Branding Digital Strategies Meeting 
Perficient
FEBRUARY 24, 2021
In a world where retail has changed and consumers remain at home, how do brands reimagine the task of getting products to customers? podcast , we interview Jon Bostock, best-selling author, innovator, co-founder and CEO of Truman’s and learn how brands that innovate will win in a rapidly changing digital-first economy.
Perficient
FEBRUARY 25, 2021
Our story so far has explored the gap between what customers expect and what brands deliver. When CX responsibility is divvied up across functional areas, brand consistency is likely to suffer. Customers expect dependable, connected experiences from brands. Perficient: Digital Strategy Experts. Maybe not just yet.
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Perficient
NOVEMBER 12, 2020
Digital agencies merged decades-old creative and marketing experience with emerging user experience and interactive technology expertise to accelerate the dot com boom and give countless brick and mortar companies their digital start. But, as brands commoditize digital offerings, creative is not enough. Peak Creative.
Gonzobanker
APRIL 24, 2019
In five short years, The Financial Brand Forum has grown from startup to become the preeminent financial industry event. Digital Growth Institute ’s James Robert Lay presented a “how to” guide with a framework and examples. Will we meet in the RainMan Room or the Hangover Suite? Let’s just call it.
Perficient
SEPTEMBER 26, 2022
Shifting insurance distribution to meet the consumer where they choose to interact was a big focus at this year’s conference. We also know that a robust digital strategy and API development plan are required to be successful: Partnerships and experiences will be an extension of carrier brands, so they must be carefully cultivated.
Perficient
DECEMBER 2, 2020
Our financial services team recently spoke with the great Jim Marous, the co-publisher of The Financial Brand and the publisher of the Digital Banking Report. The good news is that banks and other financial services firms are trying to develop and implement capabilities that meet customers’ expectations. Join Us Next Week.
Perficient
JULY 20, 2020
They indicate not just one overarching message, but the finer points of what motivates them, what stops them, what expectations they have for your brand, and more. We understand her concerns and want to build structures, designs, and content that truly meet her needs. But she feels real now. How do I choose my healthcare personas?
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