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Embedded Finance: Bolstering Brand Experiences

Perficient

In this blog, we will look at how a non-banking company can offer bank-like perks to its clients and workers. When a non-financial firm offers embedded banking, they offer a branded checking account to hold funds and make payments for the betterment of the company and its clients or workers. Consider the evolution of eBay.

Branding 472
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Legacy Brands’ Retail Shelf Space Is Shrinking

PYMNTS

Legacy brands like Clorox and General Mills are facing increased competition due to store placement by retailers using their own data gathering practices to see what customers prefer to shop for and how they behave in stores, according to a report by The Wall Street Journal.

Branding 181
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Ideas To Improve Your Bank’s Brand Value Proposition

South State Correspondent

If you want to know if your bank has an alignment problem, ask ten co-workers, ”What is your bank’s brand value proposition? In this article, we look at why getting clarity around your bank’s brand proposition is important and some ideas to consider. Between 1985 and 1990, a dozen motorcycle companies targeted the U.S.

Branding 195
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Retail Branding Comes Off The Back Burner

PYMNTS

For retailers, especially those deemed non-essential and struggling with revenue, branding may be on the back burner right now. Big mistake, say several branding experts. And who you were was your brand. “A Your brand attributes are the ones you fall back on when you have to make difficult decisions.

Branding 145
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Tailored Brands Could Close Up To 500 Retail Locations

PYMNTS

To bolster its financial status and let it better compete in a difficult retail climate, Tailored Brands plans to make changes that will lead to a reduction of roughly 20 percent of its corporate positions by the conclusion of fiscal Q2. The company, whose brands include Jos. The company has roughly 1,400 U.S.

Branding 130
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Walmart Launches 'Modern Fashion Brand'

PYMNTS

The retail giant is starting “a fashion essentials-inspired brand for both men and women created by our in-house design team,” the company said in a news release. At its core, this new brand is born from thoughtful, simple design, quality fabrics, modern silhouettes and styles updated for today.”. Today (Sept.

Branding 263
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Helping Brands: D2C Brands Tap New Business Models To Shorten 'Time To Commerce'

PYMNTS

The shift to digital commerce has opened up new markets for companies across all verticals and sizes. But reaching a broader range of consumers, accommodating their payment preferences, and satisfying regulatory and tax issues in unfamiliar territory introduces a host of new operational challenges for these companies.

Branding 322