PYMNTS

AUGUST 24, 2020

The Playbook also features a case study on how the home furniture store Interior Define is putting digital D2C strategies into practice in a challenging economic environment. Interior Define is one such company that exemplifies these trends, as highlighted in our case study. billion in 2020. billion in 2020.

Retail 216

Retail Report Case Study Study 216

Gonzobanker

MAY 14, 2018

Financial Brand Forum , an exponentially growing event now in its fifth year – targeted at the morphing worlds of financial marketing, sales and service – is a well-oiled machine with several coats of highly buffed wax. The post Financial Brand Forum 2018: 7 Takeaways in 7 Minutes appeared first on Gonzobanker. Digital First Now!

Branding 146

Branding Industry Apple Marketing 146

PYMNTS

AUGUST 4, 2020

Yotpo’s outlook is so bullish – from both its CEO’s perspective and from the venture capital perspective – because the company is creating a compressed marketing stack for eCommerce, whether it’s for Patagonia or for an up-and-coming DTC sneaker brand like Brooklyn, New York-based GREATS.

Branding 131

Branding social media Case Study Study 131

PYMNTS

JUNE 25, 2020

Owned by Beijing-based tech giant ByteDance, TikTok on Thursday (June 25) rolled out TikTok For Business , which it describes as “our global brand and platform that is home to all current and future marketing solutions for brands.”. Brands are an important part of the TikTok experience,” Puris noted.

Marketing 207

Marketing social media Video Case Study 207

South State Correspondent

JULY 21, 2015

Banks stumble on how to create an enduring brand. However, if they can brand water, bananas and vodka, we can certainly brand a bank. Just be glad your bank has a product that customers can see and touch, because Intel had a tough job branding its hardware that was never seen.

How To 150

How To Case Study Branding Study 150

Perficient

DECEMBER 2, 2020

Our financial services team recently spoke with the great Jim Marous, the co-publisher of The Financial Brand and the publisher of the Digital Banking Report. We were prepping for our webinar, “ Digital Strategy Lessons Financial Institutions Can Learn From Top Brands in Other Industries ,” which we’re co-hosting with him on December 8th.

Data 294

Data Customer Experience Case Study Branding 294

PYMNTS

OCTOBER 13, 2020

Digging into a captivating worldwide case study on economics meeting chaos theory and what happens when it does, How We Will Pay , a PYMNTS and Visa collaboration, gauges the situation 10 months into the pandemic, as connected commerce coalesces and new patterns solidify. Lockdown Life, Surprisingly Connected.

Millennials 298

Millennials Study Case Study Retail 298

PYMNTS

SEPTEMBER 1, 2016

Walmart and the Dr Pepper Snapple Group helped each other solve an interesting conundrum recently: In an increasingly digital- and mobile-focused retail age, the two partnered together to help bridge the gap between brands and retailers to benefit consumers. The best source of that content is the brands we work with.

Branding 101

Branding Retail Groups social media 101

Perficient

JUNE 12, 2020

If your brand is taking the steps to mature, it might be that a centralized model starts with a small team with a plan to secure additional resources over time. Case Study. Often as companies mature digitally, they move to a centralized model. In this model, the digital team is at the core. First and Next Steps.

Resources 309

Resources Case Study Strategy Groups 309

The Financial Brand

JANUARY 11, 2024

This article The Winding Road to Leadership: A Case Study from ClearBank’s New CPO appeared first on The Financial Brand. This article The Winding Road to Leadership: A Case Study from ClearBank’s New CPO appeared first on The Financial Brand.

Case Study 38

Case Study Leadership Study Branding 38

Chris Skinner

FEBRUARY 21, 2017

After studying law at Oxford, he went back to business and is now Co-Founder and CEO of digital bank Monzo. 11:FS CEO David Brear talks to him about why ‘Monzonauts’ are so crazy devoted to the brand. [You You can download and listen to this interview if you prefer] This isn’t your first startup.

Study 283

Study Training Fintech Digital Banking 283

PYMNTS

MARCH 27, 2019

Online retail giant Amazon is also making a similar push to ensure the reliability of its brand. However, while Lime is using its more than $300 million investment from Google parent Alphabet , among others, to upgrade its services, it’s facing more competition than ever from brands like Bird, Spin and Juice Bike. About the Playbook.

Payments 145

Payments Case Study Lending Study 145

South State Correspondent

JULY 24, 2024

If you have a unique brand, product, service or offering, this cost, and time, can be dramatically reduced. Looking at the Math of an Average Business Savings Account – Case Study Let’s take one of the most underutilized products in banking: the business savings account.

South Carolina 417

South Carolina Marketing Capital Idaho 417

PYMNTS

JULY 28, 2017

With 100,000 branded chatbots and growing on Facebook Messenger alone, it doesn’t appear that chatbots have any intention of going away any time soon. Sean McKee, eCommerce and customer experience director at retail brand Schuh, shared his thoughts with Retail Week on how chatbots will benefit the industry.

Retail 179

Retail Case Study Customer Experience Technology 179

Perficient

MAY 6, 2022

As an example, a customer who clicks on “apply now” will be directed to a bank-branded site that might be powered by a platform such as Fiserv, which helps to provide a more seamless customer experience. If they are interested, they will click on “learn more” to view additional details about the product and its benefits.

Customer Experience 309

Customer Experience Examples Case Study Resources 309

Chris Skinner

JULY 15, 2017

I remember flying into Singapore’s brand spanking new Changi Airport … Globalizing finance through FinTech I got to thinking about yesterday’s post on humanity in part due to a discussion of global banking. Obviously, the internet and mobile and global connectivity, but also the homogeneity of globalisation. What did Jack Ma say?

Case Study 164

Case Study Meeting Maine America 164

PYMNTS

JULY 15, 2020

Someday, Onda CEO and Co-founder Noah Gray will have a great case study to write. They looked at the marketplace and saw an opening for a new kind of spiked seltzer, this one with tequila instead of the malt liquor used in most seltzer brands. Or even a spin on the old “what I did for my summer vacation” essay.

Los Angeles 204

Los Angeles New York Retail social media 204

Chris Skinner

OCTOBER 21, 2019

It’s obviously easier to launch a brand new bank, fresh with no legacy and open to everything, isn’t it? Banks are control freaks. I’ve blogged about that often. I’ve also blogged often about how they need to move to be open and partnering. That’s not easy. Not necessarily so.

Branding 185

Branding Case Study Study Digital Banking 185

Abrigo

NOVEMBER 4, 2014

Six out of seven accounting firms represented at a recent webinar hosted by Sageworks said their firms lack such a plan to guide their efforts to attract new business and bolster their reputation or brand. Use testimonials and case studies to show prospects how others in their industry have benefited from your services.

Marketing 191

Marketing Industry Case Study Groups 191

PYMNTS

JANUARY 9, 2020

In the webinar, case studies will show how merchants can differentiate themselves by successfully bridging digital and physical retail settings. But the lines of commerce have blurred, presenting both challenges and opportunities for merchants to engage with their targeted shoppers. In the webinar scheduled for Jan.

Payments 151

Payments Case Study User Experience Millennials 151

Perficient

FEBRUARY 22, 2023

Our economic history is filled with case studies of firms that came out of recessions stronger and as more dominant players in their industries. Often, one of the hardest things for a business to measure is reputation and brand perception. How did they achieve such success through adversity?

Trends 275

Trends Customer Experience Data Case Study 275

PYMNTS

AUGUST 30, 2016

Roche noted that struggling retailers, like Aéropostale and American Apparel, have invested in Extole’s advocate marketing technology to engage their existing customers and build their brands back up. “If So, you wake up one day, and you’re this useful brand, and the youngest customer on your customer list is 28. Roche said.

Case Study 104

Case Study San Francisco Referral Marketing Retail 104

PYMNTS

MARCH 10, 2020

For an important BNPL case study, we look to Australia, where Sydney-based market leader Afterpay has made such a splash that it’s changing the economy (sort of). The timing is good for BNPL brands, as physical retail stores struggle to stay relevant and eCommerce players try to crack the checkout conversion code.

Case Study 135

Case Study Retail Millennials Branding 135

PYMNTS

OCTOBER 9, 2019

is putting more of its hopes into digital and mobile channels — and online culture — to expand revenue and its brand profile, and make up for declining wholesale sales. The success of that ongoing effort could provide lessons or warning for other venerable clothing brands as consumers of all types increasing use the web to buy apparel.

Branding 139

Branding Google social media Case Study 139

PYMNTS

FEBRUARY 28, 2020

Mobile order-ahead is one humongous case study in adaptation, and the February 2020 Mobile Order-Ahead Tracker ® shows how some of the most delectable brands in food have been successful at it. Cooking Up a Good Program. The latest Tracker profiles P.F. Chang’s impressive and ambitious efforts to go its own way with MOA.

Mobile 130

Mobile Case Study Customer Experience Study 130

Accenture: Banking

SEPTEMBER 30, 2019

Historically, strong above-the-line advertising and brand-building have kept banks ahead, along with ever increasing focus on the in-branch experience. Banks need to join the battle, and win, if they’re to unite their above-the-line and digital marketing and deliver consistently on their brand promise across all channels.

Data 153

Data Customer Experience Analytics Case Study 153

PYMNTS

SEPTEMBER 18, 2019

Companies and retail brands are also trying to make a dent in this new wall of counterfeits, with watchmaker Titan emerging victorious in a suit against fraudulent sellers on eCommerce site, Snapdeal. Amazon isn’t the only major eCommerce marketplace attempting to fend off fraud and counterfeit products. Online Marketplaces and the $1.8

Online 126

Online Case Study Branding Fraud 126

PYMNTS

SEPTEMBER 17, 2019

Luxottica is the umbrella company that owns Ray-Ban, Oakley and a few other sunglasses brands. Even the Florida Attorney General Ashley Moody said the antitrust probes into Facebook don’t have any common case studies to draw from in deciding how to move forward. as we work through this investigation.

Case Study 108

Case Study Florida Google Apple 108

PYMNTS

MARCH 28, 2016

That surpasses case studies, whitepapers and brochures. Our findings contradict the traditional belief that social media is a secondary influencer on purchasing decisions for B2B brands,” said Sacunus Director of Research and Strategy Heather Wadlinger in a statement.

Millennials 100

Millennials social media Survey Case Study 100

PYMNTS

MAY 10, 2017

For SMBs, social media has become a seamless way to build a following and a community around a brand and to provide customer support, marketing and communications outreach. Likewise, the company used social as a means to find new brands and products to feature. That, and they seek out other, similar brands to follow.

social media 101

social media Branding Case Study Community 101

Chris Skinner

JULY 17, 2017

I talked earlier about the homogenization of the world as we are all become globally connected, seeking global brands using a global language through global platforms. I truly believe that will happen, as it’s the natural outcome of the fourth age of humanity where we become digital humans, but there’s a long way to go.

Cards 185

Cards ATM Mobile Maine 185

PYMNTS

JANUARY 30, 2020

eBay is further looking to compete with other sneaker storefronts via direct partnerships with several sneaker brands. To learn more about how AI security enhancements can improve the platform economy, visit the Playbook’s Case Study. The fee elimination will affect all sneakers resold for more than $100. About the Playbook.

Miami 132

Miami social media Case Study Chicago 132

Abrigo

NOVEMBER 7, 2016

But Oreo’s parent company (Mondelez International and all of its predecessors, including Nabisco) has been able to create excitement and new revenue for the Oreo brand by taking the mature product and spinning off new products. Many accounting firms are in a “sea of sameness” with their core services, Tolin said.

Taxes 170

Taxes Innovation Examples Case Study 170

PYMNTS

OCTOBER 23, 2018

It also helps to include a digital option to set up a payment plan, and to have clear language and medical practice branding so that patients do not get confused about what they are paying for or who they are paying — common hurdles for prompt repayment of medical bills, according to experts.

blockchain 173

blockchain Study Case Study Fraud 173

Insights on Business

FEBRUARY 6, 2019

–> Read the Bradesco case study to learn more. Digital Humans are a next-generation interface that combines the best customer experience influencers from both man and machine, embodying an organization’s brand and creating significant value through emotional connection, personalization and consistency.

Technology 144

Technology Video social media Case Study 144

The Financial Brand

DECEMBER 24, 2023

This article Five of The Best: Top AI Guides and Case Studies for 2024 appeared first on The Financial Brand. This article Five of The Best: Top AI Guides and Case Studies for 2024 appeared first on The Financial Brand.

Case Study 23

Case Study Study Branding Banking Trends 23

South State Correspondent

SEPTEMBER 20, 2022

Most banks will target around 6% of revenues next year for their marketing budget, and banks with strong brands and marketing programs target above 7%. All involved in any marketing effort should understand if it is about branding, sales funnel acquisition, funnel movement, conversion, or retention.

Conference 195

Conference Marketing social media Data 195