PYMNTS

JULY 15, 2020

Someday, Onda CEO and Co-founder Noah Gray will have a great case study to write. They looked at the marketplace and saw an opening for a new kind of spiked seltzer, this one with tequila instead of the malt liquor used in most seltzer brands. Or even a spin on the old “what I did for my summer vacation” essay.

Los Angeles 204

Los Angeles New York Retail social media 204

South State Correspondent

SEPTEMBER 20, 2022

Most banks will target around 6% of revenues next year for their marketing budget, and banks with strong brands and marketing programs target above 7%. All involved in any marketing effort should understand if it is about branding, sales funnel acquisition, funnel movement, conversion, or retention.

Conference 195

Conference Marketing social media Data 195

PYMNTS

OCTOBER 9, 2019

is putting more of its hopes into digital and mobile channels — and online culture — to expand revenue and its brand profile, and make up for declining wholesale sales. The success of that ongoing effort could provide lessons or warning for other venerable clothing brands as consumers of all types increasing use the web to buy apparel.

Branding 139

Branding Google social media Case Study 139

PYMNTS

JANUARY 30, 2020

Another hair in the soup is Generation Z’s increasing preference toward social media marketplaces that eschew established eCommerce platforms entirely, forcing these businesses to change tactics. eBay is further looking to compete with other sneaker storefronts via direct partnerships with several sneaker brands.

Miami 132

Miami social media Case Study Chicago 132

Insights on Business

FEBRUARY 6, 2019

–> Read the Bradesco case study to learn more. Digital Humans are a next-generation interface that combines the best customer experience influencers from both man and machine, embodying an organization’s brand and creating significant value through emotional connection, personalization and consistency.

Technology 144

Technology Video social media Case Study 144

South State Correspondent

APRIL 24, 2023

In addition, you can limit the tasks so that it only books using Open Table or Delta Airlines (using your login) or by giving it a list of brands to choose from. Content Production – Where ChatGPT can create copy, AutoGPT can add graphics, format the copy, and brand it. It can then revise the work product to improve itself.

social media 195

social media Data Marketing Technology 195

FICO

FEBRUARY 27, 2023

You can read more about our judges in this blog post. Nikhil Behl Vice President of Worldwide Marketing for FICO.

Meeting 98

Meeting social media Management Analytics 98

South State Correspondent

AUGUST 22, 2024

This reduces a bank’s leadership position in the market and potentially its brand. Customers have more rate sensitivity right after the headlines of a rate shift make their rounds during a news cycle or social media wave. Banks that wait for the media hype to subside do the opposite.

Marketing 195

Marketing Leadership Examples Management 195

William Mills

JUNE 29, 2017

That media presence really makes a difference. Sales team – everyone else – our marketing team is making a push to get more case studies and success videos in the market. Here are a few ways to watch: Greater brand recognition during early business development outreach; More inbound queries and increased qualified leads; and.

social media 68

social media Case Study Branding Meeting 68

William Mills

JULY 26, 2018

Case studies: Leads are more likely to be convinced by their peers than they are your own sales pitch. Your case studies should identify a problem the customer was having and address how your product solved it. Social Media. Social media is a simple and cost-effective way to increase views.

Video 41

Video Marketing social media Fintech 41

Social Assurance

MARCH 1, 2021

It takes less than 30 seconds to look up a financial brand, learn where they are located, and explore the services they provide. In order for your financial brand to stand out, you have to cover all your bases. In order for your financial brand to stand out, you have to cover all your bases.

Branding 15

Branding social media Online Case Study 15

Social Assurance

SEPTEMBER 10, 2021

In the first segment of our Building a Brand series, we defined what a brand is and the importance of differentiating your brand message within the financial industry. Once you’ve established that brand message and clarified your brand direction, it’s time to begin rolling out your new and enhanced financial brand.

Branding 15

Branding social media Case Study Online 15

FICO

APRIL 24, 2023

Read this case study on how Trust exceeded launch origination goals while maintaining its risk appetite and responding to customer feedback dynamically by adjusting rules and policies in near real time.

Risk Management 52

Risk Management Digital Banking Customer Experience Management 52

Filene

APRIL 28, 2017

Here are our top three concepts presented during the second day: Neener Analytics through computational social science and social media analytics help financial institutions to offer an alternative way to de-risk the loan application process.

social media 28

social media Big Data Case Study Analytics 28

FICO

MAY 11, 2023

Read this case study on how American Airlines , the world's largest airline, relies on FICO Optimzation to give them a competitive edge in a highly competitive, low-margin industry. Read this blog to understand how FICO Optimization was used to save lives during the COVID-19 emergency.

Groups 52

Groups social media Marketing Case Study 52

FICO

MAY 15, 2023

Read this case study on how National Australia Bank has automated 75% of customer contacts and has seen a dramatic imprvement in its net promoter score. How FICO Can Help You With Your Personalised Digital Collections Watch this video for a simple demostration of how FICO CCS can help your customers have a better experience.

Payments 52

Payments Video Customer Experience social media 52

William Mills

JANUARY 18, 2018

Marketing has evolved over the years from strictly brand awareness to include more lead generation and sales nurturing activities. With public relations activities, social media and blogging, you can begin drawing your prospects into your website.

eBook 41

eBook Marketing Automation Marketing social media 41

CB Insights

MAY 10, 2018

For example, Bain & Company highlights a case study in which it worked with a major beverage manufacturer interested in taking more advantage of digital channels. American Standard was a lighthouse case study for this process for BCG. That’s a struggle that consulting firms can help address.

Strategy 78

Strategy Management Analytics Tools 78

Social Assurance

SEPTEMBER 18, 2017

Social media is the latest case study and its waves caused an upheaval not seen since the dawn of the television. MorganStanley SmithBarney understood this concept when they created an internal network which linked senior advisor to customers directly on social media. Coordination. Adaptation.

social media 12

social media Marketing Case Study Branding 12

Social Assurance

SEPTEMBER 18, 2017

Social media is the latest case study and its waves caused an upheaval not seen since the dawn of the television. MorganStanley SmithBarney understood this concept when they created an internal network which linked senior advisor to customers directly on social media. Coordination. Adaptation.

social media 12

social media Marketing Case Study Branding 12

Abrigo

AUGUST 13, 2024

In many cases, the podcasts or hosts have sizable social media followings, and all release a new episode at least once per month so you can stay up to date with the latest trends in the finance world. It covers case studies and tips from anti-fraud experts to provide tools to spot and prevent fraud.

Fraud 221

Fraud Community Community Bank Lending 221

CB Insights

SEPTEMBER 10, 2018

Big pharma’s AI re-branding . The possibilities are seemingly endless when it comes to using AI and machine learning for early diagnosis, driving decisions in drug design, enrolling the right pool of patients for studies, and remotely monitoring patients’ progress throughout studies. Big pharma’s AI re-branding.

Industry 28

Industry Trends Apple Study 28