South State Correspondent

SEPTEMBER 20, 2022

Most banks will target around 6% of revenues next year for their marketing budget, and banks with strong brands and marketing programs target above 7%. All involved in any marketing effort should understand if it is about branding, sales funnel acquisition, funnel movement, conversion, or retention.

Conference 195

Conference Marketing social media Data 195

The Financial Brand

JULY 25, 2021

The post 6 Global Megatrends Impacting the Future of Banking appeared first on The Financial Brand - Banking Trends, Analysis & Insights. The banking industry requires new perspectives, solutions and business models that reflect the megatrends in other industries.

Banking Trends 43

Banking Trends Analysis Trends Branding 43

The Financial Brand

JULY 25, 2021

The post 6 Global Megatrends That Are Impacting Banking’s Future appeared first on The Financial Brand - Banking Trends, Analysis & Insights. The banking industry requires new perspectives, solutions and business models that reflect the megatrends in other industries.

Banking Trends 43

Banking Trends Analysis Trends Branding 43

The Financial Brand

JULY 19, 2021

The post The Future of Loyalty in Banking is at Risk appeared first on The Financial Brand - Banking Trends, Analysis & Insights. Digital banking engagement leads to more customer data and better customer experiences, which leads to greater loyalty and higher profits.

Customer Experience 43

Customer Experience Banking Trends Analysis Digital Banking 43

The Financial Brand

DECEMBER 27, 2020

The post 3 Resolutions for Digital Banking Success in 2021 appeared first on The Financial Brand. As banking executives define their 2021 goals, they must commit to improving digital experiences, leveraging data and honing human skills.

Digital Banking 43

Digital Banking Branding Data Big Data 43

The Financial Brand

JANUARY 3, 2021

A look at the digital banking trends of the last year provides a perspective for future strategies and organizational changes. The post Retail Banking Year in Review 2020: A Reflection in 20 Charts appeared first on The Financial Brand.

Retail 43

Retail Banking Trends Strategy Digital Banking 43

The Financial Brand

JANUARY 13, 2021

The post Why Bitcoin and Retail Banking Make a Good Combination appeared first on The Financial Brand. If you question that premise, read why bitcoin rewards checking is one bank's calculated move to get ahead of the long-term crypto trend.

Bitcoin 42

Bitcoin Retail Trends Branding 42