User Experience Google 70

PYMNTS

DECEMBER 1, 2017

In the blog post announcing the launch, PayPal said that Medine will spend the day talking with these artisans, learning about their businesses and showcasing unique products. People who take part in the livestream will be able to purchase gifts from the market with just a few taps.

Los Angeles 119

Los Angeles New York Marketing Strategies America 119

William Mills

JUNE 2, 2016

However, merely establishing a Facebook page or simply setting up a credit union-branded Twitter handle is not an effective marketing strategy, and as many credit unions have discovered, this static approach yields marginal results at best. The agency can be followed on Twitter , Facebook , LinkedIn , or its blog.

social media 42

social media Tools Marketing Strategies Marketing 42

SWBC's LenderHub

SEPTEMBER 20, 2021

This marketing strategy involves sending a physical piece of collateral—a letter, brochure, package, postcard, etc.—directly In this blog post, we’ll discuss the pros and cons of direct mail for lenders and other financial institutions. In the age of digital-first banking, direct mail has made a surprising resurgence.

Marketing Strategies 78

Marketing Strategies Strategy Marketing 78

William Mills

JUNE 2, 2016

However, merely establishing a Facebook page or simply setting up a credit union-branded Twitter handle is not an effective marketing strategy, and as many credit unions have discovered, this static approach yields marginal results at best. The agency can be followed on Twitter , Facebook , LinkedIn , or its blog.

social media 40

social media Tools Marketing Strategies Marketing 40

PYMNTS

MAY 29, 2019

Plaid, the FinTech that enables apps to access consumers’ financial information, announced it is entering the European market, starting with the U.K. In a blog post , Plaid said it chose the U.K. as its first foray in Europe because it has a thriving FinTech market and is among the fastest-growing sectors.

Fintech 115

Fintech Marketing Strategies Policies Strategy 115

PYMNTS

AUGUST 16, 2019

company announced in a blog post on Thursday (Aug. Earlier this year, Revolut announced a shift in its market strategy as it worked to expand its market share and global presence. Challenger bank Revolut is launching a new product for its small business customers.

Marketing Strategies 108

Marketing Strategies Management Tools Compliance 108

William Mills

MAY 10, 2016

William Mills Agency and Beyond the Arc will be live blogging at FinovateSpring 2016. Mills-Grimes will be live blogging at FinovateSpring 2016. We’ll be blogging live from the 2-day event, covering over 72 companies. William Mills III, Chief Executive Officer of William Mills Agency is live blogging today at FinovateFall 2015.

San Jose 40

San Jose Customer Experience Mobile social media 40

PYMNTS

MARCH 16, 2016

We hear you loud and clear: weddings + ModCloth = <3,” the company wrote in a blog post announcing the product expansion. Social media is a big part of the brand’s marketing strategy and the small but plucky firm generally receives high marks for its customer engagement through the various social media channels.

San Francisco 100

San Francisco social media Marketing Strategies Retail 100

William Mills

MAY 11, 2016

William Mills Agency and Beyond the Arc will be live blogging at FinovateSpring 2016. Sergii Danilenko (Head of Marketing). And Beyond the Arc and the William Mills Agency will be blogging it all live. William Mills III, Chief Executive Officer of William Mills Agency is live blogging today at FinovateFall 2015.

Video 40

Video Lending social media Analytics 40

Long Lasting Ideas

MAY 2, 2014

While some institutions add new content through press releases and articles within the web site, adding a blog to your web presence will enhance your search rankings and also provide content to share on social media platforms. Do I hear crickets when I visit your blog or social media sites? Are you using social media strategically?

social media 76

social media Marketing Google Marketing Strategies 76

William Mills

MAY 11, 2016

William Mills Agency and Beyond the Arc will be live blogging at FinovateSpring 2016. What’s the market strategy? And Beyond the Arc and the William Mills Agency will be blogging it all live. William Mills III, Chief Executive Officer of William Mills Agency is live blogging today at FinovateFall 2015.

Mobile 41

Mobile Video social media Data 41

PYMNTS

NOVEMBER 26, 2019

The Marketing Strategy . The company typically looks for hockey parents — particularly hockey moms with children around the age of 12 — for its targeted marketing. The company got its start marketing in the blogging world, but its biggest marketing tool came when it needed to drop its acquisition costs in 2017.

Community 161

Community United States Groups Exercises 161

William Mills

SEPTEMBER 9, 2016

William Mills Agency will be live blogging at Finovate Fall 2016. If you missed any presentations, catch up on our blog from Day 1 here. William Mills III, Chief Executive Officer of William Mills Agency is live blogging today at Finovate Fall 2016. Mills-Grimes is the Digital Marketing Manager at William Mills Agency.

social media 40

social media ATM Mobile Customer Experience 40

PYMNTS

OCTOBER 27, 2016

“Once they’re inside your store, they expect the experience to be a seamless one: More than 40 percent of smartphone shoppers want retailers to automatically surface relevant information, such as the location of the item in the store, a special deal or related products,” Google said in an Inside AdWords blog post.

Retail 100

Retail Google User Experience Mobile 100

Accenture: Banking

MAY 22, 2019

I am excited to have Tim O’Donnell join our Payments team as a managing director and draw on his insights in developing this blog. With only 45 percent of companies fully satisfied with their organization’s business software in payments and banking 8 , there is a need in the market for next-generation portals.

Payments 150

Payments Customer Experience Survey Management 150

William Mills

SEPTEMBER 7, 2016

William Mills Agency will be live blogging at Finovate Fall 2016. Atlanta-based William Mills Agency is North America’s largest public relations and marketing firm in financial technology. William Mills III, Chief Executive Officer of William Mills Agency is live blogging today at Finovate Fall 2016. William Mills and K.T.

Mobile 40

Mobile Cards Fraud Data 40

Abrigo

NOVEMBER 30, 2015

The last option is to work with a firm that is focused on developing an integrated marketing strategy specifically tailored toward accountants that includes website development and design. You will end up doing more work than you expected.

Marketing Strategies 150

Marketing Strategies Strategy Taxes Resources 150

Long Lasting Ideas

AUGUST 15, 2018

A couple of years back in this blog, we noted with more than a dash of skepticism that the FDIC was trying to make it easier for new banks to test the financial waters. at Bank Marketing Strategy + Ideas. Continue reading Anyone interested in a de novo bank?

FDIC 51

FDIC Marketing Strategies Strategy Marketing 51

Long Lasting Ideas

AUGUST 23, 2017

Regular readers of this blog know my story. at Bank Marketing Strategy + Ideas. As August wanes and autumn draws near, only days remain until the start of the college football season. Too, all of us wanted to play for the legendary Auburn coach, Ralph “Shug” Jordan. Continue reading Community banks and the power of tradition.

Community Bank 49

Community Bank Community Marketing Strategies Strategy 49

Long Lasting Ideas

MARCH 17, 2016

What started as a Pennsylvania bank’s blog. We like blogs. It’s the story of how the idea for a blog became a radio show. at Bank Marketing Strategy + Ideas. transformed with the twist of a dial. You wouldn’t be reading this if we didn’t. But something caught our attention that’s worth sharing.

Pennsylvania 40

Pennsylvania Marketing Strategies Strategy Marketing 40

Abrigo

OCTOBER 20, 2016

As the leadership at banks and credit unions craft their plans for growth, there are several key metrics they should consider, such as optimizing their lending funnel , developing the right marketing strategy , and ensuring that they are taking advantage of unique opportunities with a robust credit analysis processes.

Software 150

Software Lending Community Bank Taxes 150

Long Lasting Ideas

JANUARY 23, 2020

In one of our more recent blogs, we talked a bit about the benefits of social media. convinced that a social media marketing program was right for them. at Bank Marketing Strategy + Ideas. then, we’ve been hearing from some financial institutions that, well, weren’t. Their reasoning? Negative comments.

social media 45

social media Marketing Strategies Strategy Marketing 45

PYMNTS

MAY 31, 2019

million in capital led by Bridge Bank and SG Credit Partners, according to a press release issued this week, and will use the funding to continue its growth plan and go-to-market strategy. Agosto said it will add to its sales and marketing team, and promote its Skykit content management system solution. The company raised $6.5

Capital 143

Capital Analytics Big Data Data 143

Insights on Business

JULY 23, 2018

CxOs recognize the demand for people with skills to manage new markets, new business models and new ways of engaging with customers and business partners. So, given this environment, what are the most likely go-to-market strategies that these CxOs will apply? Call us at 1-866-883-8901 | Priority code: IBM Systems.

Innovation 96

Innovation Security Strategy Case Study 96

PYMNTS

MARCH 28, 2020

In 2004, Dove launched what it called “The Campaign for Real Beauty,” a marketing strategy developed to focus on “the natural physical variation embodied by all women and inspire them to have the confidence to be comfortable with themselves.”. Do you think the blogging industry will go away?’

Branding 169

Branding Washington Marketing Strategies Conference 169

Long Lasting Ideas

JANUARY 12, 2018

Followers of this blog know my football background and my love for my alma mater, Auburn. at Bank Marketing Strategy + Ideas. First, let’s draw an analogy between this issue and the recently completed college football bowl season. Continue reading Not everyone is smiling about the new players in banking.

Marketing Strategies 40

Marketing Strategies Community Bank Strategy Community 40

PYMNTS

JUNE 24, 2019

When McClure first started her company, she went to many shows to pitch the concept and to get to know people, while also talking about the brand and its marketing strategy. However, over time, previous vendors have referred current vendors.

Regional 100

Regional California social media Branding 100

William Mills

SEPTEMBER 24, 2018

William Mills III, Chief Executive Officer of William Mills Agency is live blogging today at FinovateSpring 2018. He has more than 34 years of experience in financial technology and is a recognized leader in financial and technology marketing. You can contact him via email at william@williammills.com or on Twitter @williamemills.

Marketing Strategies 45

Marketing Strategies Conference Branding Fintech 45