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Could Drink Brands Be Generating The Latest Fashion Trends?

PYMNTS

Several recent beverage brand collaborations with shoe firms have received a generous amount of buzz, and the trend appears to be picking up steam. It’s likely the original trend of translating beverage brands into fashion statements was borne out of the longtime tradition of pairing athletes with beverage sponsorships.

Branding 110
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[Q&A Series] The Future of Healthcare: Momentum

Perficient

Cleveland Clinic saw 10 times the increase in volume from consumers. Once we reach that point, marketing becomes more about the performance of a healthcare system and what it can do for a patient specifically, rather than generic brand messages.

Cleveland 309
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Durant’s Decision: How Star Athlete Departures Impact Brands, Retailers

PYMNTS

From an economic standpoint , James’ departure, which he announced in a highly controversial one-hour primetime special broadcast on ESPN entitled “The Decision,” was immediately felt in Cleveland and to the value of James’ own brand. That said, minimal backlash to the KD brand. It will only help his brand.”.

Branding 101
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Warehouse Space Going For Premium Rates

PYMNTS

Brick-and-mortar merchants are far from being free from the problems that plague their particular brand of retail, but even they have to look at online retail rising rents for warehouse space with a little bit of mirth. Of the 57 major retail markets studied, 37 of them posted decreases to warehousing availability.

Honolulu 100
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How Boutique Trucks Are Bringing New Meaning To Fast Fashion 

PYMNTS

Food trucks have been around since the 1970s, when taco trucks began making the rounds in New York City, but didn’t become a national sensation until 2008 when two events coincided in such a way as to make a long extant — but largely niche — subsegment of the restaurant game into a mass market phenomenon. economy was blowing up in a bad way.

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Lumen Aims To Boost Weight Loss Through Metabolism Measurements

PYMNTS

Just two weeks ago, Lumen brought to market its device and app, which quickly sold out. According to Marketing VP Daniel Rosenfeld , one of his main challenges is getting consumers to understand that the Lumen device is just the beginning of – and only part of – using the measurements properly.

Cleveland 131
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Car Vending Machine Company Carvana Goes Up Against Wall Street

PYMNTS

This year we expect another year of market-leading growth. Noting that existing Carvana markets grew by 84 percent, he said, “The company’s four oldest markets each more than three years old grew by 50 percent and our oldest cohort of Atlanta grew by 18 percent. New Markets. In 2019, we increased GPU by $750.

Company 130