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Were online customers more satisfied during the COVID-19 pandemic?

Perficient

Other companies who were late to creating digital customer experiences suffered as people stayed away from traditional stores and shopped online. Some might think that online stores would have done better than brick and mortar stores during the pandemic. Digital transformation isn’t just having an online store.

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Brands Stretch Their Legs Online

PYMNTS

One of the most recent experiments for direct-to-consumer eCommerce is taking place on Instagram , and, if successful, could forge a path for brands that want to sell directly to online consumers. This format created urgency and exclusivity for would-be shoppers — a key tactic for brands and retailers alike to increase conversion.”.

Branding 108
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Andreessen Horowitz To Offer Free Course On Crypto

PYMNTS

Venture capital firm Andreessen Horowitz is offering a course to help entrepreneurs better understand blockchain technology and cryptocurrency companies, according to a report by CNBC. Dixon said the free course is being offered with “no strings attached,” and that no companies will need to give up any equity stake to take part.

Course 101
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Lucky Brand Starts Chapter 11 Proceedings, Seeks Sale

PYMNTS

Lucky Brand has started proceedings under Chapter 11 to help pave the way for a sale and decrease its debt load brought about by recent difficulties with the inclusion of the pandemic. In addition, the retailer said new Authentic Brands Group LLC subsidiary ABG-Lucky LLC will buy all of its intellectual property assets.

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Charting New Retail Courses With Fitness And Beauty

PYMNTS

And, in beauty retail, online hair and body care brands such as Ouai are growing their presence in the physical world by bringing their products into brick-and-mortar stores like Ulta Beauty. iPhone app-enabled marketplaces such as Trainiac are letting consumers work one-on-one with a personal trainer.

Course 131
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Why KeyBank Changed Course with Its National Digital Brand

The Financial Brand

The superregional transforms an online student loan refinance specialty into a healthcare banking engine by treating it as a digital startup. The post Why KeyBank Changed Course with Its National Digital Brand appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

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PayPal Invests In Extend As Merchants Seek New Ways To Boost Online Conversion

PYMNTS

Even online merchants who offer customers extended warranties at the time of sale traditionally see about a 4 percent or 5 percent conversion rate. Extend also announced on Thursday new partnerships with Peloton, iRobot, Harman/JBL, Advance Auto Parts and other brands to offer their customers extended warranties.

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