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In a world where retail has changed and consumers remain at home, how do brands reimagine the task of getting products to customers? podcast , we interview Jon Bostock, best-selling author, innovator, co-founder and CEO of Truman’s and learn how brands that innovate will win in a rapidly changing digital-first economy.
But the one thing that might work is taking a page from the innovation playbook that Netflix seems to have written and followed over the last 22 years. A combination of forces — Netflix’s own content and technology innovations and advances in hardware and software — helped them consistently attract more eyeballs.
“We are investing in our digital channels and are always looking for innovative ways to engage with guests,” the company said in a statement. To dance their way to deliciousness, users must follow the BK brand on TikTok and post their dance/order video on the social media app using a specialized BK soundtrack and #WhopperDance hashtag.
In financial services today, security and innovation can work with each other, and against each other. FinServ cybersecurity is, of course, a prime target for innovation. The pace of innovation focused on consumer experience is showing no signs of slowing down. from EMVCo and “PIN on Glass” from the PCI Council.
The answer is yes, of course there are. I presented on this topic, along with my colleague Scott Albahary – Chief Strategist for Financial Services here at Perficient and Jim Marous – Co-Publisher of The Financial Brand , to approximately 500 financial services industry folks. The Approach. Perficient: Digital Strategy Experts.
19) a partner program aimed at making it easier for brands to use and pay for augmented reality (AR) lenses. Snap ‘s lenses enable brands to superimpose content directly onto users’ faces and/or around them, resulting in branded content getting mapped into personal content, noted the report. and followed by the U.K.,
The myth of the lone (and possibly mad) scientist died out a long time ago, as the industrial age led to teams of researchers working together (or at healthy cross purposes) to enable innovation. As for Walmart, its tech incubator has given birth to innovations and entrepreneurial efforts, as PYMNTS has covered. That’s the tech part.
As much as a click from the Kardashians helped spread the brand awareness and jump-start his company, Molnar said, as a spending trend among young consumers set the stage for BNPL's success. One is regulatory trends, where regulators are looking to increase competition in this field and drive innovation. According to J.P.
Day in and day out, our colleagues are contributing their unique expertise to deliver end-to-end digital solutions for our clients – some of the world’s biggest brands. Through our Bright Paths program, we’re committed to bringing more diverse insights and skillsets into the conversation and driving true innovation forward.
Innovation Challenges. Payments innovation, for starters, is an alien concept for many travel service providers, especially in the U.S. Payments innovation, for starters, is an alien concept for many travel service providers, especially in the U.S. Innovation Willingness. Where is that spark for innovation coming from?
In a bid to increase loyalty, merchants are driving innovations in their stores. The clothing retailer is hardly alone, as 85 percent of merchants say that they innovate to stay competitive, according to the PYMNTS Retail Innovation Readiness Index , while 77 percent say they use it to drive sales.
When it comes to innovation, go to the source. has joined the ranks of companies and brands setting up innovation labs. QSR Innovation. The PepsiCo innovation effort comes at a time of significant technology development in the world of restaurants, including quick service restaurants (QSRs). Stronger Ties.
That was, of course, predictable — people would get gift cards in lieu of a physical gift, and recipients redeemed those cards in the first few weeks after their receipt. However, Grant added, these days, that innovation needs a lot of scaling up. Necessity has a way of being the mother of innovation. The Prepaid Renaissance.
Venture capital firm Andreessen Horowitz is offering a course to help entrepreneurs better understand blockchain technology and cryptocurrency companies, according to a report by CNBC. Dixon said the free course is being offered with “no strings attached,” and that no companies will need to give up any equity stake to take part.
The flipside to all of this activity, of course, is that an already imperfect consumer journey has the potential to become even more complex as a direct result of more options. In part, this is because so much innovation ( small “i”! ) It’s a Brand New World. Consistent Experiences Matter in Virtual Health, Too. all at once.
Mastercard , like most consumer credit connected brands, was hit hard in the early days of the Great Recession. He has served as Mastercard’s Chief Product Officer since 2016 and has headed the network’s new products and innovation team since 2018. Broader payment flows is putting it mildly, of course.
In some cases, retailers are dedicating small spaces to brands inside their brick-and-mortar stores. According to the PYMNTS Retail Innovation Readiness Index , 85 percent believe they need to innovate to stay competitive. And among large retailers, 82 percent said innovation is necessary for continued success.
There isn’t a lot of room to really innovate the Thanksgiving turkey. And the series of videos — which have been called 2018’s answer to the “fireside chat” — have reportedly been big brand builders for both Ocasio-Cortez, and Instant Pot, whose sales notched a slight pre-holiday boost from the sudden influx of attention.
In other words, digital innovation has been slow to arrive in the service world, a point demonstrated by recent PYMNTS research in collaboration with AEVI, and a new PYMNTS interview with Nicky Koopman, SVP of content and value-added services at AEVI. Of course, there are reasonable explanations for that. Calls vs. Emails.
Those who work in and around high tech and innovation are lulled into a narrative about progress being on a march ever forward, rarely slowing, never stopping and certainly never turning around and marching in the wrong direction. . Even worse, it’s having an impact on how quickly their innovations can get to market.
The group was in agreement that while the rise in brands embracing direct-to-consumer (D2C) channels has gained substantial momentum, there is still much to be learned about a practice that is still very much evolving. And of course, there’s candy. . ; Abhishek Ahluwalia , global eCommerce growth platforms leader for Mondel?z
And, in beauty retail, online hair and body care brands such as Ouai are growing their presence in the physical world by bringing their products into brick-and-mortar stores like Ulta Beauty. iPhone app-enabled marketplaces such as Trainiac are letting consumers work one-on-one with a personal trainer. All this, Today in Data.
The trouble with direct-to-consumer (DTC) brands is that the name belies how hard it actually is to reach and recruit the consumer. This is particularly hard for unknown emerging brands — and it gets exponentially harder the more crowded the field gets with competitors.
That the markets are changing is observable in what feels like an unending parade of brands looking to jump on board with the trend. Well, with innovation of course. But of course, manicures are not everyone’s speed — and many folks are looking for wellness solutions closer to home. Of all kinds …. Monetizing Mindfulness.
More important, perhaps, than the innovations they made on behalf of their more famous lead players, was how their contributions accelerated those innovations’ time to market. Innovation in payments and commerce has an unsung hero, too. And who will influence how innovation happens. Distribution. But, I digress.
Luxury style and quality brands, offered at a more middle-class price point and sold directly to consumers, is increasingly crowded terrain in apparel retail. La Ligne’s main area of focus, according to Howard, is building their brand cautiously – and with an eye toward being profitable and scalable. We’re listening.”.
It’s also the start of another football gambling season — one that involves mobile commerce and digital payments, and companies trying to innovate their way to success in this growing field of transactions. Payments, of course, are a vital part of the whole legal betting process. More Innovation. Some 15 percent of the U.S.
The realm of quick service restaurants (QSRs) is and actually always has been a pretty innovative space. In the modern digital era of QSR, it is almost impossible not to mention Starbucks and its myriad contributions to innovation — including the first really successful launch of a mobile wallet product in the U.S.
Across the entire digital world, payments are, of course, getting faster, with wages and disbursements getting to recipients quickly or even instantly as more businesses chase those opportunities. Spend management is also following that trend, though there is still much work to do, of course. Moving Away from Paper.
Marketplaces and brands now make it easy now to auto-refill everything from paper towels to pet food, skin crèmes to salty snacks, bottled water to baby wipes. consumers have tried a new brand in the last 60 days, and have made that purchase directly from the brand via an online channel. So do pet product brands.
Today, of course, is the day after Thanksgiving. You may have missed our coverage of a few of the retail innovators that are summed up below, arranged in no particular order, or perhaps you’ll want to revisit them anew. Hunt said, “You really want to experience a moment of time with the brand and their story.
That’s not unlike the journey many of our customers have taken – the senior decision-makers and C-level executives we partner with and advise have demonstrated a similar attitude and aptitude over the course of their careers. Perficient’s an ambitious and innovative place, and that captures Abe’s spirit pretty well also.
The vicious cycle of physical retail is meeting the virtuous cycle of digital, at a time when companies are aiming to chart a course toward a future that is without precedent. 2019: Launch year of Empathy Wines, which was recently purchased by Constellation Brands. All this, Today in Data. Data: . 42%: Share of U.S.
The costs of using some cards is going on the incline, as news is breaking that the nation’s two largest card networks, Visa and Mastercard, are preparing to up the fees charged to merchants to accept network-branded cards. It’s a fact that merchants, of course, do not love.
When the story of the coronavirus is written, when it comes to financial services, the key chapters will focus on the pace at which innovation accelerated — and where a range of players came together to create ecosystems, rather than to simply compete in zero-sum, winner-take-all bids for consumers. Ready For The Digital Shift.
To integrate payments in the most efficient way, it, of course, helps to define what integrated payments actually mean, across a constantly shifting payments ecosystem. Data is key, of course, when it comes to payments. The Evolution Of Embedded Payments .
Long before innovators began talking about the power of ecosystems to transform commerce, scientists spent centuries studying them under microscopes in their labs. Decomposer for innovator large or small, established or emerging. An Ecosystem By Any Other Name. Substitute producer for buyer or supplier. Consumer for the end user.
Payments, of course, have always been important, but the new decade promises to be something else entirely. As you can imagine, digital disbursements stand as one of the main areas of innovation and disruption for the practice of payments going forward. But in fairness, it’s going to be a big one, at least from all the signs.
This year will not only go down in history as “the year of the pandemic,” but for consumer packaged goods brands, it will also be known as “the year of direct to consumer.”. 1 reason cited involves loyalty to well-known brands. This suggests that D2C does well in areas where consumers have strong brand preferences.
The goods for sale, despite the LEGO branding, aren’t building sets or toys, but a line of streetwear themed around LEGO in general – and, specifically, around the new LEGO movie. LEGO, of course, is best known for toys, but the company does a lot more. And the virtual LEGO DJ was particularly popular.
In this case of retail innovation, that comes down to a former Snap executive taking on Amazon with the launch of a new eCommerce platform. Not only that, but “Verishop is launching with roughly 150 brands — and growing — already signed on.” The challenge, of course, is significant. The company generated about $3.3
Luxury fitness brand Equinox is set next month to open its first hotel in New York City, “with more on the horizon in Seattle, Houston, Chicago, Los Angeles and Santa Clara, Calif.,” As well, the furnishings brand RH, formerly known as Restoration Hardware, plans to open RH Guesthouse in New York in the fall.
Brands , moves that serve as a good reflection of overall trends in the quick service restaurant (QSR) space. The company last year announced it would buy a 3 percent stake in Grubhub, and that it was teaming up with the company to provide delivery from two of its brands — Taco Bell and KFC. The rewards so far?
But to remind all of us that payment innovations are only as good as the certainty those innovations deliver to their intended users. Ubiquity, of course, is payments nirvana. It’s why Visa and Mastercard are such powerful global brands. Or to buff up PayPal. Distress creates friction. Certainty as a Catalyst for Change.
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