Perficient

APRIL 20, 2023

The Landscape According to Forbes Advisor: 2022 Digital Banking Survey , as of 2022, 78% of adults in the U.S. prefer to bank via a mobile app or website. And those consumers desire digital experiences that are personalized and meaningful.

Marketing 294

Marketing Marketing Strategies social media Strategy 294

The Financial Brand

NOVEMBER 11, 2024

This article ‘Insane Perks’ and Smart Strategy: How Berkshire Bank Created a Digital Success Story appeared first on The Financial Brand. Berkshire Bank launched its digital platform Berkshire One in just months, blending fintech innovation with community banking values — and exceeding growth targets.

Strategy 33

Strategy Community Bank Branding Community 33

PYMNTS

JANUARY 7, 2021

This week's look at the latest in partnerships finds players in the SMB financial services landscape embracing a range of avenues to collaboration — including mergers and acquisitions (M&A) — to connect SMBs to financing, digital banking services and more. Unifiedpost Broadens Open Banking Capabilities Via Takeovers.

Strategy 196

Strategy Fintech California Community 196

The Financial Brand

DECEMBER 20, 2020

Digital experience gaps are causing banks and credit unions to lose ground. The post 10 Digital Banking UX Trends that Will Drive Post-Pandemic Strategy appeared first on The Financial Brand. They can regain it by a singular focus on customer centricity.

UX 42

UX Strategy Digital Banking Trends 42

Alex Jimenez

MAY 28, 2024

People’s attitudes towards brands, product, services, and experiences should be one of the data points considered by an organization, particularly in their design efforts. The danger lies in using these type of surveys and rationale for building strategy.

Survey 87

Survey Strategy ATM US 87

PYMNTS

JULY 1, 2020

So, many of the investments that we made early on in the company – and really our company strategy – paid off and were validated.”. Validated but challenged, he noted, as the lay of the land began to massively pivot toward digital services.

ATM 250

ATM Digital Banking Data Video 250

The Financial Brand

DECEMBER 27, 2020

The post Why Contact Centers Are a Key Part of a Human+Digital Banking Strategy appeared first on The Financial Brand. Chatbots may one day dominate CX, but for now these centers are essential for both sales and service as branch interactions trend lower.

Strategy 42

Strategy Digital Banking Trends Branding 42

The Financial Brand

FEBRUARY 19, 2023

This article Should Legacy Banks Build Independent Digital Banking ‘Twins’? appeared first on The Financial Brand. Deciding whether to build a separate digital banking unit hinges on the parent's strategy, customer needs and market dynamics. appeared first on The Financial Brand.

Digital Banking 35

Digital Banking Strategy Branding Marketing 35

The Financial Brand

OCTOBER 18, 2021

The superregional tables plans to grow its refi unit into a broad digital loan platform, opting for a full-service niche app. The post Inside KeyBank’s New Strategy for Its National Digital Brand appeared first on The Financial Brand - Banking Trends, Analysis & Insights. Here's why.

Branding 34

Branding National Strategy Banking Trends 34

The Financial Brand

MARCH 7, 2021

The post Rethinking Checking Account Strategy in a Digital Banking World appeared first on The Financial Brand. Neobanks steal primary accounts from financial institutions that haven't updated their view of checking. The antidote is straightforward.

Strategy 30

Strategy Digital Banking Branding Customer Experience 30

Insights on Business

FEBRUARY 13, 2019

For Bradesco, a large Brazilian bank, NEXT is the answer. Next is a digital bank, completely disassociated from the Bradesco brand. Next has access to all of Bradesco’s ecosystem, ATMs, call center, internet banking. Next was born to complement Bradesco’s strategy. Hyper-connected journey.

Albuquerque 152

Albuquerque Digital Banking Millennials social media 152

Celent Banking

AUGUST 4, 2015

A few months ago there was a question posed on Twitter which sparked a pretty intense debate : “What makes a bank a digital bank?” How far do incumbent banks have to go in order to adjust to the new age of digital financial services? At a very basic level, most bankers understand the importance of digital.

Digital Banking 100

Digital Banking Strategy Analytics Analysis 100

The Financial Brand

FEBRUARY 27, 2023

This article BofA Ups Digital Prowess with Marketing & Digital Banking Combo appeared first on The Financial Brand. It's also part of Bank of America's strategy to drive true personalization. Knocking down silos is key to improving the customer experience.

Digital Banking 34

Digital Banking Marketing America Customer Experience 34

The Financial Brand

FEBRUARY 17, 2019

With competition, consumer expectations and the need for improved cybersecurity increasing banks need to improve digital capabilities. The post Digital Banking Priorities, Strategies and Investments for 2019 appeared first on The Financial Brand.

Strategy 33

Strategy Digital Banking Branding Technology 33

The Financial Brand

DECEMBER 18, 2022

This article Digital Banking Transformation Trends for 2023 appeared first on The Financial Brand. Many banks are focusing on digital transformation, but about one in three deploying it at scale or in part are disappointed. What's wrong?

Trends 43

Trends Digital Banking Branding Banking Trends 43

The Financial Brand

AUGUST 9, 2020

The potential of digital banking transformation will fall short if investments do not align with known strategies for success. The post Pandemic Reveals Digital Banking Transformation Paradoxes appeared first on The Financial Brand.

Digital Banking 43

Digital Banking Strategy Branding Innovation Strategies 43

PYMNTS

APRIL 10, 2019

As consumers flock to banking apps, succeeding in the world of digital banking is not as easy as it used to be when mobile apps emerged a decade ago. Around the Digital Banking World. However, legacy banks across the globe have been far from idle when it comes to digital and mobile innovation.

Mobile 185

Mobile Digital Banking social media Strategy 185

The Financial Brand

JANUARY 18, 2023

This article Digital Banking Readiness is Top Priority in 2023 appeared first on The Financial Brand. Enhancing customer experiences via development of AI, blockchain, and cloud computing are key parts of digital banking improvement.

Digital Banking 43

Digital Banking Customer Experience blockchain Branding 43

PYMNTS

JULY 20, 2017

New players on the digital banking scene are hoping to change the game by looking to industries that are categorically unlike banks for inspiration. Over the past few years, dozens of so-called digital-only “challenger” banks have emerged on the financial scene, ready to compete with larger more traditional banks.

Digital Banking 128

Digital Banking Video Mobile Survey 128

FICO

APRIL 7, 2022

Following the highly successful The 11 Commandments of Digital Banking eBook , we are publishing a series of 5 deeper dive blog posts that group the 11 Commandments below into common themes: Digital lift-and-shift is not a strategy! As noted before, bank branches will never completely vanish , and that’s in?part

Digital Banking 52

Digital Banking Security Fraud America 52

The Financial Brand

MAY 27, 2019

The post Build Your Digital Banking Strategy on a Mobile-First Foundation appeared first on The Financial Brand. Mobile app? Or offer both for maximum consumer convenience? One of four key decision points retail bankers must make.

Strategy 31

Strategy Digital Banking Mobile Branding 31

The Financial Brand

AUGUST 19, 2020

Research from the Digital Banking Report shows that few financial institutions are ready for the next era of financial marketing. The post 12 Success Strategies for the Future of Financial Marketing appeared first on The Financial Brand.

Strategy 43

Strategy Marketing Digital Banking Branding 43

BankInovation

MAY 21, 2020

Miami-based Pacific National Bank is using a stand-alone digital brand called Facile to reach younger customers and position itself for long-term success. It’s aimed at giving the bank a peak into what we think banking is going to look like.

Miami 98

Miami Digital Banking National Branding 98

The Financial Brand

AUGUST 4, 2021

Successful digital banking transformation requires prioritizing what is needed today against what's required for the future. The post Executing What’s Possible With Digital Banking Transformation appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

Digital Banking 42

Digital Banking Banking Trends Analysis Trends 42

The Financial Brand

NOVEMBER 29, 2021

Banking still lags in several key areas of transformation. The post 6 Digital Banking Transformation Trends for 2022 appeared first on The Financial Brand - Banking Trends, Analysis & Insights. The difference now is that the urgency to move forward quickly is much greater.

Trends 43

Trends Digital Banking Banking Trends Analysis 43

The Financial Brand

OCTOBER 7, 2021

The post Digital Banking Disruption Has Only Just Begun appeared first on The Financial Brand - Banking Trends, Analysis & Insights. Financial institutions that plan in anticipation of ongoing disruption will be better prepared for future challenges and competitive opportunities.

Digital Banking 43

Digital Banking Banking Trends Analysis Trends 43

NCR

MARCH 12, 2018

This can make a big difference to the customer experience , strengthening brand loyalty by showing consumers that their provider is engaged with their needs and invested in delivering a beneficial, relevant service. The post Predictive analytics and its role in modern digital banking appeared first on Banking.com.

Analytics 75

Analytics Digital Banking Analysis Branding 75

The Financial Brand

NOVEMBER 20, 2019

Consumers love mobile banking, but still need cash. Banks and credit unions have options to meet that need in a way that builds brand. The post Don’t Ignore ATM Branding Strategy While Focusing on Digital appeared first on The Financial Brand.

Branding 25

Branding ATM Strategy Meeting 25

The Financial Brand

NOVEMBER 22, 2020

Banks and credit unions must rethink the definition of ‘digital banking’ and prioritize investment in data, technology, people and processes. The post Top Digital Banking Transformation Trends for 2021 appeared first on The Financial Brand.

Digital Banking 43

Digital Banking Trends Branding Data 43

The Financial Brand

NOVEMBER 8, 2020

In uncertain times, the commitment to being a digital banking champion is more important than ever, providing financial growth and resilience. The post The Qualities of a Digital Banking Champion appeared first on The Financial Brand.

Digital Banking 43

Digital Banking Branding Customer Experience UX 43

The Financial Brand

JULY 18, 2021

With digital banking transactions increasing, the need for personalized and contextual experiences becomes essential. The post Increased Digital Banking Interactions Require Greater Personalization appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

Digital Banking 37

Digital Banking Banking Trends Analysis Trends 37

The Financial Brand

APRIL 21, 2019

The biggest challenge in the quest to become a digital banking organization is not technology or strategy, it is culture. The post Digital Banking Transformation Requires Cultural Reboot appeared first on The Financial Brand.

Digital Banking 33

Digital Banking Strategy Branding Technology 33

The Financial Brand

SEPTEMBER 26, 2021

Operational improvement in banking provides the foundation for increased efficiencies, improved customer experiences and new business models. The post Improved Digital Banking Customer Experiences Requires Operational Excellence appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

Customer Experience 43

Customer Experience Operations Digital Banking Banking Trends 43

The Financial Brand

NOVEMBER 3, 2021

Too many financial institutions fly blind when they try to improve the digital experience. The post 5 CX Best Practices that Digital Banking Expansion Demands appeared first on The Financial Brand - Banking Trends, Analysis & Insights. Focused research produces key insights.

Digital Banking 43

Digital Banking Banking Trends Analysis Trends 43

The Financial Brand

FEBRUARY 12, 2021

Achieving digital banking maturity is a process that requires a focus on the components of digital transformation and a culture that embraces change. The post Digital Banking Transformation is a Journey, Not a Destination appeared first on The Financial Brand.

Digital Banking 43

Digital Banking Branding Big Data Customer Experience 43

The Financial Brand

JUNE 16, 2021

The key to digital banking survival will be the ability to transform to a new digital reality with a foundation of data and analytics. The post 6 Keys to Digital Banking Transformation Success appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

Digital Banking 40

Digital Banking Analytics Banking Trends Analysis 40

The Financial Brand

JULY 29, 2021

The post 4 Reasons Why Digital Banking Teams Struggle to Innovate appeared first on The Financial Brand - Banking Trends, Analysis & Insights. Having innovation as a priority is the first step, but it rarely goes further without first overcoming common roadblocks.

Digital Banking 43

Digital Banking Innovation Banking Trends Analysis 43