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YouTube Continues to Dominate the Video Results in Google

Perficient

This is the second time we’ve done a study on video rankings in Google and YouTube (see the first study here ). This post covers: How YouTube videos dominate the top videos in Google’s results. The difference between YouTube’s and Google’s algorithms for ranking videos. An analysis of how the two algorithms differ.

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BBVA On Google, Digital Banking And The Rise Of The ‘Everyday App’

PYMNTS

3) that it would work with Google to deliver “smart” digital bank accounts, using Google Pay as an app-driven way to broaden its digital reach and improve usersexperiences with their financial institutions (FIs). To that end, BBVA was one of six banks that said on Monday (Aug. Ready For The Digital Shift.

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Does ‘Google Checking’ Foreshadow Big Tech, FinTech Payments Changes?

PYMNTS

But as a recent Google announcement demonstrated, FIs are engaging with technology players in new ways as together, they seek to create ecosystems that offer new value to consumers. They are described by Google as “smart,” since they will provide account holders with money management tips to optimize and manage the funds in those accounts.

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Why Instagram’s New Shopping Icon Is Changing Ecommerce Forever

Perficient

Here’s why: Traditionally users weren’t able to purchase items through social media platforms. Social influencers could promote brands through their channels and direct users to “swipe up” or click a link in their bio to purchase. 70% of people will trust a recommendation from someone they don’t know.

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How Incorporating Motion Design on Websites Improves Overall Business

Perficient

Motion design can tell a business’ story at a deeper level, evolve the brand, enhance the user journey, and leave a lasting impact on the consumer. To make a lasting effect on your consumers and elevate your brand with motion design, here is what to focus on: Seeing Your Site from a User’s Point of View.

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Google Backs Away From Chatbots

PYMNTS

“The media has declared chatbots the digital version of the little black dress: a technology staple that every brand must now have and every payment type must now commerce-enable,” Karen Webster wrote about six months into the great bot binge of the extreme excitement gunning up in the ecosystem around them.

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How Apple Card Brings ‘Existential Crisis’ To Smaller FIs

PYMNTS

With the recent launch of the Apple Card , Apple has sent a signal that they seek to offer a better user experience than banks. In truth, she said, the Apple Card is not just branded by the tech giant, but is also defined by the digital services that are wrapped around (and within) the card itself. Especially in the U.S.,

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