PYMNTS

DECEMBER 19, 2016

While they enjoy many FinTech innovations, most millennials don’t have a snowball’s chance of earning more than their parents — ever. It’s one thing for the millennial offspring of the billionaire hedge-fund scions to fall short of making a billion because they only manage to pull down $760 million a year. It’s a fact. population.

Millennials 100

Millennials Fintech Cards Groups 100

PYMNTS

MAY 26, 2017

Millennials are never, ever going to buy homes. Why millennials are never going to buy homes is more of a jump ball. According to the National Federation of Retailers, 81 percent of millennials report at least aspiring to homeowners as hip, even if they aren’t there yet.

Millennials 109

Millennials Marketing Data Taxes 109

PYMNTS

OCTOBER 13, 2017

It can’t be easy for a brand that has literally made its name on the notion of brandless-ness, as a pure-play cosmetics supplier. The secret to what brandless offers, according to CEO Tina Sharkey, is the company’s elimination of what she calls the “brand tax.” But Brandless thinks it has a good handle on what customers really want.

Branding 100

Branding Taxes Retail Millennials 100

PYMNTS

JULY 17, 2020

One of the more notable subscription success stories to emerge out of the pandemic is Peloton , the fitness brand known for its connected exercise bikes and, more recently, its subscription class offerings. The company saw revenues grow by 66 percent in the fiscal third quarter to $524.6 million, fueled by a surge in new subscribers.

Course 141

Course Marketing Survey Millennials 141

PYMNTS

MAY 6, 2017

It’s been chronicled in these virtual pages that millennials are the driving force behind change – change in how payments are done, how banking is banked, how social media influences commerce (or doesn’t) and how shopping may become a hybrid of high touch across the digital and physical realms. Now that seems to be true even in fashion.

Millennials 101

Millennials Branding social media Operations 101

PYMNTS

SEPTEMBER 16, 2019

In the payments ecosystem, we need look no further than the bridge millennial for how the connected purchasing experience will evolve over the next decade. Bridge millennials own slightly more devices than the average consumer in our study: six devices compared to the roughly five that most consumers own. This group of 60 million U.S.

Millennials 222

Millennials Study Course Trends 222

PYMNTS

FEBRUARY 8, 2019

When the brand is a well-known luxury provider like Dolce Gabbana, it can charge whatever it wants for a T-shirt, since the customer is arguably not purchasing the shirt so much as the cache of the logo on it. The hoodies feature the brand’s unique hand stitching — which according to Madhappy means that no two hoodies are ever exactly alike.

Branding 124

Branding Los Angeles Community Millennials 124

PYMNTS

NOVEMBER 1, 2016

This is also the case for the drinking habits of millennials vs. baby boomers. According to PYMNTS research, millennials of drinking age drank 42 percent of the wine that was drunk in 2015, with the average millennial downing just over three glasses in a sitting. Either way, millennials want their beverages to speak to them.

Millennials 100

Millennials Trends Survey Course 100

PYMNTS

DECEMBER 26, 2018

The firm chose a Kenyan brand, Huddah Cosmetics , as the first social commerce merchant on its Mula service to roll out the platform. According to Cellulant, Huddah Cosmetics was an interesting brand to launch for the platform. In addition, the company said that her brand is well-known and capable of generating buzz.

social media 180

social media Payments Millennials Regional 180

PYMNTS

DECEMBER 30, 2020

This year will not only go down in history as “the year of the pandemic,” but for consumer packaged goods brands, it will also be known as “the year of direct to consumer.”. 1 reason cited involves loyalty to well-known brands. This suggests that D2C does well in areas where consumers have strong brand preferences.

Branding 257

Branding Millennials Retail social media 257

PYMNTS

JULY 26, 2016

If you’re a retailer or a brand, it seems as though eCommerce and the rise of smartphones and mobile shopping have made your customers more cost-savvy and price-aware than ever before. Well, the rise of eCommerce and mobile shopping doesn’t have to mean doom and gloom for luxury brands or retailers. luxury consumer.

Branding 100

Branding social media Millennials Study 100

PYMNTS

JUNE 5, 2018

However, for SSENSE (pronounced essence), at its first retail location, the Canadian eCommerce brand turned physical retailer has opted for a slightly different flavor. That approach has followed the brand into its physical hub in Montreal, where buyers are likely to see streetwear-brands like A-COLD-WALL* alongside Givenchy wear.

Branding 116

Branding Millennials Retail Online 116

PYMNTS

OCTOBER 15, 2020

Extend also announced on Thursday new partnerships with Peloton, iRobot, Harman/JBL, Advance Auto Parts and other brands to offer their customers extended warranties. It's the Autumn season and golf courses are closing soon. That’s a big change for an industry that Levin said hadn’t changed much in a half-century.

Online 334

Online Exercises Retail Capital 334

PYMNTS

APRIL 19, 2017

But in a world where consumers can virtually buy any product from any retailer with a few clicks, apparel brands have found themselves to be far less influential than they once were. Brands can’t afford to bet wrong on what products will appeal to customers. “You Brands immediately wanted to do two things,” Fields said.

Branding 108

Branding Retail Data Survey 108

PYMNTS

JANUARY 5, 2018

The digital coin climbed more than 1,300 percent in value over the course of 2017 from about $1,000 at the start of the year to over $14,000 as New Year’s Eve wound down. Coins can be mined, saved, redeemed for future meals at any of Chanticleer’s brands, or traded with other customers. Literally Just Branding. BurgerBucks.

blockchain 101

blockchain Branding Retail cryptocurrency 101

PYMNTS

AUGUST 28, 2019

Forget millennials – well, at least for a moment. To reach consumers on the hunt for offerings that are “clean and natural,” the retail chain rolled out its Everspring household brand. The items are sold in small quantities to catch the interest of Generation Z and millennial consumers who aren’t interested in buying in bulk.

Retail 148

Retail Trends Millennials Survey 148

PYMNTS

DECEMBER 4, 2018

As depicted over the summer in our Innovation Readiness Playbook , FIs are focusing efforts across digital wallets, P2P payments and, of course, loyalty programs. The Millennials Cometh. We are talking here, of course, about millennials. Webster noted that along with technology, the demographics picture is shifting a bit.

Payments 191

Payments Millennials Cards Course 191

PYMNTS

JUNE 29, 2020

When Bolun Li was in high school, a local bank came in and offered a heavily branded PowerPoint presentation about financial services and money management to students who reacted pretty much the way one would expect. Gamifying Financial Education. The startup has added a direct incentive. Do a module to earn points (pineapples). What’s Next?

Millennials 263

Millennials Taxes Cards Fintech 263

PYMNTS

NOVEMBER 2, 2020

consumer seems happy to test the waters — and none more so than the coveted bridge millennials. According to PYMNTS survey data, nearly three times as many bridge millennials are Amazon Prime members as Walmart+ members. But three in 10 bridge millennials already report having both, just a month in. Those are the 47 million U.S.

Millennials 246

Millennials Retail Online Report 246

PYMNTS

APRIL 14, 2016

How long should it take a brand to get its message across in a video advertisement? Of course, in the digital world, the concept of “a lot of time” is relative. A predominant finding of the IAB study is that when it comes to mobile advertising (on both smartphones and tablets) for millennials, shorter is better.

Video 100

Video Millennials Study Mobile 100

PYMNTS

APRIL 23, 2019

One might argue that the shifts have been better or for worse (when was the last time one could separate a millennial from their iPhone for a decent conversation?), Apple gets its shine from the fact that, per BV, it “makes innovation accessible, and uses its brand to viscerally connect with its consumers and establish a new normal.

Apple 200

Apple Cards Payments Course 200

PYMNTS

JANUARY 22, 2020

The webinar featured Karen Webster from PYMNTS and Amy Parsons, senior vice president of global acceptance at Discover Financial Services and its payments brand, Discover Global Network. Of course, that also means, as Parsons pointed out, that when such consumers are ready to buy something, they are ready to buy it, no matter where they are.

Retail 137

Retail Millennials New York City social media 137

PYMNTS

JUNE 18, 2018

Summer means all kinds of things: trips to the beach, visits to national parks, road trips and, of course, Disneyland — the classic. Of course, with all the mobile fun in the sun, it is always worth it to keep an eye out for the hackers in the shadows , who sadly do not go on vacation for summer.

Mobile 100

Mobile Millennials Course National 100

PYMNTS

DECEMBER 13, 2019

It’s a world that has sprung up around the spending power and tastes of millennials and Gen Zers, and it’s getting hard to keep track of all the available options. According to one Mastercard study , about one-third of millennials and Gen Zers would let a bot plan their next trip in an automated fashion using data from their travel history.

Fraud 130

Fraud Millennials Comparison Online 130

PYMNTS

DECEMBER 2, 2020

What had been an orderly progression of corporations and institutions building trust face-to-face around their brands, as consumers eased into using a multi-channel model that combines in-store with app or online experiences, has now arrived at a place of unprecedented consumer comfort with a digital lifestyle. Doing Digital ID Right.

Fraud 256

Fraud Branding Millennials Technology 256

PYMNTS

FEBRUARY 6, 2020

What brand doesn’t want to sit next to Beyonce or Kim at a fashion show? “I I see a couple of reasons why so many retailers have such a focus on fashion, and I do think that the primary reason is, of course, that’s where so many of our consumers show where they spend their disposable income,” Sykes said. “But

Retail 142

Retail New York Branding Millennials 142

PYMNTS

MAY 24, 2019

Our customer wants something different,” explains Mullett of the company’s millennial audience. She wants something that that feels branded, that feels special – that evokes joy.”. They are also a form of branding for the company – and an effective one at that. Because the problem with fitness in the U.S.

Exercises 139

Exercises Video Millennials Branding 139

PYMNTS

SEPTEMBER 19, 2018

Model and social media celebrity Chrissy Teigen is, in many ways, the perfect brand partner for Target, as evidenced by her recent review of her new kitchen and cookware lines. Unlike her competitor for the title of Generations X’s Martha Stewart, Gwyneth Paltrow, Teigen has built a brand around being accessibly aspirational.

Millennials 138

Millennials Montana social media Branding 138

PYMNTS

NOVEMBER 11, 2016

But there was no clear branding on any of them unless you were in on the reference. Spectacles will be sold by Snapbots: vending machines with a digital display that Snapchat will use as the product’s only means of distribution (that is, of course, until the resellers get involved). And just what are Spectacles?

Millennials 143

Millennials Video Retail Regional 143

PYMNTS

JANUARY 27, 2020

The general idea, of course, is to buy low and sell high, or, in the words of the report, “quickly flip the most coveted titles, making thousands of dollars in profit and fueling concerns of unsustainable hype. Flip and Profit. As a result, consumers aren’t stuck with watches they no longer want to own.

Video 226

Video Trends New York Report 226

PYMNTS

MARCH 11, 2016

The use of humor was, of course, nothing new, but rather than featuring a protagonist similar in age to the targeted consumer group of the product — young adult males — the titular hero was a man well into his 60s, with the TV spots doling out his fictional (and patently absurd) exploits that occurred over a lifetime.

Millennials 100

Millennials Branding Course Marketing 100

Abrigo

APRIL 29, 2015

The score: If your online presence could use an overhaul, take action and check off the relevant boxes, ensuring that your site not only accurately reflects the work that you do, but also your firm’s brand. Generation X and Millennials increasingly supplement their online research with social media searches.

social media 150

social media Online Millennials Branding 150

PYMNTS

JANUARY 8, 2019

As a pure-play digital bank, Chime offers as its primary product an entirely mobile/digital banking application that gives customers access to a network-branded debit card and a savings account. The brand has been popular with young professionals. ”

Digital Banking 160

Digital Banking Tools Cards Millennials 160

PYMNTS

JANUARY 10, 2018

When Gap bought Athleta in 2008 for $150 million, the move didn’t cause much of a stir — beyond being considered a hedge play by the retailer against the exploding popularity of Canadian athleisure brand lululemon , which debuted its initial public offering (IPO) in 2007. We’re not like, ‘Oh, it’s all about millennials.’

Millennials 105

Millennials Branding Retail Marketing Strategies 105

PYMNTS

JANUARY 9, 2020

Attendees will learn that younger generations – Generation Zers and millennials among them, who wield significant (and growing) spending power – care more about payment flexibility (and options) than merchants might realize. In the webinar scheduled for Jan.

Payments 151

Payments Case Study User Experience Millennials 151

PYMNTS

JUNE 19, 2020

Today, product categories such as groceries take a bigger share of the basket, while others such as beauty and apparel are building brand with the help of social networks, such as Snapchat, and Augmented Reality (AR). The growth for mCommerce of course depends on global smartphone ownership and mobile internet access.

Meeting 175

Meeting Mobile Retail Maine 175

PYMNTS

AUGUST 3, 2018

Millennials, on average, are less brand-loyal than their parents or older siblings. They tend to like quality, have a strong preference for shopping online and enjoy a good bargain – but when it comes to buying from a specific brand? Not so much. They are packaged to limit waste and labeled for maximum transparency.

Branding 103

Branding Millennials Taxes Seattle 103