Branding Digital Strategies social media 
Perficient
DECEMBER 29, 2020
Financial institutions that want to remain ahead of their competition must adopt new business processes and implement fresh digital strategies and technologies. By optimizing these digital efforts, companies will increase sales and provide value to their customers.
Independent Banker
SEPTEMBER 1, 2016
Congratulations to the Top 2016 IB Social Media Leaders. Independent Banker ® magazine recognizes three community banks who have conducted creative, engaging and impactful social media campaigns. 2016 IB Social Media Leaders is sponsored by SHAZAM. listed in alphabetical order). Bank of Ann Arbor.
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Perficient
OCTOBER 29, 2020
Motivation ranges from high to low, expressed as pairings of pleasure/pain, hope/fear, and social acceptance/rejection. For any brand that promises to entertain, motivation should center on pleasure. Making matters worse, early versions of Quibi offered no way for users to share content with friends, stymieing growth on social media.
Abrigo
MARCH 6, 2017
The ABA has a new report out on how banks are using social media, and much of the report focuses on using Twitter, Facebook, LinkedIn and the like to boost customer service, make connections in the community and recruit staff. It often Tweets columns tied to breaking news and statistics.
PYMNTS
APRIL 7, 2016
Recently, a group of writers at the content marketing site Contently — inspired by last month’s NCAA March Madness — put together its own “Social Media Championship Bracket.”. percent of eCommerce transactions come directly (AKA “last-click” sales) from social media. By and large, retailers do not seem to think so.
Gonzobanker
OCTOBER 13, 2020
With megabanks spending billions on digital investments each year, regional and community bank executives understand they cannot compete on resources. Instead, these players are focusing on specific niches, brand strategies and community connections to differentiate themselves. Appoint Digital Ambassadors.
Independent Banker
DECEMBER 31, 2021
As social media platforms tinker with their algorithms, marketing experts say one trend is clear: Paid social campaigns are becoming increasingly necessary to cut through the noise and reach customers. Social media has made it easier for community banks to nurture connections with prospects, customers and the community.
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