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Promotional merchandise, or swag, has long been regarded as a no-brainer approach to business branding, but community banks are shedding those thrifty connotations with a new, mindful approach to company gifting that imparts value and purpose while bolstering bottom lines. billion-asset CBI Bank & Trust in Muscatine, Iowa. “We
A secure, open-loop, cost-saving, customer-accessible, multiplatform P2P payments network might sound too good to be true, but community bank consortium Alloy Labs Alliance hopes to achieve just that with the CHUCK payment rail. A different kind of peer-to-peer payment service is now available, “built by community banks for community banks.”.
In addition to New York, the program is now available for SNAP recipients in Alabama, Arizona, California, Florida, Iowa, Kentucky, Nebraska, New York, Oregon and Washington. brand, is accepting online EBT payment at select locations. ShopRite, a Wakefern Food Corp.
A 117-year-old community bank serves as the back-end for fintechs like Square Cash and Acorns, fueling growth while keeping its roots intact. The post How a Small Iowa Institution Became The Bank Powering Big Fintech Apps appeared first on The Financial Brand.
Could the secret to winning the grocery wars lie not in groceries, but in adjacent brands and services? That’s the strategy Hy-Vee is investing in, and the latest move along the trajectory has been a partnership between the Iowa-based supermarket chain and two unlikely comrades: OrangeTheory Fitness and Wahlburgers restaurants.
For some community banks, video tellers, sometimes called interactive teller machines or ITMs, can work well for select markets or under certain conditions, experts say. Still, some community banks haven’t considered the extra hardware investment in video ATMs worthwhile yet, Seibert says. James Johnson, PCSB Bank.
to boost your community bank’s. With the average individual spending 100 minutes on social media each day, it’s entirely possible for community banks to share some of that screen time. According to McIlwain, there’s “no right answer” to which social media channels community banks absolutely must use. Digital tools and tactics.
The idea they settled on was to create a closed-circuit gift card program, branded the “Think Franklin First” gift card. It’s been a tremendous success to date and residents and businesses alike have credited Dean Bank for stepping up and providing a spark to the community when it needed it most.
This actually leads to wider discounting, as brands are trying to shed the old version and entice shoppers to the new one. Online purchasing is a potential lifeline for SNAP participants living in urban neighborhoods and rural communities where access to healthy food choices can be limited,” USDA Secretary Tom Vilsack said in a statement. “We’re
The holidays are a time when communities come together to support each other and celebrate the bonds that bring us together. Through it all, community banking institutions have been there to support their neighbors. Giving can be done a number of ways, here are some examples your brand can emulate next year. . Give Financially.
This article These Are the Top 3 Concerns Keeping Bank Marketers Up at Night appeared first on The Financial Brand. This article These Are the Top 3 Concerns Keeping Bank Marketers Up at Night appeared first on The Financial Brand.
Pankonin joined eight other businesses and individuals who were recognized for their outstanding contributions to start-up communities in the Midwest from Nebraska, Iowa, Kansas and Missouri. Public votes and a panel of judges determined the award winners, who took home bragging rights and coveted golden prairie dog trophies.
But for most community banks, building a trustworthy brand isn’t a conscious effort. So first, we’ll look at how two community banks have become trusted pillars of the community through charity work and good old?fashioned billion-asset community bank. Build your community. It’s in their DNA.
Hats off to Thomas Shara at Lakeland and Tony Labozzetta of Provident for architecting the new $25 billion super-community bank in New Jersey. All of this while knocking out a stellar 1.35% ROA and leading industry, community, and philanthropic efforts everywhere. The New Name for Community Award. merges with Lakeland Bancorp.
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