PYMNTS

FEBRUARY 7, 2020

There is real value for us in being a brand that uses Afterpay,” Weinstock said. “We were looking to increase our conversations, and we know that we have a wonderful existing audience that we were interested in leveraging.

Digital Strategies 168

Digital Strategies Strategy Data Customer Experience 168

Perficient

FEBRUARY 25, 2021

Our story so far has explored the gap between what customers expect and what brands deliver. When CX responsibility is divvied up across functional areas, brand consistency is likely to suffer. Customers expect dependable, connected experiences from brands. Perficient: Digital Strategy Experts. Maybe not just yet.

Meeting 309

Meeting Customer Experience Branding Leadership 309

Gonzobanker

APRIL 24, 2019

In five short years, The Financial Brand Forum has grown from startup to become the preeminent financial industry event. It was a tall order, but Delorier nailed it with “No more chasing Chase” but leading the “democratization of private banking” with Umpqua’s Go-To approach, replacing digital strategy by “digitizing the bank’s strategy.”

Branding 132

Branding Conference Strategy Oregon 132

Perficient

NOVEMBER 20, 2020

Stock footage and photography exists, but they don’t always quite fit the bill when you are wanting to create powerful, on-brand digital experiences. However, in order to achieve and sustain this level of truly individualized digital experience, you’ll have to do more than just create a lot of content.

Video 322

Video Tools Digital Strategies Marketing 322

PYMNTS

FEBRUARY 25, 2016

The lingerie business is booming, thanks in part to Adore Me — a startup that has posted double- and triple-digit growth over the past few years and has shaken the lingerie industry to the core with its fast-fashion model, savvy digital strategies and inclusive “customer-first” mentality. Experts are starting to say yes.

Branding 100

Branding New York City Retail Online 100

Perficient

DECEMBER 2, 2020

Our financial services team recently spoke with the great Jim Marous, the co-publisher of The Financial Brand and the publisher of the Digital Banking Report. Whatever the obstacle may be, know there are small steps you can take today to enhance your digital capabilities and the customer experience. Join Us Next Week.

Data 294

Data Customer Experience Case Study Branding 294

PYMNTS

AUGUST 10, 2018

The company also launched a new co-branded Visa rewards card with Alliance Data. The firm also lowered delivery charges and entered into an agreement with TaskRabbit, which offers a team to help customers assemble furniture at home.

Digital Strategies 104

Digital Strategies Retail Strategy Los Angeles 104

Perficient

OCTOBER 29, 2020

For any brand that promises to entertain, motivation should center on pleasure. That meant it needed viewers to not only discover its brand, download its app, register and begin watching but also to subscribe at either a $5 or $8 monthly payment level. In the FBM, motivation is defined as the reason for action.

US 294

US social media User Experience Digital Strategies 294

Perficient

SEPTEMBER 26, 2022

We also know that a robust digital strategy and API development plan are required to be successful: Partnerships and experiences will be an extension of carrier brands, so they must be carefully cultivated. The digital experience requires real-time and frictionless interaction delivered by robust cloud and API programs.

Data 275

Data Conference Analytics Industry 275

Gonzobanker

OCTOBER 13, 2020

With megabanks spending billions on digital investments each year, regional and community bank executives understand they cannot compete on resources. Instead, these players are focusing on specific niches, brand strategies and community connections to differentiate themselves. Appoint Digital Ambassadors.

Strategy 158

Strategy Digital Banking Digital Strategies Mobile 158

Perficient

FEBRUARY 28, 2024

A robust digital strategy and API development plan are imperative for success : Partnerships and experiences serve as extensions of carrier brands, necessitating careful cultivation. The digital experience demands real-time, frictionless interaction facilitated by robust cloud infrastructure and API programs.

Innovation 251

Innovation Regional Strategy Trends 251

PYMNTS

SEPTEMBER 1, 2020

This means brands should plan for a future that does not rely on department stores or malls to help generate traffic or drive growth. The ideal business model will be one where a brand can profitably sell directly to consumers either online or in-store.”. That’s exactly the thinking behind Macy’s Polaris strategy.

Strategy 195

Strategy Retail Branding Digital Strategies 195

PYMNTS

JUNE 21, 2018

Putting a digital spin on makeup try-ons, L’Oréal is using augmented reality (AR) to enable beauty advisers to virtually put suggested products on a customer’s face as part of a consultation. The feature, which is dubbed Live Makeup Consultation, will launch for L’Oréal’s NYX Cosmetics brand, Retail Dive reported.

Video 142

Video Branding Digital Strategies Technology 142

PYMNTS

OCTOBER 6, 2019

ModCloth offers exclusive indie and vintage-inspired women’s clothing, shoes, handbags and accessories for 18- to 35-year-old women, while Go Global Retail is a brand investment platform for strategic investors in the consumer sector. Go Global Retail announced its plans to acquire the assets of ModCloth from Walmart.

Retail 129

Retail Branding Strategy Digital Strategies 129

PYMNTS

SEPTEMBER 3, 2019

CellPoint Mobile, which specializes in digital commerce and payment solutions for airlines and travel companies, today rebranded as CellPoint Digital with a new website and product offerings, the company said in a press release on Tuesday (Sept. We started out with a radical, mobile-first solution.

Mobile 129

Mobile Payments Branding User Experience 129

PYMNTS

AUGUST 21, 2018

“These attackers target brands and consumers on the open web with tactics like phishing, spinning up malicious mobile apps, hacking third-party suppliers and directly compromising websites.” The data also showed.17

Company 134

Company Data Branding Digital Strategies 134

PYMNTS

FEBRUARY 28, 2019

Also, Farfetch will get a “Level 1” entry point on the JD app, giving the 300 million JD customers access to upwards of 1,000 luxury brands and boutiques. We are delighted to build on our relationship with JD.com, and bring to market an unrivaled solution for luxury brands to succeed in the Chinese market.

Branding 123

Branding Digital Strategies Strategy Operations 123

PYMNTS

APRIL 2, 2019

That means customers won’t have to say the brand, size or type of milk but just say milk. Walmart has been embracing a digital strategy, rolling out new services such as the ability to skip the checkout line and order and have groceries delivered.

Google 165

Google Digital Strategies Technology Strategy 165

PYMNTS

AUGUST 2, 2018

In order to reach frequent shoppers and boost their brand images, beauty brands have a receptive audience for virtual beauty advisors. “Best of all, virtual beauty advisors especially appeal to the young, digitally engaged, frequent beauty purchasers that brands want to reach the most as part of their digital strategies.”

Branding 101

Branding Video Survey Digital Strategies 101

PYMNTS

DECEMBER 15, 2017

Today, it’s also about telling a story and building an experience that makes customers want to shop with the brand again. Yet luxury brands have been slower than most other retailers to embrace digital innovation – for storytelling or for anything else. If they’re not there, they’re losing out to other brands who are.

Retail 129

Retail Branding Mobile Tools 129

Perficient

JULY 20, 2020

They indicate not just one overarching message, but the finer points of what motivates them, what stops them, what expectations they have for your brand, and more. At their core, personas should inform branding, design, content, and business requirements for any new digital application.

UX 332

UX Meeting Data Groups 332

Perficient

FEBRUARY 24, 2021

As a leading global digital consultancy, Perficient takes an “all-of-the-above” approach to global delivery, seamlessly combining offshore, nearshore, and onshore teams to deliver powerful results for our clients.

Software 294

Software United States Strategy Industry 294

PYMNTS

MAY 12, 2020

The digital shift, to paraphrase Gil Scott-Heron , will not be televised – but it will be measured. Retailers and direct-to-consumer (D2C) brands that are now seeing their eCommerce sales take flight would be remiss to ignore the data being generated by the digital shift and the potential marketing opportunities.

Retail 130

Retail How To Branding Strategy 130

PYMNTS

MARCH 19, 2018

The acquisition is part of L’Oreal’s plan to accelerate its digital strategy and to provide its 34 international brands with innovative technologies that enhance the beauty experience. Its technology is used by almost all of the major beauty brands, L’Oreal said in the press release.

Branding 116

Branding Innovation Digital Strategies Technology 116

Insights on Business

MAY 12, 2017

To further complicate the landscape, customer expectations continue to evolve, as they anticipate seamless service and experience across brand touchpoints. The cultural strategy, nimble operating models, and traction with niche customer bases mean that emerging fintechs can help established firms penetrate new and adjacent markets.

Customer Experience 154

Customer Experience Fintech Analytics New York 154

Payments Source

NOVEMBER 12, 2019

Large brands such as Barclays and Amazon recently reversed course and allowed cash to accompany clearly digital strategies, moves that made more sense politically than economically. The question is how long public policy can be the main factor in slowing cash’s decline.

Digital Strategies 77

Digital Strategies Maine Policies Course 77

PYMNTS

MAY 5, 2020

For example shipping specialist Optoro announced a strategic partnership this morning with Returnly , which focuses on digital return experiences and post-purchase payments.

Florida 205

Florida Retail Tampa Customer Experience 205

Insights on Business

MARCH 6, 2019

Gartner credits this to the “maturation” of AI capabilities and how rapidly AI has become an “integral part” of digital strategies. [2] Digitally reinventing themselves, financial services firms are leveraging AI to achieve superior customer experiences, create new revenue streams and lower costs.

Customer Experience 195

Customer Experience System Management Digital Strategies 195

Perficient

SEPTEMBER 29, 2020

He’s an amazing talent in terms of overall digital strategy and really helping clients develop a vision and, for that matter, drive digital transformation. It’s been a pleasure working with you and bringing some of your ideas to our digital strategies as well. Jim: Thanks, Eric.

Marketing 294

Marketing Branding Data Industry 294

The Financial Brand

APRIL 12, 2019

Eight critical steps that will help accelerate digital transformation at banks and credit unions facing stiff new competition from all sides. The post Jump-Start Your Financial Institution’s Digital Strategy appeared first on The Financial Brand.

Digital Strategies 32

Digital Strategies Strategy Branding Digital Banking 32

PYMNTS

FEBRUARY 6, 2020

The very best among them have large digital strategies that address the full guest experience, from ordering on a mobile device to purchasing on-site right up through food delivery and encouraging the next visit. You want to create that type of experience that makes it very easy to join and to expand memberships,” he noted.

Mobile 191

Mobile Operations Technology Payments 191

PYMNTS

DECEMBER 6, 2019

Fast casual chain Chipotle Mexican Grill became one of the first major restaurant brands to pioneer the mobile ordering experience in 2008. The company has since expanded its digital ordering portfolio to include artificial intelligence (AI)-powered phone ordering, drive-thru pickup lanes and a reordering feature through Amazon’s Alexa. .

Strategy 130

Strategy Innovation Digital Strategies System 130

PYMNTS

MARCH 27, 2019

To present brands that allow them to stand out from retail competitors, merchants in the hospitality space are turning to innovations. Restaurant Brands International CEO Jose Cil told CNBC , “We thought the coffee subscription would be a good way to bring people in, raise some excitement at Burger King.” More than half — or 54.2

Innovation 130

Innovation Branding Retail Meeting 130

PYMNTS

MAY 22, 2018

In a press release , the company said it has named JJ Fleeman as president of Peapod Digital Labs and chief eCommerce officer. Peapod Digital Labs will power growth in digital and personalization capabilities for local brands of Ahold Delhaize USA and will serve as the innovation lab for the U.S.

Branding 100

Branding Innovation America Strategy 100

PYMNTS

OCTOBER 7, 2019

These decisions are not taken lightly, but we believe they are necessary to set the brand and business up for long term success,” a spokeswoman said. In 2018, it bought Elloqui, a plus-size women’s fashion brand. The Wall Street Journal is reporting that a few dozen are being laid off in the company, which has about 600 employees.

Online 100

Online Retail Digital Strategies Branding 100

PYMNTS

JUNE 7, 2017

Born shortly before the turn of the century in Rio de Janeiro by Eduardo Ourivio and Mário Chady, the chain today, almost 20 years down the line, is a much bigger brand than even its founders ever expected it would be. The partnership with NCR continues to drive the digital platforms of our brand.

Mobile 108

Mobile Branding Digital Strategies Maine 108

PYMNTS

DECEMBER 5, 2019

Quick-service restaurants (QSRs) have heard the call for innovative digital ordering capabilities, with several major brands stepping up their investments in this area. A convenient and seamless ordering experience from online and mobile channels is essential for restaurant customers. About The Tracker.

Innovation 131

Innovation Houston Metro Mobile 131