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10 Data-Driven Ideas To Increase Branch Engagement

South State Correspondent

Despite that increase in profitability, banks need to be mindful of how they manage their branch and customer base to increase profitability further. The operative question is: given online and mobile banking, what is the new role of the branch? Our point here is branching isn’t a passive activity.

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Efficiency now: 8 smart strategy tips

Independent Banker

Fallout from recent global events presents an obstacle to generating revenue for community banks. As we enter budgeting season, the answers might be found in a mix of strategies. Before 2022, says Thomas Grottke, managing director at Crowe LLP, “a lot of factors were going right. Consider your branch strategy.

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Steal This 5-Step Banking Innovation Playbook from Gentle Monster

South State Correspondent

With financial hardship, competition from dominant players, and a startup budget, Gentle Monster faced many of the same challenges as a community bank. How Banks Can Leverage: Niche markets abound in banking, and community banks are in the perfect position to create a following on a national level should they desire.

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Growing a new branch

Independent Banker

Ted Whitehurst, Providence Bank president and CEO, led the charge to open a new brick-and-mortar location of the Raleigh, N.C., community bank during the pandemic. Providence Bank chose to open a new brick-and-mortar site during the pandemic, when many other businesses were ceasing operations or shutting down altogether.

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Talking in a Digital World

Independent Banker

Increasingly, more digitally connected consumers are saying yes to that question with their community bank. Some even assume their bank will interact with them however and whenever they want. For many community banks, telephone calls still generate the highest volumes of customer service interactions.

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Fintech'ers Will Be Right on Branching. Unless Bankers Act.

Jeff For Banks

I also believe that branches can be developed as competitive advantages for community financial institutions. Much like the credit union CEO thinks his branching strategy differentiates his CU. But, as our current strategy execution stands, there is much work to be done. Make your branches look the part.

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How About Profits in the Branch of the Future?

Jeff For Banks

All talk of visibility and foot traffic aside, the measure of branch success should be profits. So if your “light branch” has $23 million in average deposits, as our “branch of the future” example above does, then it generates $478,400 in annual revenue, on average. Not very inspiring.