Perficient

DECEMBER 2, 2020

Our financial services team recently spoke with the great Jim Marous, the co-publisher of The Financial Brand and the publisher of the Digital Banking Report. We were prepping for our webinar, “ Digital Strategy Lessons Financial Institutions Can Learn From Top Brands in Other Industries ,” which we’re co-hosting with him on December 8th.

Data 294

Data Customer Experience Case Study Branding 294

South State Correspondent

MARCH 23, 2022

If your bank struggles to create a clear value proposition and brand differentiation, then we have a case study for you. Their secret – fanatical customer service. Instead of marketing, the Bank strategically focuses on two areas – product development and customer service. and became the most valuable bank in Latin America.

Branding 221

Branding social media Strategy Data 221

PYMNTS

DECEMBER 28, 2020

In fact, forward-thinking retailers are looking at the return process as a chance to create a positive customer experience. According to Optoro Co-Founder and President Adam Vitarello , this is the year returns as part of the customer experience comes to fruition.

Customer Experience 216

Customer Experience Retail America Branding 216

Perficient

FEBRUARY 16, 2021

Customer expectations have evolved drastically due to the impact that digital technology has placed on the customer experience. There is also no question that Covid-19 has changed the digital game by increasing digital transformations and creating a demand for a smooth digital experience.

Customer Experience 489

Customer Experience Arizona Branding Examples 489

PYMNTS

FEBRUARY 26, 2020

Migrating to Paytronix allowed Qdoba to integrate its already loyal customers, along with a new mobile-branded phone app and its Olo-powered online ordering service, all in one place. The new app will keep it quick and easy for customers to order via mobile means, the company says.

Customer Experience 130

Customer Experience Mobile Marketing Strategies Branding 130

PYMNTS

MARCH 26, 2020

For retailers, especially those deemed non-essential and struggling with revenue, branding may be on the back burner right now. Big mistake, say several branding experts. And who you were was your brand. “A Your brand attributes are the ones you fall back on when you have to make difficult decisions. “A

Branding 145

Branding Retail social media Customer Experience 145

PYMNTS

OCTOBER 8, 2020

She said the biggest and best-in-class brands had been on that path long before the pandemic. Brands will need to build up their omnichannel muscles in order to compete,” Tran said. And they need to use the data to determine the next best action to nurture that customer towards the ultimate [sales] goal.”. .

Customer Experience 160

Customer Experience Branding Video Data 160

The Financial Brand

SEPTEMBER 9, 2024

This article How ‘Hyper Personalization’ Creates High-Touch Customer Experiences at Scale appeared first on The Financial Brand. Digital tech can deliver experiences that mimic the "personal touch." But getting it right requires a focus on outcomes, data fluency and agile systems.

Customer Experience 31

Customer Experience Branding System Data 31

Perficient

JULY 31, 2020

One of the things that the COVID-19 pandemic has taught us is the value of data. If you’re like me, you’ll open your trusted data source and check what the COVID-19 count is across different parts of the world. Our world in Data (.gov). The Value of Data Through COVID-19. Let me explain!

Data 354

Data Analytics Strategy social media 354

Cisco

JULY 29, 2021

Application is the Business & Level of Digitalization is the Brand. Digital Experience Visibility. Our traditional networks that we currently use to deploy into the data centers, predates cloud, predates SASE, Colo’s, IoT, 5G and certainly predates COVID and working from home. AI to tackle Experience Degradation.

Customer Experience 168

Customer Experience User Experience Analytics Resources 168

Bank Innovation

SEPTEMBER 17, 2019

On the heels of the fifth anniversary of Citizens Bank‘s IPO next week, the bank has launched a product and brand approach based on customer journeys called Made Ready. The strategy won’t result in any immediate changes in customer experience.

Customer Experience 199

Customer Experience Data Branding Strategy 199

Perficient

JULY 12, 2022

Fueled by consumers’ willingness to share their data in return for timely and relevant experiences, personalization requires continually learning about the customer and applying this knowledge into the relationship and creating authentic, individualized experiences. What does your brand portray to the market?

Industry 294

Industry Branding Customer Experience Marketing Automation 294

Perficient

JANUARY 20, 2021

They’re significantly higher because of advancing technology and experiences consumers encounter with brands outside the industry. Zendesk says 65% of customers expect service to be faster than it was five years ago. These two reasons alone have created the need for instant gratification. It doesn’t have to be that way.

Customer Experience 348

Customer Experience Branding Video Industry 348

FICO

JUNE 27, 2022

Build Winning Customer Experiences Without Tanking Efficiency. Banking and insurance companies have a customer experience problem: despite spending hundreds of millions of dollars trying to optimize their clients’ customer experiences through digital transformation – spending that totaled more than $1.3

Customer Experience 52

Customer Experience Analytics Strategy Management 52

The Financial Brand

MAY 2, 2021

First-party internal data can help banks and credit unions differentiate their brands and multiply their revenues. The post Internal Data Provides Key to Improved Customer Experiences appeared first on The Financial Brand.

Customer Experience 38

Customer Experience Data Branding Marketing Strategies 38

Perficient

DECEMBER 30, 2020

Other companies who were late to creating digital customer experiences suffered as people stayed away from traditional stores and shopped online. But even the best companies struggled to keep customer satisfaction levels high during 2020. This customer satisfaction data highlights the need to get digital transformation right.

Online 421

Online Study Branding Customer Experience 421

Bank Innovation

DECEMBER 26, 2019

N26 is building out its perks ecosystem, adding partnerships with new brands at a rapid clip. This month, the company partnered with scooter rental company Lime and online travel platform Booking.com to offer added rewards to customers who transact using their N26 debit cards.

Branding 221

Branding Cards Online Data 221

PYMNTS

AUGUST 26, 2019

The latest Payments And The Platform Economy Playbook examines how marketplaces are using technologies like AI to innovate the customer experience. The goal, she said, is to help use digital technology and artificial intelligence (AI)-screened data to turn makeup into a “set-it and forget it” product.

Customer Experience 109

Customer Experience Millennials Retail social media 109

Accenture

SEPTEMBER 30, 2019

It’s no secret that the big tech companies—especially the ‘GAFA’ of Google, Amazon, Facebook and Apple—are using data to personalise and target offers to customers, and getting better returns as a result. And customers’ expectations of their banks are being set not by other banks, but by disruptors outside financial services.

Data 170

Data Customer Experience Analytics Case Study 170

The Financial Brand

FEBRUARY 14, 2023

This article Great Customer Experience Requires a Great Decision Intelligence Platform appeared first on The Financial Brand. This article Great Customer Experience Requires a Great Decision Intelligence Platform appeared first on The Financial Brand.

Customer Experience 42

Customer Experience Analytics Branding Management 42

PYMNTS

JULY 26, 2017

A good product at a good price: that used to be the recipe for a good brand. But a third ingredient in retail is quickly overshadowing those bastions of success, and that is customer service. Consumers want a seamless shopping experience, and if they don’t have one, they want someone to make it right post-haste. Brand value.

Branding 127

Branding Customer Experience Software Mobile 127

Perficient

JULY 20, 2020

His business-priority-first focus is centered on understanding client’s challenges in acquiring, engaging, and retaining customers through a data-driven, iterative approach. Digital Frictionless Customer Experience. CRM, Customer Touchpoints/Journey Mapping. Product & Brand Disruptive Marketing.

Customer Experience 526

Customer Experience Analytics Leadership Marketing Strategies 526

Perficient

JULY 19, 2023

By harnessing the power of AI, regional insurance carriers can streamline their operations, enhance customer experience, and make more informed decisions. AI enables these carriers to automate processes, improve risk assessment, personalize customer interactions, and optimize pricing strategies.

Regional 221

Regional Customer Experience Strategy Policies 221

PYMNTS

AUGUST 4, 2020

Yotpo’s outlook is so bullish – from both its CEO’s perspective and from the venture capital perspective – because the company is creating a compressed marketing stack for eCommerce, whether it’s for Patagonia or for an up-and-coming DTC sneaker brand like Brooklyn, New York-based GREATS.

Branding 131

Branding social media Case Study Study 131

Cisco

DECEMBER 21, 2020

As you read in part one of this blog, due to the pandemic and the resultant exponential increase in digital transactions, Customer Experience is far more paramount than ever before, across all demographics. This is mainly due to the fact that existing individual cloud-provided tools are not integrated and create data silos.

Customer Experience 93

Customer Experience Innovation Policies Security 93

Perficient

JANUARY 22, 2021

Organizations that love data-driven decision-making suffer from the same challenge. How do we earn trust from consumers to get the right data about them, all in an effort to serve them better? Customers “sell” their data all the time in the form of loyalty and rewards programs.

Analytics 309

Analytics Industry Chicago Payments 309

NCR

APRIL 28, 2017

With the landscape shifting rapidly for the financial services industry – thanks to the rise of digital and changing consumer expectations – being able to provide a strong customer experience (CX) can be a key differentiator that helps banks stand out in a crowded and increasingly competitive market.

Customer Experience 91

Customer Experience Analytics Community User Experience 91

Perficient

FEBRUARY 25, 2021

Our story so far has explored the gap between what customers expect and what brands deliver. To avoid a fall, first take stock of your firm’s customer experience and digital maturity. We often ask clients to take our CX IQ assessment , Perficient’s customer experience diagnostic. Maybe not just yet.

Meeting 309

Meeting Customer Experience Branding Leadership 309

Perficient

FEBRUARY 22, 2023

All I can do is hopefully lay out some ideas and concepts to help you and your teams make the decisions that are best for your organization and your specific challenges, whether they be in customer experience, innovation, claims, data usage, etc. Although there are most certainly dollars in the data, this is the old paradigm.

Trends 275

Trends Customer Experience Data Case Study 275

The Financial Brand

MAY 31, 2021

Making it happen requires AI-powered capabilities using both internal and external data, augmented by a modern digital marketing engine. The post Banking Must Use Real-Time Insight to Improve Customer Experiences appeared first on The Financial Brand.

Customer Experience 42

Customer Experience Branding Data Marketing 42

Bank Innovation

DECEMBER 13, 2019

Welcome to the latest episode of our weekly wrap video series, for the week ending Friday, December 13, 2019.

Strategy 243

Strategy Branding Video Marketing Strategies 243

NCR

SEPTEMBER 13, 2017

Customer experience and the relationships consumers have with their banks have never been more important. They also offer a genuine alternative to established financial institutions, which must respond by showing they are not being left behind in the customer experience stakes. trillion) in 2017.

Customer Experience 80

Customer Experience Data Branding social media 80

PYMNTS

APRIL 20, 2017

Parent company of Dunkin’ Donuts and Baskin-Robbins, Dunkin’ Brands , recently made the announcement for its plans to move its mobile applications, eCommerce websites and key corporate infrastructure applications from its on-premise system to the Amazon Web Services (AWS) cloud platform.

Branding 100

Branding Maine Security Customer Experience 100

The Financial Brand

MARCH 14, 2021

Financial institutions must provide personalized, contextual and timely experiences every time a consumer interacts with their brand. The post The Future of Customer Experience in Banking is Personalized appeared first on The Financial Brand.

Customer Experience 43

Customer Experience Branding Marketing Strategies Analytics 43

FICO

SEPTEMBER 28, 2020

I’ll be participating in an excellent panel, “ Balancing Fraud Prevention & the Customer Experience ,” at the first virtual edition of CBA LIVE , the must-attend annual event for the retail banking industry. Having become a pro at Zoom meetings during the pandemic, I’m excited to up my game a notch this Wednesday, September 30.

Customer Experience 59

Customer Experience Fraud Strategy Compliance 59

PYMNTS

JANUARY 8, 2021

"As digital migration accelerates, managing authentication and online fraud while optimizing the consumer's experience has become one of our customers' top challenges,” Equifax CEO Mark W. Begor said in the announcement.

Idaho 295

Idaho Fraud United States Customer Experience 295

Cisco

MAY 29, 2019

In retail banking, it’s clear customer experience matters, and the stakes have never been higher. Study after study confirms the importance of providing personalized, integrated experiences for satisfaction and retention of financial services customers. Opportunity #2: When customer satisfaction is on the line.

Customer Experience 71

Customer Experience Retail San Diego Study 71