PYMNTS

FEBRUARY 25, 2020

One way that banks or ambitious social media platforms will win this combat for customers is through the use of mobile credit and debit cards, with a highly configurable nature and full range of card and spend management controls to please the most vacillating of customers. Follow the Smart(phone) Crowd.

Mobile 153

Mobile Cards social media Survey 153

PYMNTS

APRIL 18, 2017

voice) to interact with people, brands or services and bots that heretofore have had no real place in the bidirectional, asynchronous messaging context.”. Connecting consumers with brands at any time of the day for customer service and making purchases gives chat commerce the opportunity to shake up the retail industry.

social media 123

social media Payments Retail Branding 123

PYMNTS

APRIL 25, 2017

Reveal Mobile, a leading innovator in monetizing location-based audience data, announced the launch of Social Direct, a platform that enables advertising agencies, retailers and brands to leverage location-based audience data for highly targeted social media campaigns.

social media 116

social media Mobile Data Marketing 116

South State Correspondent

MARCH 15, 2023

9) Brand Matters: SVB had one of the best brands in banking. Unfortunately, in this case, the brand couldn’t overcome the sizable liquidity risk on the balance sheet. However, we note that had the banking crisis been less severe, this bank’s brand would have helped extend the duration of its liabilities.

social media 195

social media FDIC Branding Management 195

Perficient

OCTOBER 29, 2020

Motivation ranges from high to low, expressed as pairings of pleasure/pain, hope/fear, and social acceptance/rejection. For any brand that promises to entertain, motivation should center on pleasure. Making matters worse, early versions of Quibi offered no way for users to share content with friends, stymieing growth on social media.

US 294

US social media User Experience Digital Strategies 294

PYMNTS

OCTOBER 31, 2018

Before jumping head first onto the AR bandwagon, though, retailers need to ask themselves: How do AR features like these build up the brand names of the retailers that use them? To read the feature story and get a close look into how AR is laying the foundation for retail’s next state of evolution, download the new Digital Consumer Report.

Retail 173

Retail Report social media Samsung 173

PYMNTS

JANUARY 19, 2021

Generation Venmo, some 65+ million consumers who have downloaded and used the app, according to the new data released Tuesday (Jan. Perhaps not surprisingly, Venmo users would like more of an opportunity to pay with Venmo more often in their shopping journey because it’s easy, convenient and from a brand they trust.

Retail 198

Retail social media Study Branding 198

PYMNTS

MAY 19, 2017

From eCommerce warehouses like Amazon to social media sales, it’s no secret that constant connectivity has changed many consumers’ shopping habits. New brands are still being built through brick-and-mortar sales. If a shopper walks into a store looking to buy a product, they likely have a few brands or manufacturers in mind.

social media 100

social media Branding Retail Online 100

PYMNTS

APRIL 7, 2017

The survey results found that 45 percent of respondents do not examine the details of an app and 60 percent never or only occasionally look at privacy policies and permissions prior to downloading. With a fast and carefree approach to downloading apps, U.K. Despite the increasing threat of cyberattacks — RiskIQ noted there were 3.8

Mobile 100

Mobile social media Survey Security 100

PYMNTS

SEPTEMBER 21, 2020

times more consumer conversions for brands such as Estée Lauder, for example. Another study found that shopping app downloads in the U.S. Mobile applications are also behind home try-on features, with some retailers utilizing social media applications to encourage tech-savvy consumers to virtually engage with their brands.

Retail 243

Retail Online social media Mobile 243

Social Assurance

FEBRUARY 19, 2021

Marketers and financial brands were challenged this past year. Some brands were able to easily glide into new trends that followed the pandemic, others were forced to hard pivot in order to survive. Or maybe this year was a good year to pause and re-strategize your brand messaging. New Social Platforms to Watch.

social media 15

social media Trends Video Branding 15

Abrigo

APRIL 29, 2015

The score: If your online presence could use an overhaul, take action and check off the relevant boxes, ensuring that your site not only accurately reflects the work that you do, but also your firm’s brand. Generation X and Millennials increasingly supplement their online research with social media searches.

social media 150

social media Online Millennials Branding 150

PYMNTS

JUNE 15, 2017

The big-name, big-box brand is currently testing its Target Restock next-day delivery technology in Minnesota retail locations — an attempt to win back some of the business lost to Amazon and other instant options. Making Social a Complete Fashion Experience . About the Tracker.

social media 130

social media Report Minnesota Retail 130

PYMNTS

JULY 11, 2016

Participants could use Visa’s APIs to create a payment solution, leverage social media channels to engage people at Visa-sponsored events or persuade Visa cardholders to go cardless. helps brands build and manage chatbots that consumers can use to transact inside popular messaging apps. Humanizing The Brands. In the U.S.

social media 100

social media Branding Retail Meeting 100

Social Assurance

SEPTEMBER 10, 2021

In the first segment of our Building a Brand series, we defined what a brand is and the importance of differentiating your brand message within the financial industry. Once you’ve established that brand message and clarified your brand direction, it’s time to begin rolling out your new and enhanced financial brand.

Branding 15

Branding social media Case Study Online 15

PYMNTS

AUGUST 8, 2018

The strategy focuses on social media support fraud, and saw a 38 percent increase quarter-over-quarter. The year’s second quarter also saw an increase in social media link spam after a previous decline of this type of attack in Q1. Another phishing strategy, known as angler phishing, also showed its teeth in Q2.

social media 111

social media cryptocurrency Strategy Report 111

Social Assurance

MARCH 1, 2021

It takes less than 30 seconds to look up a financial brand, learn where they are located, and explore the services they provide. In order for your financial brand to stand out, you have to cover all your bases. In order for your financial brand to stand out, you have to cover all your bases.

Branding 15

Branding social media Online Case Study 15

Social Assurance

NOVEMBER 25, 2020

A time for food, in-person or virtual family interactions, and conversations about the latest politically charged social media app. As the newly crowned number one new downloaded app in both the Apple App and Google Play Stores, Parler will most likely be a subject of conversation for you this year. How is it different?

Branding 15

Branding social media Risk Management Management 15

PYMNTS

SEPTEMBER 21, 2018

Most might assume the brand was some kind of social media experience for bakers, or perhaps an eCommerce venture built around vanity confections. “GlamScout also offers users a ‘Glam Look’ and a ‘Glam Look for Less,’ the first with prestige brands and the other with mass brands.

social media 155

social media Tools Branding Online 155

PYMNTS

JUNE 26, 2020

But the real story is a complete and radical repositioning of one of the world’s leading brands toward Digital 3.0. During this difficult time, Nike has inspired and offered hope, and as a result, worldwide affinity for our brand deepened during COVID-19 with our You Can’t Stop Us campaign receiving more than 2 billion impressions to-date.

Branding 131

Branding social media Strategy US 131

PYMNTS

AUGUST 31, 2020

Those needs are a viable social media to grab younger consumers and an expansion of its eCommerce capacity. According to Sensor Tower, TikTok was the top non-game app downloaded in the U.S. TikTok began testing new social commerce features last year. The United States represents 5 percent of TikTok’s global audience.

social media 131

social media Massachusetts United States Branding 131

Social Assurance

OCTOBER 22, 2021

In this post, we’ll cover what content marketing is, what content can look like, where content lives, and how financial brands can use a content strategy to inform their marketing strategies. The many benefits of implementing a content marketing strategy are increased conversion, customer retention, brand recognition, brand loyalty, and more.

Branding 15

Branding Marketing social media Marketing Strategies 15

PYMNTS

SEPTEMBER 12, 2019

Christopher Thomas-Moore, Domino’s vice president of global eCommerce and digital marketing, explained that the availability of these programs can go a long way toward building a company’s brand in the eyes of consumers. The initial point of contact between a brand and the customer is key to building a long-term relationship.

Branding 134

Branding Mobile Meeting Michigan 134

PYMNTS

JUNE 6, 2018

They are increasingly demanding transparency, traceability and authenticity from the brands they support with their dollars. But Brown said AR could fully eliminate the barrier of packaging, enabling brands to share more than they could fit on a box, can or bottle label. AR, said Brown, could play into those consumer interests.

Branding 122

Branding social media Mobile Google 122

PYMNTS

AUGUST 29, 2018

Our ambition is to expand our supply chain ability to the whole world — to connect any brand, any goods and any consumer globally,” Liu said in an interview. If we want to convince American consumers to download JD’s app and buy, I think it will be hard. Walmart, meanwhile, is working with JD.com to expand operations in China, the U.S.

Google 100

Google social media Maine Operations 100

Social Assurance

JANUARY 15, 2021

TikTok has been the social media platform, getting all the attention as of late – the good, bad and downright weird. It’s one of the fastest-growing social media platforms, with U.S times faster than other sites in the last 18 months and becoming the second most downloaded free app (behind WhatsApp). 46 million U.S

Branding 15

Branding social media Video Trends 15

PYMNTS

NOVEMBER 5, 2018

Releasing AR headsets would put the social media giant in direct competition with AR startups like Magic Leap and Thalmic Labs. billion, and brands are already getting onboard with the technology. The user can then download the image by using their smartphone to scan an on-screen QR code.

social media 152

social media Los Angeles Retail New York City 152

PYMNTS

DECEMBER 7, 2016

Jason Goldberg, the founder behind Fab.com, announced today that his new project, a social media messaging app called Pepo, earned $2.35 Goldberg reported repeat engagement of new Pepo users at 50 percent, with a roughly estimated tens of thousands of downloads so far. million in a seed funding round.

social media 100

social media Report Branding Company 100

Social Assurance

JANUARY 22, 2021

2020 was a year that forced many financial brands to change habits. This trend held true for financial brands as well. With levels of online visitors expected to remain high in 2021, we’ve put together three web traffic trends for Financial Brands to watch in 2021. Increased First-Time Site Visitors.

Branding 26

Branding Trends Google Analytics 26

PYMNTS

MAY 29, 2018

In a recent interview with PYMNTS, Lord said the beauty industry has seen an influx of digital customers and brands alike, pushing even legacy players to offer mobile and online features that recreate the beauty counter experience. To read the full story, download the report above. About the Report.

Report 103

Report Samsung social media Mobile 103

PYMNTS

FEBRUARY 6, 2020

Coca-Cola hopes the move will increase brand awareness and enhance customer loyalty. For more on these and other subscription news items, download this month’s Tracker. The service provides fans with swag, surprises and three sample beverages for $10 a month. Patreon’s Quick Response To Subscription Stumble Gains Customer Trust.

New York 130

New York Oregon social media Trends 130

Social Assurance

DECEMBER 17, 2021

Starting a new year is a good time to hit refresh on processes in place – including your brand’s content marketing strategy. Examples of different types of content are: Blog posts Social posts Infographics Video Podcasts. Creating and sharing valuable content is key to building trust between your brand and your target audience.

Strategy 15

Strategy Branding Marketing Marketing Strategies 15

PYMNTS

MAY 11, 2017

Here’s a snapshot of some recent notable news from around the cross-border payments world: WeChat, the China-based social media and messaging service, for one, is branching out to Europe to further develop its payment service and lure new advertisers. Currencycloud is trying to solve that with its API-based platform. About the Tracker.

Report 101

Report social media Compliance Meeting 101

Social Assurance

JUNE 3, 2021

If you haven’t already added LinkedIn as part of your social media strategy mix, your financial brand is missing out on a valuable platform to connect with customers and prospects. It recently introduced new tools for companies to use on its platform to increase social selling , employee engagement, and audience conversation.

Branding 15

Branding Tools social media Community 15

CB Insights

OCTOBER 23, 2018

In this analysis, we’ll explore the immediate and long-term challenges facing the CPG industry, as well as the business strategies that CPG brands are using to adapt. Pinnacle Foods, which owns Vlasic pickles and other brands, has been targeted by activist investor Jana Partners. Short-term challenges. Medium-term challenges.

Branding 73

Branding Industry Retail Strategy 73

William Mills

JUNE 28, 2018

In reality, everyone from potential new hires and investors to customers to partners – and, of course, media – will likely find their way to this part of the website seeking information about the brand. When branded and organized properly, it can make for an effective public relations tool. Social media links.

Company 40

Company social media Branding Leadership 40

PYMNTS

FEBRUARY 2, 2018

Trevor Sumner, CEO of PERCH , said that people aren’t seeing TV ads anymore, and active engagement between brands and their customers on Facebook is dwarfed by the number of shoppers who pass by a store display on any given day. Every brand is vying for attention with video and direct-to-consumer digital media.

Branding 156

Branding Retail social media Marketing 156