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10 Data-Driven Ideas To Increase Branch Engagement

South State Correspondent

The advent of generative artificial intelligence is about to shift branch strategy again to re-raise the question – how can we get the most out of our branches? Likely, it might be a combination of the above, but setting a branching strategy should dictate capital allocation, branch layout, marketing, and staffing.

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Women in Banking: 'Boom-Boom Room' Milestone; Contrarian Branch Strategy

American Banker

A community bank CEO takes a contrarian approach to underperforming branches, staffing up instead of closing them down, and Bank of the West embeds star employees at nonprofits as leadership training.

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Steal This 5-Step Banking Innovation Playbook from Gentle Monster

South State Correspondent

With financial hardship, competition from dominant players, and a startup budget, Gentle Monster faced many of the same challenges as a community bank. How Banks Can Leverage: Niche markets abound in banking, and community banks are in the perfect position to create a following on a national level should they desire.

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Wells Fargo Just Gave Small Banks a Big Gift

American Banker

The scorcher at Wells is giving some community bankers an opening to differentiate themselves from larger institutions that seem fee-dependent or "too big to manage.".

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The Future for Banks Lies in Fewer Fees

American Banker

But online-only and community banks still have them beat as the type and number of fees associated with big-bank checking have multiplied. Under pressure from regulators and consumer advocates, brick-and-mortar banks are now offering overdraft-free accounts.

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How Much Is JPM's Deposit Juggernaut Hurting Smaller Banks?

American Banker

It could be a sign that megabanks are indeed stealing market share from regional and community banks. JPMorgan posted strong gains in consumer deposits and mobile users, and other big banks are expected to do the same.

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Old Dominion Hires Longtime Va. Banker as Retail Banking Director

American Banker

Old Dominion National Bank in McLean, Va., has hired Stephanie Lykins-Harvey, formerly of Cardinal Bank in McLean, as director of retail banking.

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