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Your Bank Marketing Roadmap: Transitioning from SMS to RCS

South State Correspondent

This transformation promises to bring a plethora of benefits and global brands are now gearing up. Personalization : A Boston Consulting Group survey detailed that 80% of consumers are comfortable, and now expect, some level of personalization. Tutorials and guided tours can help customers navigate online banking platforms on the go.

Marketing 195
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Paytronix Offers Toast Eateries Online Ordering Integration

PYMNTS

Customer engagement firm Paytronix Systems said its online ordering software, using the software-as-a-service model, has what it takes to beef up food-delivery revenues. Paytronix said its online ordering saves time by taking brand information directly from Toast’s POS system, including menus and hours.

Online 150
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Odds Are That Online Sportsbook Wins Big Post-COVID

PYMNTS

Online sportsbooks have been beneficiaries of that dictum ever since COVID-19 eradicated most live sports, leaving millions of fans and a great many bettors potentially mired in boredom. DraftKings already has similar arrangements with three NBA franchises: the Boston Celtics, Indiana Pacers and Philadelphia 76ers.

Online 168
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Mobile Order-Ahead Sector Goes All-In On AI

PYMNTS

That’s a silly simplification of the very serious matter of what AI is doing for the restaurant sector, among others, as online ordering becomes a way of life and not just a lockdown relic. Businesses rapidly embraced digital solutions in 2020 as shopping (and eating) moved online while everyone hid out indoors.

Mobile 289
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Yum! Brands Brings Taco Bell And KFC To Grubhub

PYMNTS

Brands is buying a 3 percent ownership stake in Grubhub and is teaming up with the company to provide delivery from two of its brands. In the future, Grubhub said it will provide delivery and online ordering for KFC and Taco Bell. The company also beat active diners estimates: It had 14.46 The news comes as Yum!

Branding 108
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Building An Online Brand, In Real Life (#IRL)

PYMNTS

And, rather than spending on overhead costs like stores and inventory, the company launched online, selling directly to consumers. There’s nothing more disappointing than ordering something online and it not being up to the quality you expect and that you paid for. Finding a Virtual Fit. The future of footwear may just be digital.

Online 100
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Gap Between In-Store, Online Shrinking

PYMNTS

As retailers improve their inventory and fulfillment options, the gap between in-store and online commerce appears to be shrinking, at least according to a new report. Brands are making that investment and it really is paying off.”. foot traffic to retail stores saw its largest drop, 9.9 percent, in May, according to RetailNext.

Online 100