Perficient

OCTOBER 29, 2020

By applying the FBM to the Quibi story, we can learn much about what ailed the platform and how to avoid similar missteps in future product planning. For any brand that promises to entertain, motivation should center on pleasure. The FBM is made up of three primary factors ­­— Motivation, Ability, and a Prompt (MAP).

US 294

US social media User Experience Digital Strategies 294

FICO

MARCH 28, 2023

When asked about their ability to effectively use the data for things like targeting customers, supporting their brand and products, and developing new products, there was an obvious lean toward being “ineffective” versus “effective.” Your ‘Digital Teams’ have become the productivity backbone of your digital strategy.

How To 52

How To Analytics Data Strategy 52

Filene

DECEMBER 21, 2017

They are not just about measuring how many visitors you get, but about the performance of the content and how your visitors are interacting with your brand. How to decide which metrics to track based on the goals of your organization.

Digital Strategies 28

Digital Strategies Strategy How To Branding 28

Abrigo

JUNE 4, 2024

You might also like this on-demand webinar, "Navigating uncertain times: Strategies for risk management and compliance." The ThinkBIG panel gave several perspectives on how to approach credit quality and deposit stability. watch now Takeaway 1 Banking professionals face challenges posed by interest rate changes.

Compliance 221

Compliance Community Bank Community Conference 221

PYMNTS

DECEMBER 15, 2017

Today, it’s also about telling a story and building an experience that makes customers want to shop with the brand again. Yet luxury brands have been slower than most other retailers to embrace digital innovation – for storytelling or for anything else. If they’re not there, they’re losing out to other brands who are.

Retail 129

Retail Branding Mobile Tools 129

Insights on Business

MARCH 6, 2019

Gartner credits this to the “maturation” of AI capabilities and how rapidly AI has become an “integral part” of digital strategies. [2] 2] How do you do better predictions, how do you automate things you don’t want to do, how do you optimize your business? 1] Accelerating the Journey to AI: [link]. [2]

Customer Experience 195

Customer Experience System Management Digital Strategies 195

Insights on Business

MAY 12, 2017

To further complicate the landscape, customer expectations continue to evolve, as they anticipate seamless service and experience across brand touchpoints. Their challenge, of course, will lie in how to sustain that focus as they expand services and product offerings under growth pressure.

Customer Experience 154

Customer Experience Fintech Analytics New York 154

PYMNTS

JANUARY 11, 2021

Georgakopoulos pointed to digital marketplaces and eCommerce firms, which emerged as leaders in this regard thanks to their investments in cloud-first infrastructure and application programming interfaces (APIs), tools that enabled treasury systems to more seamlessly operate and interact with each other.

Payments 198

Payments Strategy Fintech Tools 198

Perficient

SEPTEMBER 29, 2020

In this webinar, Eric Enge (Principal, Digital Marketing at Perficient) and Jim Hertzfeld (Chief Strategist, Digital at Perficient) discuss: How marketers have already adapted and where they see the most opportunity moving forward. What will be different this holiday season and how to adjust your strategy accordingly.

Marketing 294

Marketing Branding Data Industry 294

Independent Banker

DECEMBER 31, 2021

To harness the power of social media as an effective marketing tool, community banks should consider how paid social could amplify their digital reach. In a nutshell, paid social can drive website traffic, promote engagement, boost brand recognition and generate leads for businesses of all kinds. How to measure success.

Marketing Strategies 91

Marketing Strategies Strategy Marketing social media 91

Cisco

OCTOBER 19, 2020

Successful business resilience: How it ensures employee safety, operational continuity, and excellence in customer service. Reinventing applications: How to connect application performance with the experience of the new digital consumer.

User Experience 71

User Experience America Security Digital Banking 71

Cisco

APRIL 7, 2019

Mobile-first banking is an immediate driver of digital strategy. It’s clear intelligent assistants will begin to play a significant role in consumer digital banking transactions. How Chatbots and Voice are Shaping the Future of Banking (The Financial Brand). How to deal with Big Data: 1.

Trends 64

Trends Cyber Security Big Data Analytics 64

Cisco

APRIL 7, 2019

Mobile-first banking is an immediate driver of digital strategy. It’s clear intelligent assistants will begin to play a significant role in consumer digital banking transactions. How Chatbots and Voice are Shaping the Future of Banking (The Financial Brand). How to deal with Big Data: 1.

Trends 48

Trends Cyber Security Big Data Analytics 48

Filene

JUNE 28, 2018

You’ll also see we’ve amped up what’s best about our brand and put that fun flare front and center. As our research shows , digital channels are an increasingly vital space for connecting and sharing value. How does Filene’s research and programs relate to you and the issues your credit union is facing?

Digital Strategies 28

Digital Strategies US Meeting Strategy 28

PYMNTS

JULY 22, 2016

VocaLink is clearly part of that strategy. “[VocaLink] is quite fine in m-commerce and eCommerce, but the physical part was missing so that’s a natural synergy,” he explained, adding that the “marriage of the two offerings” makes a lot of sense.

Payments 100

Payments Mobile Strategy Digital Strategies 100

CB Insights

JANUARY 6, 2019

From supply chain and inventory improvements to new payment options, these brands are going all in on digital. Pilot testing of these centers is ongoing to collect data on how to improve in-store customer experiences. CVS — Digital Innovation Lab. Founded: 2015 . Key People: Carolina Michaud, Director.

Innovation 77

Innovation Retail Branding Technology 77

Independent Banker

AUGUST 25, 2016

For instance, she calls Facebook “the pub” for its accessibility to connect with clients, stay top of mind for promotional events and share stories to humanize a bank’s brand. A former news anchor, he teaches community bankers how to maximize opportunities with local media, including social media. Expand your reach.

social media 70

social media Community Bank Community Video 70

Perficient

NOVEMBER 12, 2020

Digital agencies merged decades-old creative and marketing experience with emerging user experience and interactive technology expertise to accelerate the dot com boom and give countless brick and mortar companies their digital start. But, as brands commoditize digital offerings, creative is not enough. How to Get There.

How To 508

How To Branding Customer Experience Industry 508

CB Insights

MAY 10, 2018

Bain worked with the company to help define its digital strategy, using data to analyze the competitive landscape as well as identify existing internal digital strengths and weaknesses. Bain, which has helped hundreds of similar businesses undergo their “digital transformation,” has that deep operator expertise.

Strategy 78

Strategy Management Analytics Tools 78

Gonzobanker

APRIL 24, 2019

In five short years, The Financial Brand Forum has grown from startup to become the preeminent financial industry event. Digital Growth Institute ’s James Robert Lay presented a “how to” guide with a framework and examples. Tip of the hat to The Financial Brand’s Jeffry Pilcher. Let’s just call it.

Branding 114

Branding Conference Strategy Oregon 114

Independent Banker

OCTOBER 31, 2021

The pandemic accelerated the adoption of digital lending for both banks and consumers. The transformation has been phenomenal,” says Prabhash Shrestha, ICBA group executive vice president and chief digital strategy officer. Hands down, this is the future, and we are seeing a bigger move to digital lending across the industry.”.

Lending 91

Lending Community Bank Community North Dakota 91

CB Insights

MAY 15, 2019

We’ve written about corporate innovation theater before — and how sometimes corporate innovation goes wrong. Key people: Chris Curtin, Chief Brand & Innovation Marketing Officer; Shiv Singh, Senior Vice President of Innovation & Strategic Partnerships. Visa — One Market Center. Founded: 2013. Bank of America.

Innovation 78

Innovation blockchain Technology Groups 78